The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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Webinar – Say What? Product Advertising and Labeling
May 27, 2021 @ 12:00 pm - 1:00 pm
Free
This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws.
