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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260616T100000
DTEND;TZID=America/Los_Angeles:20260726T120000
DTSTAMP:20260621T075249
CREATED:20260515T160332Z
LAST-MODIFIED:20260515T160332Z
UID:386414-1781604000-1785067200@smallbizla.org
SUMMARY:WEBINAR E-Smarts: Google Analytics 4 For Beginners
DESCRIPTION:As Google has announced discontinuing data collection for Universal Analytics\, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. \nAttend this 2-hour webinar to discover: \n\nWhat is GA4 and how it is different from Universal Analytics\nHow GA4 helps you stay compliant with data collection laws\nHow to generate useful reports\nHow to track events and conversions\nAnd more!\n\n  \nInstructor: Omari Valentine (SBDC Advisor) is an experienced digital project manager and business owner in the fields of marketing and web solutions. He specializes in web design\, development and SEO for small businesses. He offers businesses knowledge of the digital landscape and helps them understand the options available to build and maintain a healthy web presence. \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-e-smarts-google-analytics-4-for-beginners-8/
LOCATION:Webinar – ECC\, CA
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/01/Untitled-design-24.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260622T170000
DTEND;TZID=America/Los_Angeles:20260622T180000
DTSTAMP:20260621T075249
CREATED:20260520T141803Z
LAST-MODIFIED:20260610T044257Z
UID:386475-1782147600-1782151200@smallbizla.org
SUMMARY:Webinar – Magnetic Messaging Map
DESCRIPTION:Magnetic Messaging Map is where we slow down enough to actually listen to your humans\, their language\, their desires\, their fears\, the things they wish someone would finally say out loud. We’ll dig into ICA clarity and market research in a way that feels human\, not like homework\, because we’ll do it in class. You’ll learn how to translate what your audience is feeling into words that land\, words that move\, words that sell without you forcing anything. This is the kind of messaging that makes someone pause mid-scroll and think\, “Wow… they’re talking to me.” \nYou’ll walk away with: \n• A clear\, emotionally grounded ICA profile that actually reflects real humans. \n• A messaging map filled with the phrases\, emotions\, and “sticky” language your audience already uses. \n• Simple research methods you can return to anytime your messaging feels off. \n• Confidence that your words will finally connect and convert\, without you shouting into the void. \nInstructor: Pamela Covarrubias \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-magnetic-messaging-map/
LOCATION:Webinar – COC
CATEGORIES:Branding & Messaging,Business Development & Operations,Marketing
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T093000
DTEND;TZID=America/Los_Angeles:20260623T110000
DTSTAMP:20260621T075249
CREATED:20260515T160410Z
LAST-MODIFIED:20260610T044545Z
UID:386422-1782207000-1782212400@smallbizla.org
SUMMARY:WEBINAR Orientation: What the SBDC Can Do for You!
DESCRIPTION:This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business\, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus\, the critical reasons why products/services sell will also be discussed. \nAttendance is required for existing\, pre-venture and early start-up businesses. Orientation is offered three to four times per month. \nPlease check our calendar: https://southbaysbdc.org/workshops/. for additional dates. \nInstructor: Larry Johnson (SBDC Advisor) has been a core advisor at the SBDC since 2012. His dual specialties are in the food & beverage industry\, as well as debt and equity consulting. \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-orientation-what-the-sbdc-can-do-for-you-164/
LOCATION:Webinar – ECC\, CA
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T100000
DTEND;TZID=America/Los_Angeles:20260623T113000
DTSTAMP:20260621T075249
CREATED:20260610T150238Z
LAST-MODIFIED:20260610T150238Z
UID:386680-1782208800-1782214200@smallbizla.org
SUMMARY:Webinar – Business Planning #1
DESCRIPTION:Come ready to work on your business in this two-part training.  Business planning is a tool to help your business!\nIt’s an opportunity to create a road map and tell the story of the business with a focus on key elements. \nHighlighted Topics: \n\n         Creating a Business Plan\n         Goal Development\n         Business Development\n         Marketing Plans\n         Advertising Strategies\n         Financials – Overview\n\nInstructor: Connie Sparks \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-business-planning-1-12/
