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X-WR-CALDESC:Events for LA Regional SBDC Network
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BEGIN:VEVENT
DTSTART;TZID=UTC:20171115T180000
DTEND;TZID=UTC:20171115T200000
DTSTAMP:20260921T071606
CREATED:20170928T235657Z
LAST-MODIFIED:20170928T235657Z
UID:25234-1510768800-1510776000@smallbizla.org
SUMMARY:Social Media Strategy 101 - Inglewood Library
DESCRIPTION:Social Media Marketing can be overwhelming\, from posting\, to monitoring comments to creating content. As busy small business owners we need to be efficient\, lean and make sure our efforts lead to profit. In this workshop you will learn how to authentically connect and create compelling messaging on Social Media to develop lasting relationships that go beyond transactional customers but a tribe of devoted followers to grow your business for success with ease and grace. Attendees will learn: How to choose which platform you need to have a presence on. When to post and how to use time saving techniques to post on multiple platforms. How to promote and sell to fans who love you. How to get your raving followers to invite more followers. How keywords\, hashtags and free search engine optimization are vital. How your website\, email and text campaigns can be integrated into your strategy for quantum results. \nDeborah Deras\, the presenter for this workshop and a social media consultant for the Southbay SBDC\, has extensive experience in social media and online marketing. She has successfully presented to corporations all throughout the world. She has served as an influencer for campaigns with Verizon\, Pine-Sol\, Coca Cola\, Allstate and many more. Her interactive style\, engagement\, and easy to understand practical advice that business leaders can put into action immediately to grow their businesses. She is the author of multiple books and is a sought after keynote speaker and spokesperson. \nRegister Now \nInstructor\nDeborah Deras
URL:https://smallbizla.org/workshop/social-media-strategy-101-inglewood-library/
LOCATION:Inglewood Public Library\, 101 W Manchester Blvd\, Inglewood\, CA\, 90301\, United States
CATEGORIES:Marketing
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DTSTART;TZID=UTC:20171018T180000
DTEND;TZID=UTC:20171018T200000
DTSTAMP:20260921T071606
CREATED:20170901T043840Z
LAST-MODIFIED:20170901T043840Z
UID:24712-1508349600-1508356800@smallbizla.org
SUMMARY:Instagram 102 for Business (Inglewood Library)
DESCRIPTION:Since May 2017\, Instagram owned by Facebook has been overtaking the Social Media world virtually crushing Snapchat by adding new features such as IG stories\, swipe up links\, clickable tags and the user favorite Instagram Live. \nAccording to CNBC\, Mark Zuckerberg\, founder of Facebook owner of Instagram reported that Instagram Stories has 200 million daily active users\, while Snapchat has 161 million active users which appear to be decreasing almost daily with the copycat features that Instagram has implemented\, inspired by Snapchat. \nWhat does that mean for your small business? There are more features and functions to get people to your storefront or to buy your products and services online through Instagram \nIF you already have an Instagram and are using it for business this workshop (not for beginners) will help you to increase leads and traffic to your website via:\n– How to use Instagram Stories\n– How to use the  NEW swipe feature\n– How to use the carousel\, Boomerang and Frames strategically\n– How to do Instagram Live to get people inspired to go to your website\n– How to pick proper hashtags to increase traction\n– Discover the optimal times to post to get the most bang out of each post\n– Q&A \nRegister Now \nInstructor\nDeborah Deras \n 
URL:https://smallbizla.org/workshop/instagram-102-business-inglewood-library/
LOCATION:Inglewood Public Library\, 101 W Manchester Blvd\, Inglewood\, CA\, 90301\, United States
CATEGORIES:Technology
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BEGIN:VEVENT
DTSTART;TZID=UTC:20170719T180000
DTEND;TZID=UTC:20170719T200000
DTSTAMP:20260921T071606
CREATED:20170607T015231Z
LAST-MODIFIED:20170607T015231Z
UID:19374-1500487200-1500494400@smallbizla.org
SUMMARY:YouTube 101 for Business (INGLEWOOD)
DESCRIPTION:YOUTUBE: -Understanding Youtube as a Social Media Marketing platform -What content can you put on Youtube -How to optimize and monetize Youtube videos -Simple steps you can do to increase Subscribers -How to integrate with Social Media to increase revenue -How to use Youtube as a Marketing Strategy NOTE: Due to the information that needs to be covered and out of respect to attendees\, late admittance to class is not permitted. Please allow time for traffic and to find parking (Street parking only). Arriving early will ensure your admittance. \nInstructions: PLEASE NOTE: We are not located on the El Camino College campus\, use address above for driving directions. Parking is located on street and median lots only. Please bring something to write with. \nRegister Now \nInstructed by:  \nDeborah Deras \n \n 
URL:https://smallbizla.org/workshop/youtube-101-business-copy/
LOCATION:Inglewood Public Library\, 101 W Manchester Blvd\, Inglewood\, CA\, 90301\, United States
CATEGORIES:Marketing,Social Media
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BEGIN:VEVENT
DTSTART;TZID=UTC:20170712T180000
DTEND;TZID=UTC:20170712T193000
DTSTAMP:20260921T071606
CREATED:20170628T235304Z
LAST-MODIFIED:20170628T235304Z
UID:23778-1499882400-1499887800@smallbizla.org
SUMMARY:Google Digital Marketing 101 (Inglewood Library)
DESCRIPTION:Why should you attend?\n-Register your business on Google\n-Attract new customers\n-Develop a digital marketing strategy\n-Learn to use free Google tools\n-Learn to use Google Analytics\n-Receive a Certificate of Completion\n-Receive free promotional material\n-Connect with a Google AdWords Strategist\n-Receive discount coupons \nWho should attend?\n-Small Business Owners\n-Minority Business Owners\n-Existing business owners who want to learn more about digital marketing\n-Existing business owners who want to register their business online\n-Entrepreneurs who just started their own company \nRegister Now \n 
URL:https://smallbizla.org/workshop/google-digital-marketing-101-inglewood-library/
LOCATION:Inglewood Public Library\, 101 W Manchester Blvd\, Inglewood\, CA\, 90301\, United States
CATEGORIES:Social Media
GEO:33.9624344;-118.3554973
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170621T180000
DTEND;TZID=UTC:20170621T200000
DTSTAMP:20260921T071606
CREATED:20170531T025132Z
LAST-MODIFIED:20170531T025132Z
UID:17925-1498068000-1498075200@smallbizla.org
SUMMARY:Networking 101 - 15 Second Elevator Pitch (Inglewood)
DESCRIPTION:Would you like to improve your ability to communicate what you do to increase clients and customers? \nDo you have your 15-second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras\, SBDC Marketing Consultant will give you a 4-step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales\, investors and or strategic partners. By the end of the workshop\, you will have a clear and concise elevator pitch and will be able to share it in person and online for increased sales success. \nNOTE: Due to the information that needs to be covered and out of respect to attendees\, late admittance to class is not permitted. Please allow time for traffic and to find parking (Street parking only). Arriving early will ensure your admittance. \n\nREGISTER NOW \nInstructed by: \nDeborah Deras \n \n\n\n  \n 
URL:https://smallbizla.org/workshop/networking-101-15-second-elevator-pitch-inglewood/
LOCATION:Inglewood Public Library\, 101 W Manchester Blvd\, Inglewood\, CA\, 90301\, United States
CATEGORIES:Networking
GEO:33.9624344;-118.3554973
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