The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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June 2023
WEBINAR E-Smarts: 20 WordPress Tips & Tricks for Small Businesses
WordPress is by far the most popular content management system. From blogging to eCommerce, it can be a powerful tool for small business website owners to enhance their online presence. In this webinar, we will review some of the key features and benefits of WordPress, how it differs from other platforms, and how you can set yourself up for success. Attend this 2-hour Webinar to discover: How to get started on WordPress Which features set it apart from the pack Must-have…
Find out more »July 2023
WEBINAR E-Commerce Series: How to Sell Online
How to Sell Online – Part 1 7/13/2023 Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store. In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in…
Find out more »WEBINAR E-Commerce Series: How to Sell Online
How to Sell Online – Part 1 7/13/2023 Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store. In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in…
Find out more »: Webinar – E-commerce Payment Gateways and Website Security
Please join us for Webinar – E-commerce Payment Gateways and Website Security with Ramin Ramhormozi REGISTER NOW
Find out more »August 2023
E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: The difference between on-site and off-site SEO How to optimize your pages…
Find out more »Live Q&A: All About Social Media For Your Business
Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…
Find out more »Basics of SEO & Web Analytics
Are you looking to get more traffic to your website from Google search? Curious how to measure the effectiveness of your SEO activity? Join us for a seminar on how to build an effective SEO strategy as well as a dive into the tools and metrics that are used to measure SEO success. We will provide vital techniques that any small business can use to attract more visitors, drive more leads, and ultimately drive sales. We’ll help you find valuable…
Find out more »Webinar – Website Templates: What You Need to Know Before You Purchase One
Today, there seems to be many website builders and templates to choose from. Each platform provides their own unique set of tools and features. How do you figure out, which would be most useful to you and your website visitors? If you are considering a website for your business, you should attend this very informative webinar. Our SBDC Digital Marketing Consultant, Darren Elliott, will highlight and explain the key considerations, including the Pros and Cons for each of the top…
Find out more »September 2023
Webinar – Conversational Commerce: Unleashing the Power of Chatbots and Virtual Shopping Assistants
In today’s fast-paced e-commerce landscape, instant and personalized customer interactions are no longer a luxury but a necessity. Enter the world of Conversational Commerce, where chatbots and virtual shopping assistants are transforming the online shopping experience. REGISTER NOW
Find out more »Webinar: 3-Part Series: Build a Strong Keyword Strategy for Your Website – Titles
Ever wonder how to strengthen your website’s Keywords? Ever wonder how search engines bring you up in search results or maybe, why they are not? You will learn how to write effective Titles, Tags and Descriptions, and understand why this is so essential to strengthening the keywords you want your website to have. 9/13(10:30 am – 11:30 am) – Titles 9/13(12:00 pm -1:00 pm) – Tags 9/20(10:30 am – 11:30 am) – Descriptions REGISTER NOW
Find out more »Webinar: 3-Part Series: Build a Strong Keyword Strategy for Your Website – Tags
Ever wonder how to strengthen your website’s Keywords? Ever wonder how search engines bring you up in search results or maybe, why they are not? You will learn how to write effective Titles, Tags and Descriptions, and understand why this is so essential to strengthening the keywords you want your website to have. 9/13(10:30 am – 11:30 am) – Titles 9/13(12:00 pm -1:00 pm) – Tags 9/20(10:30 am – 11:30 am) – Descriptions REGISTER NOW
Find out more »Webinar: 3-Part Series: Build a Strong Keyword Strategy for Your Website – Descriptions
Ever wonder how to strengthen your website’s Keywords? Ever wonder how search engines bring you up in search results or maybe, why they are not? You will learn how to write effective Titles, Tags and Descriptions, and understand why this is so essential to strengthening the keywords you want your website to have. 9/13(10:30 am – 11:30 am) – Titles 9/13(12:00 pm -1:00 pm) – Tags 9/20(10:30 am – 11:30 am) – Descriptions REGISTER NOW
Find out more »Webinar: 5 Website Put-Offs that Lower Business Likeability and Creditability
How many times have you been to a website where you found certain elements that ruined your online experience? It happens too often where typos, low quality images, broken links, incorrect or outdated information can drive consumers away from your website. It seems like a small enough issue, and could be fixed within minutes. Unfortunately, the small issues become big turn-offs to your website visitors. Join our SBDC Digital Marketing Consultant, Darren Elliott, as he uncover the top 5 Website Put-Offs that Lower…