LOCATION:Webinar – COC
CATEGORIES:Business Planning
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T120000
DTEND;TZID=America/Los_Angeles:20260623T130000
DTSTAMP:20260621T075249
CREATED:20260610T150246Z
LAST-MODIFIED:20260610T150246Z
UID:386681-1782216000-1782219600@smallbizla.org
SUMMARY:Webinar – How to Start Your Business
DESCRIPTION:  \n\n  \nLearn to start\, run and grow your business. This workshop covers critical topics such as business development\, market research\, business entities and so much more. Don’t waste another minute\, join us in learning how to bring your entrepreneurial idea to life. \nInstructor: Connie Sparks \n\nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-how-to-start-your-business-23/
LOCATION:Webinar – COC
CATEGORIES:Business Planning,Launching A New Business
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T120000
DTEND;TZID=America/Los_Angeles:20260623T130000
DTSTAMP:20260621T075249
CREATED:20260610T150249Z
LAST-MODIFIED:20260610T150249Z
UID:386682-1782216000-1782219600@smallbizla.org
SUMMARY:Webinar – Developing and Analyzing Surveys
DESCRIPTION:Developing and analyzing surveys is an important process to gather information and understand opinions\, behaviors\, or experiences. A well-designed survey can provide valuable data quickly and cost-effectively\, allowing researchers to reach large groups of people and identify trends or patterns. Surveys also offer the advantage of standardized questions\, which makes responses easier to compare and analyze. \nCareful planning\, clear wording\, and thoughtful data analysis are essential for producing meaningful and trustworthy survey results. \nInstructor: Michael Letson \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-developing-and-analyzing-surveys/
LOCATION:Webinar – COC
ATTACH;FMTTYPE=image/jpeg:https://smallbizla.org/wp-content/uploads/2025/06/business-planning-1.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T130000
DTEND;TZID=America/Los_Angeles:20260623T140000
DTSTAMP:20260621T075249
CREATED:20260226T063604Z
LAST-MODIFIED:20260226T063604Z
UID:385052-1782219600-1782223200@smallbizla.org
SUMMARY:EIN Workshop: Get Your Employer Identification Number
DESCRIPTION:Every business needs an Employer Identification Number (EIN) – and applying for one is easier than you think\, especially with step-by-step support. \nWhether you’re forming an LLC\, hiring employees\, or opening a business bank account\, your EIN is an essential part of the process. In this free\, hands-on workshop\, we’ll walk you through the online EIN application—live and in real time—so you can apply with confidence and avoid common mistakes. \nWhat You’ll Learn:\n What an EIN is and why your business needs one\n When and how to apply for your EIN\n What information you’ll need before applying\n Step-by-step guidance through the IRS application process\nThis interactive session is designed for first-time business owners and entrepreneurs who want to get it right the first time—no guesswork\, no stress. \nWalk away with your EIN in hand—and one less thing on your to-do list. \nREGISTER NOW
URL:https://smallbizla.org/workshop/ein-workshop-get-your-employer-identification-number-3/
LOCATION:Webinar
CATEGORIES:Business Development & Operations
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2026/02/EIN-Workshop-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T130000
DTEND;TZID=America/Los_Angeles:20260623T143000
DTSTAMP:20260621T075249
CREATED:20260515T160413Z
LAST-MODIFIED:20260515T160413Z
UID:386423-1782219600-1782225000@smallbizla.org
SUMMARY:WEBINAR Biz Basics: Lean Business Planning
DESCRIPTION:Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. \nIt’s as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales\, spending\, and cash flow. Make a quick dashboard for getting through a crisis. \nJoin this webinar as Tim Berry\, founder of bplans.com and Palo Alto Software\, shares the simplicity and ease of lean business planning\, including: \n\nA simple\, powerful approach to steering for any business—existing\, startup or in the planning stage.\nEasy ways to stay focused\, grow faster and adjust quickly to change.\nHow and why to review and revise regularly to simplify and watch the important milestones.\nWhen to stick to the plan\, when to change it\, and how to tell the difference.\nWhat business owners need to know about forecasting sales\, expenses\, and cash flow\, and how to manage ongoing results.\nSetting priorities for long term and managing steps in the short term.\nQuick scenarios to consider options during the crisis\nThe presentation will be followed by Q & A to allow time for participation and discussion.\n\n  \nPresented By: Tim Berry (Entrepreneur and Founder of Palo Alto Software). \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-biz-basics-lean-business-planning-44/
