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The LA SBDC Network offers no-cost/low-cost business workshops throughout Los Angeles, Santa Barbara, and Ventura Counties.

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Using Research to Grow Your Business

August 28 @ 7:00 pm - 8:30 pm

Free

Are you a small business owner trying to decide which products or services to offer your customers? Are you interested in expanding your customer base but aren’t quite sure which road to follow? Or do you need to figure out how to improve your marketing messaging and targeting to reach the right audience? In all these cases, conducting research can help small businesses operate strategically by making smart decisions.

 

REGISTER NOW

 

In this 90-minute workshop, you will learn:

  • What research is
  • Why you should use research for your business
  • How to use research to . . .
    • Develop better products and services
    • Identify new target markets of potential customers
    • Improve your customer service
  • Optimize your marketing and communications
  • How to conduct research on your own—and when to hire a research specialist

 

Dr. John Carter is the founder and president of Carter Strategic Research, an independent business research consultancy. Dr. Carter has 13 years of experience providing research solutions for small businesses, large corporations, and public agencies and teaches research methods and psychology at the University of Redlands and UCLA Extension.

Details

Date:
August 28
Time:
7:00 pm - 8:30 pm
Cost:
Free
Event Category:
Event Tags:
Register Here:
https://lasbdcnet.ecenterdirect.com/events/20766

Venue

Long Beach SBDC
4900 East Conant St. Building O2
Long Beach, CA 90808 United States
Phone:
562-938-5100
Website:
longbeachsbdc.org

Organizer

SBDC hosted by Long Beach City College
Phone:
(562) 938-5100
Email:
drosenfeld@lbcc.edu
Website:
longbeachsbdc.org