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The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.

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December 2024

WEBINAR Creating a Vlog to Promote Your Small Business

December 3 @ 2:00 pm - 3:30 pm
Free

Have you been thinking of establishing a business vlog, but need some support in getting it off the ground? Do you want to find additional ways to add value and increase engagement on your social media platforms? If so, this workshop is for you. With free or low-cost resources, tools and platforms at our fingertips, writing, producing, delivering and posting a vlog on a regular basis does not have to be costly or difficult. In this interactive workshop, attendees will discover how to create a calendar…

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WEBINAR Biz Basics: Marketing 101

December 5 @ 10:00 am - 12:00 pm
Free

Understanding the basics of marketing is vital for successful launch and growth of any business. Marketing is the discipline where  you learn how to create & maintain demand, relevance, reputation, competitive positioning and more. Marketing is integral in all facets of launching, growing and maintaining your business in the short and long term. Marketing provides unique insights and direction to develop a product/service, identify/reach your target market, create compelling content, engage/inform customers and establish brand relevance. During this class we will introduce the concepts…

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Learn The Basics of Google Ads

December 5 @ 12:00 pm - 1:00 pm
Free

In this workshop you will learn how to reach more customers and grow your business with Google Ads.   In this session we’ll talk about: How to create an account and set up an ad campaign How to write great ads, refine keywords, and include ad extensions How to measure success REGISTER NOW

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Webinar – TikTok Shops: The Next E-commerce Frontier

December 11 @ 10:00 am - 11:00 am
Free

Please join us for – TikTok Shops: The Next E-commerce Frontier   Instructor: Ramin Ramhormozi   REGISTER NOW

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Webinar – Say What? Product Advertising and Labeling

December 12 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws. REGISTER NOW

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WEBINAR Mastering Storytelling for Community Building and Sales: Facebook vs. LinkedIn

December 12 @ 12:00 pm - 2:00 pm
Free

Optimize storytelling for community building and sales on two prominent social media platforms: Facebook and LinkedIn. In this user-friendly overview, we’ll explore the unique features of both platforms, compare the benefits of sharing text and image updates, and explore real-life examples of personalities, brands, and companies leveraging these platforms to foster engagement and drive sales. Instructor: Chérmelle Edwards (SBDC Advisor) REGISTER NOW

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Webinar – How To Optimize Your Etsy Store and Product Listings

December 16 @ 10:00 am - 11:00 am
Free

Please join us for – How To Optimize Your Etsy Store and Product Listings Instructor: Ramin Ramhormozi REGISTER NOW

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