LOCATION:Webinar – ECC\, CA
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/03/Untitled-design-26.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260623T150000
DTEND;TZID=America/Los_Angeles:20260623T170000
DTSTAMP:20260621T075249
CREATED:20260510T071804Z
LAST-MODIFIED:20260510T071804Z
UID:386290-1782226800-1782234000@smallbizla.org
SUMMARY:Proof of Concept
DESCRIPTION:After months of searching\, you have finally come up with a great new business idea.  You are confident that your idea will be a game changer.  You just know that this idea will provide the financial freedom that you have always dreamed of.  However\, BEFORE you take YOUR leap of faith\, SLOW DOWN! Take a deep breath and ask yourself this one BIG question\, ‘What research do I need BEFORE I start my business that will give me a clear competitive advantage?’ \nWHY ATTEND: \nKNOWLEDGE IS POWER!  Do you know the answers to the following questions?  If not\, you should attend this webinar and get the knowledge in the answers to these key questions. \n\nHow do we know if\, “The Dogs will eat the Dog Food?”\nWhat should come first\, Secondary Market Research then Primary Market Research\, or Primary Market Research then Secondary Market Research?\nWhat are the consequences of NOT doing proper Primary Marketing Research?\nWhy do Entrepreneurs Fail?\n\nWhile there are never any guarantees in business\, learning the answers to the above questions will EMPOWER with the knowledge that could be the difference between YOUR business success and failure. If you want to learn\, then this is the place to be as we believe that entrepreneurship can be taught.  However\, you must be coachable to maximize your benefit and learning opportunity. \nREGISTER NOW
URL:https://smallbizla.org/workshop/proof-of-concept-21/
LOCATION:Webinar – PCR
CATEGORIES:Business Development & Operations
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2025/05/profit-58.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T100000
DTEND;TZID=America/Los_Angeles:20260624T110000
DTSTAMP:20260621T075249
CREATED:20260511T140352Z
LAST-MODIFIED:20260511T140352Z
UID:386315-1782295200-1782298800@smallbizla.org
SUMMARY:Webinar – Community Building for Ecommerce: Turn Customers into Superfans Who Sell for You
DESCRIPTION:The strongest ecommerce brands don’t just sell products. They build communities of loyal customers who come back repeatedly and bring others with them. In this session\, you’ll learn how to create and nurture a brand community using platforms like Facebook Groups and Discord\, develop an ambassador program that turns your best customers into active promoters\, and build relationships that reduce your dependence on paid acquisition channels. \nWalk away with a strategy for turning one-time buyers into lifelong brand advocates. \nInstructor: Ramin Ramhormozi \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-community-building-for-ecommerce-turn-customers-into-superfans-who-sell-for-you/
LOCATION:Webinar – COC
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/11/profit-37.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T103000
DTEND;TZID=America/Los_Angeles:20260624T113000
DTSTAMP:20260621T075249
CREATED:20260413T132003Z
LAST-MODIFIED:20260413T132003Z
UID:385709-1782297000-1782300600@smallbizla.org
SUMMARY:Webinar – Building An AI Website? Things To Know Before You Do
DESCRIPTION:Is AI a magic wand for web design or a digital minefield? Before you click “generate\,” join SBDC Digital Marketing Consultant Darren Elliott for an eye-opening look at Building an AI Website—Things to Know Before You Do. Darren is turning over every stone to reveal what these automated tools actually mean for your brand’s future. \nClaim your spot to this free webinar! \nInstructor: Darren Elliott \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-building-an-ai-website-things-to-know-before-you-do-2/
LOCATION:Webinar – COC
CATEGORIES:Business Development & Operations,Website
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T120000
DTEND;TZID=America/Los_Angeles:20260624T130000
DTSTAMP:20260621T075249
CREATED:20260327T112014Z
LAST-MODIFIED:20260327T112014Z
UID:385484-1782302400-1782306000@smallbizla.org
