The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
WEBINAR Threads vs. X: Crafting & Strategizing Text Driven Stories for Community Building and Sales
October 31 @ 12:00 pm - 1:30 pm
FreeThreads is an app within an app driven by texts messages, then images. X, formerly known as Twitter, is a post driven site historically known for sharing short text driven posts, where images have been secondary. How do these networks measure up for your small business. In this workshop, we’ll define each app and their native functionality. We’ll discuss the power and strategic use of text driven social media messages to communicate a business and its brand. We’ll answer what kind of strategies work best on each platform that allow you to build your brand by crafting a unique voice.
We’ll use real world examples of businesses – individuals, makers, and content creators – to learn how we can build compelling posts to create meaningful conversations and communities around what you aim to sell.
Instructor: Chérmelle Edwards (SBDC Advisor)