Find out more »WEBINAR E-Smarts: How to Use Technology to Adapt Your Business and Reach New Customers
As consumers get younger & more tech-savvy, businesses need to pivot to find and appeal to new customers. We will investigate the strategies used by successful companies, and look at the various areas that you can adapt your business in the Digital age. Keeping up with the times is vitally important to keep your edge in a competitive marketplace. You will learn how to use technology to: Find new customers Improve your customer communications Get more leads and sales Integrate…
Find out more »Webinar – Designing for Success: E-commerce Website Layout and Design Essentials for Beginners
Launching an e-commerce business is an exciting journey, and the design of your website plays a pivotal role in guiding your customers through that journey. A well-thought-out design can be the difference between a sale and a bounce. Whether you’re just starting out or looking to refine your online store, this webinar is tailored for you. REGISTER NOW
Find out more »Webinar – 8 Steps to Improving Your Business’ Local SEO
Is your business not appearing in search returns from within your local market area? This is the webinar you will want to attend. Join SBDC Web Developer and Marketing Consultant, Darren Elliott as he explains the HOW, WHERE and WHY to improving your visibility with search returns from within your target area. The webinar is educational, informative, and fun! Sign up today, to help improve your Local Search Engine results. REGISTER NOW
Find out more »Webinar: Easy Website Optimization Tips that Improves Website Traffic and Visitor Engagement
Do you have a website that you feel should be performing better? Does it seem like your website traffic plateaued? Or, maybe you are having difficulty engaging your visitors with your website? First thing, you are not alone! Second thing, you now have a webinar to attend that provides easy-to-do website optimization tips that will improve your situation. Join our Web Development Specialist, Darren Elliott as he explains what you can do to improve your website traffic and visitor engagement. …
Find out more »October 2023
Webinar: ADA Compliance for Websites: The Myths, Facts and Requirements
ADA Compliance is essential when developing a website. In fact, ADA (Americans with Disabilities Act) Compliance, will impact your website’s SEO (Search Engine Optimization). Join our Web Development Specialist and Digital Marketing Consultant Darren Elliott, as he carefully explains key elements of an ADA Compliant website. He will also address several of the myths associated with ADA Compliance. He will discuss and dispel some of the scare tactics that have business owners frightened of legal action. Every business owner needs…
Find out more »Webinar: Digital Marketing #1
Description: This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW
Find out more »Webinar: How to Keep a Web Designer/Developer On Track and On The Level
If it hasn’t happened to you, it certainly has happened to so many unknowing business owners: An unethical designer/developer can hold your website or domain for ransom. It often begins as a trusting relationship, but sometimes turns into a nightmare, quickly. So, what can you do to help avoid this? What can you do to help protect yourself and your project? Well, our SBDC Web Development Specialist, Darren Elliott, will show you How to Keep a Web Designer on…
Find out more »Webinar: Easy-To-Do Tips that will Improve your Website Performance
Don’t pay an expensive developer to do what you could be doing yourself. Don’t think so? Then you need to attend this webinar. Join our own SBDC Web Developer and Digital Marketing Consultant, Darren Elliott for a very educational and fun webinar, where you will learn the “secret sauce” to helping improve your site’s performance. Best of all, the improvements are all you can do on your own! Sign up today, to improve your site’s performance. REGISTER NOW
Find out more »Webinar: Digital Marketing #2
This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW
Find out more »WEBINAR E-Smarts: How to Use Technology to Adapt Your Business and Reach New Customers
As consumers get younger & more tech-savvy, businesses need to pivot to find and appeal to new customers. We will investigate the strategies used by successful companies, and look at the various areas that you can adapt your business in the Digital age. Keeping up with the times is vitally important to keep your edge in a competitive marketplace. You will learn how to use technology to: Find new customers Improve your customer communications Get more leads and sales Integrate…
Find out more »Webinar – Google and Yelp Set Up for Business
With a Profile of my business in Google your company can stand out for free in Maps and Google Search. With the features we will teach, you can interact with existing customers or find new ones. You will learn to enter the information that your company needs so that you appear on the first pages of the search. We will talk about how to enter the type of business, description, how to mount photos, and more. REGISTER NOW
Find out more »