SUMMARY:Webinar  – Explore Starting Your Home Based Business
DESCRIPTION:  \n\n  \nThis informational Webinar\, will give you a good overview of what it takes to Start Your Own Home-Based Business. Having this knowledge will nurture your dream of being self-employed and doing what you want to do in life. From selecting a business and getting it registered to how to balance your home life with our work life\, this introduction will help you move forward towards entrepreneurship! \nInstructor: Helene Liatsos \n\nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-explore-starting-your-home-based-business-40/
LOCATION:Webinar – COC
CATEGORIES:Business Development & Operations,Launching A New Business
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T120000
DTEND;TZID=America/Los_Angeles:20260624T130000
DTSTAMP:20260621T075249
CREATED:20260413T132006Z
LAST-MODIFIED:20260413T132006Z
UID:385710-1782302400-1782306000@smallbizla.org
SUMMARY:Webinar – Ways to Impact Your Sales and Increase Customer Engagement
DESCRIPTION:Have customers…are you reaching them?  Want and need customers?  Come ready to learn tips and techniques\nto help increase engagement and attract potential new customers using social media and other tools. \nInstructor: Anngel Benoun \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-ways-to-impact-your-sales-and-increase-customer-engagement-14/
LOCATION:Webinar – COC
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/06/profit-4.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T120000
DTEND;TZID=America/Los_Angeles:20260624T130000
DTSTAMP:20260621T075249
CREATED:20260413T132008Z
LAST-MODIFIED:20260413T132008Z
UID:385711-1782302400-1782306000@smallbizla.org
SUMMARY:Webinar – Using AI Content for Websites and Marketing
DESCRIPTION:  \nIs AI the ultimate shortcut or a digital trap for your business? Join SBDC Digital Marketing Consultant Darren Elliott for an electrifying look at how to harness generative AI. Darren is pulling back the curtain on how to scale your brand without losing your “human” edge—and best of all\, this is a completely free webinar designed to keep you ahead of the curve! \nClaim your spot to this free webinar! \nInstructor: Darren Elliott \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-using-ai-content-for-websites-and-marketing/
LOCATION:Webinar – COC
CATEGORIES:Business Development & Operations,Marketing,Website
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T120000
DTEND;TZID=America/Los_Angeles:20260624T130000
DTSTAMP:20260621T075249
CREATED:20260612T141728Z
LAST-MODIFIED:20260612T141728Z
UID:386706-1782302400-1782306000@smallbizla.org
SUMMARY:5 HR Mistakes to Avoid
DESCRIPTION:Could One HR Mistake Cost Your Business $10\,000… or More?\n\nMany small business owners assume HR issues only happen to large corporations.\nThe reality? Some of the most costly employee claims start with simple mistakes made by small businesses every day.\n\nCome learn how to: \n\n\nFoster a positive company culture that increases retention and employee satisfaction\n\n\nCreate an on-boarding process that sets employees up for success and more!\n\n\nAvoid penalties by staying compliant with HR laws\n\n\nIdentify and right talent\, culture fit and avoid costly turnover\n\n\nPresented by: HR Specialist\, Xiomara Palma \n*The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before and the day of the webinar.  \nREGISTER NOW
URL:https://smallbizla.org/workshop/5-hr-mistakes-to-avoid/
LOCATION:Webinar – PCC
CATEGORIES:Hr & Hiring
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/03/profit-12.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T120000
DTEND;TZID=America/Los_Angeles:20260624T133000
DTSTAMP:20260621T075249
CREATED:20260613T080228Z
LAST-MODIFIED:20260613T080228Z
UID:386711-1782302400-1782307800@smallbizla.org
SUMMARY:SPECIAL EVENT: California Bank & Trust – Access to Capital for Small Businesses
DESCRIPTION:Are you a small business owner looking to secure funding to launch\, expand\, or stabilize your business? Join us for an informative and interactive workshop designed to demystify the process of accessing capital. This session will guide entrepreneurs through the various funding options available and equip them with the tools needed to make strategic financial decisions. \nParticipants will learn about: \n\nTraditional and alternative lending options\, including bank loans\, SBA programs\, microloans\, and CDFIs.\nNon-debt financing such as equity investments\, grants\, and crowdfunding.\nHow to prepare a strong loan or funding application\, including business planning and financial documentation.\nUnderstanding lender expectations and improving creditworthiness.\nLocal and regional financial resources tailored to underserved or underbanked communities.This workshop is ideal for startups\, early-stage companies\, and established businesses seeking growth capital. Whether you’re navigating financing for the first time or exploring new avenues for investment\, this session will provide practical guidance and real-world insights to help you fund your business future.\n\nREGISTER NOW
