network hosted by: LBCC-Logo

The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.

Loading Events

« All Events

  • This event has passed.

WEBINAR Planning a Public Relations Campaign for Your Business Series

August 17 @ 10:00 am - 10:30 am

Free

Publicizing your business is one of the most important steps a small business owner can take. Letting prospective customers/clients know about your business while building relationships is essential for growth and stability.  In this hands-on workshop, participants will learn the fundamentals of launching a publicity campaign. They will consider case studies and be guided step-by-step through the process of creating their own publicity campaign. In this workshop, small business owners will get an overview of the main points.

 

In Part 1 of Launching a Small Business Publicity Campaig(August 17)

Participants will review how to determine the main objective of a campaign, and how strategies and tactics are chosen to achieve their objectives.

 

In Part 2 of Launching a Small Business Publicity Campaign (August 24)

Participants will then be introduced to the all-important principles of assessing and evaluating the success of a publicity campaign, resulting in favorable publicity and increased business revenue.

 

Instructor: Saida Pagan (SBDC Advisor)


REGISTER NOW

Details

Date:
August 17
Time:
10:00 am - 10:30 am
Cost:
Free
Event Category:
Event Tags:
Register Here:
https://lasbdcnet.ecenterdirect.com/events/24651

Venue

Webinar

Organizer

SBDC hosted by El Camino College
Phone:
(310) 225-8277
Website:
southbaysbdc.org