Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This webinar will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals.

In this interactive seminar, you will learn how to:
-Break apart components of the business plan into manageable steps.
-Define your business succinctly.
-Research your competition and target market.
-Develop your operating and marketing plans.
-Start understanding your financial statements.

Instructor Karie Armstrong brings a deep level of expertise in business management and strategic planning to the Long Beach SBDC team of consultants. She has extensive experience writing successful business plans, property proformas, and sales projections as well as assisting owner-based retailers to grow their businesses into viable permanent tenants. This significant practical experience translates well into helping businesses prepare their business plans, revenue projections and marketing plans.

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