URL:https://smallbizla.org/workshop/special-event-california-bank-trust-access-to-capital-for-small-businesses/
LOCATION:Webinar
CATEGORIES:Business Development & Operations
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2026/06/cbt-workshops-2026-5EhiVK.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T130000
DTEND;TZID=America/Los_Angeles:20260624T140000
DTSTAMP:20260621T075249
CREATED:20260327T112016Z
LAST-MODIFIED:20260327T112016Z
UID:385485-1782306000-1782309600@smallbizla.org
SUMMARY:Webinar – Tax Considerations for Home-based Small Businesses
DESCRIPTION:Operating a home-based small business and need some tax related tips/guidelines? The webinar covers tax considerations for a sole proprietorship\, LLC and S-Corporation.  Highlighted topics will include:\n\n\nSpecial Business Expense Deductions\nSelf-employment Taxes\nQuarterly Estimated Taxes and More\n\nCome ready with your questions. \nInstructor: Charles Yacoobian \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-tax-considerations-for-home-based-small-businesses-16/
LOCATION:Webinar – COC
CATEGORIES:Finance,Taxes
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T130000
DTEND;TZID=America/Los_Angeles:20260624T140000
DTSTAMP:20260621T075249
CREATED:20260414T152044Z
LAST-MODIFIED:20260526T192454Z
UID:385750-1782306000-1782309600@smallbizla.org
SUMMARY:Content Marketing That Grows Your Business-Emails\, Blogs & Posts!
DESCRIPTION:Content Marketing is a very strong tool in today’s climate. With the rise of AI and SEO changes\, content offers businesses an opportunity to get attention on their business while connecting with potential buyers looking for more information before they make a decision. Join our webinar to learn what content is getting attention and how small businesses are using Emails\, Blogs and Posts to rise above their competition and keep their past customers engaging. \n  \nThis Webinar Will Teach You How To: \n• Find and use relevant content to connect with your prospects and past customers. \n• Media mix your messaging with emails\, blogs and social posting. \n• Analyze and improve your company image and reputation using content marketing. \n• Learn how to personify your company with helpful content. \n• Use content plus landing pages to get sales\, referrals & social media shares. \n• Find content that your target market is most likely to engage with and share. \n• How to strategize content marketing to add value to your brand. \n• Find online tools that provide industry and competitive content targeted to your goals. \n• Use AI for valuable content that will keep your audience engaged & following you. \n• How to follow up content marketing with autoresponder campaigns. \n  \n\nPresented By: Liz Harsch \nREGISTER NOW
URL:https://smallbizla.org/workshop/content-marketing-that-grows-your-business-emails-blogs-posts/
LOCATION:Webinar – ECC\, CA
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/06/profit-26.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T150000
DTEND;TZID=America/Los_Angeles:20260624T170000
DTSTAMP:20260621T075249
CREATED:20260515T160416Z
LAST-MODIFIED:20260515T160416Z
UID:386424-1782313200-1782320400@smallbizla.org
SUMMARY:WEBINAR Social Media Solutions: Making Facebook Ads Work For You
DESCRIPTION:This workshop will uncover the mysteries of using Facebook Ads to grow your business. Regardless of your experience in Facebook Ads\, this training will teach you how to set up your campaigns for success and get more from your advertising budget. \nIn this workshop you will learn: \ni. If you’re running your Facebook Ads correctly \nii. The 5 pillars of successful Facebook Ads \niii. The one thing that may be holding back your Facebook Ads \niv. Why a marketing funnel is essential in a Facebook Ads campaign \nv. How to avoid the pitfalls of Facebook Ads \n  \nPresented by: Daniel Gouw \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-social-media-solutions-making-facebook-ads-work-for-you-12/
LOCATION:Webinar – ECC\, CA
