The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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Great Email Marketing for Authors
October 13, 2016 @ 12:00 pm - 12:45 pm
If you want to promote your book, sell more of your books, or market yourself as an author, this event is perfect for you. Mark Mikelat, an author of multiple books, and in-demand book coach, will lead this expert session with specific examples from successful marketing campaigns from his books and his clients’ books.
What is the first impression you give when they see you in their email inbox?
And when they see you there, what do they do?
This powerful seminar takes you step-by-step through the keys to effective email marketing:
- What it really is (and isn’t)
- What it can do for your business
- And the five easy steps you must take to harness the power of the inbox!
1) Grow a healthy list
2) Create great content
3) Customize a beautiful, mobile-friendly template that matches your brand
4) How to get your emails opened
5) Tracking your results
From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing. Join us!