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/01/Untitled-design-24.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T150000
DTEND;TZID=America/Los_Angeles:20260624T170000
DTSTAMP:20260621T075249
CREATED:20260602T074811Z
LAST-MODIFIED:20260602T074811Z
UID:386597-1782313200-1782320400@smallbizla.org
SUMMARY:Developing An Actionable Business Plan
DESCRIPTION:You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business.     \nIn this class we will actively work on:    \n–Defining your business model    \n–Identifying your place in the market    \n–Identifying your customers and revenue channels    \n–Identifying expansion opportunities    \n–Costing and pricing    \n–Revenue and expense projections    \n–Funding strategies \n  \nREGISTER NOW
URL:https://smallbizla.org/workshop/developing-an-actionable-business-plan-45/
LOCATION:Webinar
CATEGORIES:Business Planning
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/02/Untitled-design-26.png
ORGANIZER;CN="SBDC hosted by Long Beach City College":MAILTO:drosenfeld@lbcc.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260624T170000
DTEND;TZID=America/Los_Angeles:20260624T183000
DTSTAMP:20260621T075249
CREATED:20260510T071804Z
LAST-MODIFIED:20260510T071804Z
UID:386291-1782320400-1782325800@smallbizla.org
SUMMARY:Quickbooks for Small Business Owners
DESCRIPTION:This introductory QuickBooks workshop is designed for small business owners who want to feel confident managing their own books. Participants will learn the basics of setting up QuickBooks\, tracking income and expenses\, and organizing financial information in a clear and practical way. The session breaks down accounting concepts into simple\, easy-to-understand steps with real-world examples. By the end of the workshop\, attendees will have a better understanding of their business finances and how to use QuickBooks as a tool to support smarter financial decisions. \nREGISTER NOW
URL:https://smallbizla.org/workshop/quickbooks-for-small-business-owners-4/
LOCATION:Webinar – PCR
CATEGORIES:Accounting,Business Development & Operations
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2025/01/profit-53.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T090000
DTEND;TZID=America/Los_Angeles:20260625T100000
DTSTAMP:20260621T075249
CREATED:20260327T112019Z
LAST-MODIFIED:20260327T112019Z
UID:385486-1782378000-1782381600@smallbizla.org
SUMMARY:Webinar – Intro to Certifications and Contracting Opportunities for Veterans\, Military and Spouses
DESCRIPTION:The Disabled Veterans Business Enterprise (DVBE) certification is just one certification that offers several benefits to veterans with disabilities who are looking to establish or grow their businesses\, including a 3% set-aside requirement by the State of California.  Join us to learn more about how you can take advantage of the DVBE designation and other Veteran designations/certifications. \nInstructor: Paul Mazbanian \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-intro-to-certifications-and-contracting-opportunities-for-veterans-military-and-spouses-14/
LOCATION:Webinar – COC
CATEGORIES:Certification & Procurement,Veterans
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2025/02/profit-54.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T090000
DTEND;TZID=America/Los_Angeles:20260625T100000
DTSTAMP:20260621T075249
CREATED:20260602T074814Z
LAST-MODIFIED:20260602T074814Z
UID:386598-1782378000-1782381600@smallbizla.org
SUMMARY:Live Q&A: All About Marketing Your Small Business
DESCRIPTION:Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak\, Director of the Long Beach SBDC\, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting-edge marketing ideas\, business development strategies\, how to leverage online platforms to grow your brand\, mind-set\, and professional growth\, ways to develop strategic partnerships\, event marketing\, business operations\, recruiting\, franchising\, the meaning of life and more. \n  \nREGISTER NOW
URL:https://smallbizla.org/workshop/live-qa-all-about-marketing-your-small-business-26/
LOCATION:Webinar
CATEGORIES:Marketing,Marketing Planning
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2026/06/profit-56-PqTSXT.png
ORGANIZER;CN="SBDC hosted by Long Beach City College":MAILTO:drosenfeld@lbcc.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T100000
DTEND;TZID=America/Los_Angeles:20260625T120000
DTSTAMP:20260621T075249
CREATED:20260515T160423Z
LAST-MODIFIED:20260601T045441Z
UID:386426-1782381600-1782388800@smallbizla.org
SUMMARY:WEBINAR Biz Basics: What Business Should I Start?
DESCRIPTION:Thinking of starting a business\, but not sure what kind? You’re not alone. \nMany aspiring entrepreneurs are fueled by passion and the dream of being their own boss—but often lack clarity on the type of business that truly fits their strengths\, lifestyle goals\, and market realities. \nIn this interactive 2-hour workshop\, you’ll learn how to: \n\nClarify your personal motivations and entrepreneurial strengths\nExplore and compare different business models\nEvaluate your business ideas with practical tools\nIdentify the type of business that aligns with your life vision\nUnderstand what starting and running a business really requires\n\nThrough guided self-assessments\, real-world insights\, and examples of both successful and struggling startups\, you’ll leave with a clearer picture of what business YOU should start—and why. \nThis session is ideal for aspiring business owners who are still in the idea stage or struggling to decide between multiple opportunities. \n  \nInstructor: Larry Johnson (SBDC Advisor) has been a core advisor at the SBDC since 2012. His dual specialties are in the food & beverage industry\, as well as debt and equity consulting.  \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-biz-basics-what-business-should-i-start-9/
LOCATION:Webinar – ECC\, CA
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2026/05/profit-56-9xhGIf.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T120000
DTEND;TZID=America/Los_Angeles:20260625T130000
DTSTAMP:20260621T075249
CREATED:20260327T112022Z
LAST-MODIFIED:20260327T112022Z
UID:385487-1782388800-1782392400@smallbizla.org
SUMMARY:Webinar – LA County webVEN Registration
DESCRIPTION:If you are looking to do business with the County of Los Angeles\, this webinar will give a step-by-step guide on how to register with the LA County registration portal\, WebVen.  Register today to learn how you can begin your journey in doing business with the County of Los Angeles. \nInstructor: Paul Mazbanian \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-la-county-webven-registration-10/
LOCATION:Webinar – COC
CATEGORIES:Business Development & Operations,Business Planning
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/01/Untitled-design-2-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T120000
DTEND;TZID=America/Los_Angeles:20260625T130000
DTSTAMP:20260621T075249
CREATED:20260429T133330Z
LAST-MODIFIED:20260429T133330Z
UID:386163-1782388800-1782392400@smallbizla.org
SUMMARY:Webinar – Privacy Policies and Terms of Use: The Basics
DESCRIPTION:This webinar will discuss the importance of privacy policies and terms of use in ecommerce; relevant state\, federal and international privacy laws; drafting a privacy policy and terms of use; and how privacy policy and terms of use clauses can reduce liability. \nInstructor: Erica Bristol \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-privacy-policies-and-terms-of-use-the-basics-2/
LOCATION:Webinar – COC
CATEGORIES:Business Development & Operations,Business Planning
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2026/02/profit-70-3fNOnl.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T120000
DTEND;TZID=America/Los_Angeles:20260625T133000
DTSTAMP:20260621T075249
CREATED:20260602T074816Z
LAST-MODIFIED:20260602T074816Z
UID:386599-1782388800-1782394200@smallbizla.org
SUMMARY:The Importance of Vision and Mission When Marketing Your Business
DESCRIPTION:If you are a business owner and someone asks you\, “What do you do?” you need to answer with an easy-to-follow story that gets to the heart of the matter\, explaining what you do\, why you do it\, and how people benefit from using your products or services. This workshop examines how to build your story\, focusing on two key components: your Vision and your Mission. \n  \nYou will learn: \nWhy Vision and Mission are critical to any business of any size \nHow to define your Vision \nHow to define your Mission \nHow to define what makes you unique \nHow all of this ties in to your building a powerful story for your marketing campaigns \nREGISTER NOW
URL:https://smallbizla.org/workshop/the-importance-of-vision-and-mission-when-marketing-your-business-4/
LOCATION:North Long Beach Higher Education Center\, 635 E. South Street\, Long Beach\, CA\, 90805\, United States
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2026/02/profit-12-0fIE89.png
ORGANIZER;CN="SBDC hosted by Long Beach City College":MAILTO:drosenfeld@lbcc.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T120000
DTEND;TZID=America/Los_Angeles:20260625T140000
DTSTAMP:20260621T075249
CREATED:20260515T160420Z
LAST-MODIFIED:20260515T160420Z
UID:386425-1782388800-1782396000@smallbizla.org
SUMMARY:WEBINAR Social Media: The Big Business of Small Business Hyperlocal Apps
DESCRIPTION:Next Door\, Yelp and Reddit are hyperlocal community building apps for businesses of all sizes. We’ll look at how small businesses can use these localized sites to communicate brand values\, promote business products and create organic brand ambassadors. \n  \nInstructor: Chérmelle Edwards (SBDC Advisor) is a writer\, photographer\, and cultural strategist working across social media platforms. She specializes in creating brand-aligned content for businesses and has over ten years of experience crafting campaigns for clients in fashion\, hospitality\, and lifestyle industries.  \nREGISTER NOW
URL:https://smallbizla.org/workshop/webinar-social-media-the-big-business-of-small-business-hyperlocal-apps/
LOCATION:Webinar – ECC\, CA
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/01/Untitled-design-22.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260629T110000
DTEND;TZID=America/Los_Angeles:20260629T123000
DTSTAMP:20260621T075249
CREATED:20260510T071805Z
LAST-MODIFIED:20260510T071805Z
UID:386292-1782730800-1782736200@smallbizla.org
SUMMARY:CA Wage/Hour Audits – How to Prepare Your Small Business
DESCRIPTION:CA Wage/Hour Audits – How to Prepare Your Small Business and Take Proactive Steps for Compliance \nThis session equips small business owners with the knowledge and tools to navigate California wage and hour audits with confidence. Participants will gain an understanding of the most common compliance challenges\, from employee classification and recordkeeping to overtime and meal/rest break requirements. The training will highlight practical steps businesses can take to prepare before an audit occurs\, minimize risks\, and establish proactive policies that safeguard against costly penalties. By the end\, attendees will walk away with actionable strategies to strengthen compliance practices\, protect their business\, and foster a fair and transparent workplace. \nREGISTER NOW
URL:https://smallbizla.org/workshop/ca-wage-hour-audits-how-to-prepare-your-small-business/
LOCATION:Webinar – PCR
CATEGORIES:Business Development & Operations
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/01/Untitled-design-7-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260629T110000
DTEND;TZID=America/Los_Angeles:20260629T123000
DTSTAMP:20260621T075249
CREATED:20260602T074819Z
LAST-MODIFIED:20260602T074819Z
UID:386600-1782730800-1782736200@smallbizla.org
SUMMARY:Live Q&A: All About Growing Your Sales and Making Your Processes More Efficient
DESCRIPTION:Join the Long Beach SBDC for our live Q&A addressing questions on how to increase the sales of your business and how to make your operation run more efficiently. SBDC business advisors Mike Huntley and Herb Thompson will interact live with the audience via Zoom and answer questions covering a broad range of topics that include\, but are not limited to: \n\nSales Growth Strategies for Small Businesses\nPractical ways to increase revenue\, improve conversion rates\, and expand your customer base without significantly increasing overhead.\nOperational Efficiency & Process Improvement\nIdentifying bottlenecks\, reducing waste\, and streamlining workflows to improve productivity and profitability.\nCost Control & Profit Margin Optimization\nManaging expenses\, pricing strategies\, and improving margins while maintaining quality and customer satisfaction.\nMarketing & Customer Acquisition Tactics\nLeveraging digital marketing\, referrals\, partnerships\, and branding to drive consistent sales growth.\nScaling Your Business Sustainably\nSystems\, staffing\, capacity planning\, and infrastructure needed to grow without creating operational chaos.\n\nREGISTER NOW
URL:https://smallbizla.org/workshop/live-qa-all-about-growing-your-sales-and-making-your-processes-more-efficient-3/
LOCATION:Webinar
CATEGORIES:Business Development & Operations,Business Planning
ATTACH;FMTTYPE=image/png:https://smallbizla.org/wp-content/uploads/2024/05/profit-9.png
ORGANIZER;CN="SBDC hosted by Long Beach City College":MAILTO:drosenfeld@lbcc.edu
END:VEVENT
END:VCALENDAR