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All LA SBDC workshops are currently being offered online only.

Due to the COVID-19 Safer-at-Home restrictions, all LA SBDC workshops are being rescheduled or offered online only. If you’ve registered for a workshop, please check your email or the calendar listing for the latest updates.

If your business is affected by COVID-19, view the LA SBDC COVID-19 Response Guide here.

The LA SBDC Network offers no-cost/low-cost business workshops throughout Los Angeles, Santa Barbara, and Ventura Counties.

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July 2020

WEBINAR: An HR Roadmap To Reopening Your Business

July 13 @ 12:00 pm - 1:00 pm
Webinar CA
Free

At the beginning of 2020, the COVID-19 pandemic caused shutdowns and shelter-in-place orders across the globe. Now, as the U.S. economy slowly starts to reopen, business owners are faced with the challenge of adapting their operations to provide employees a safe, healthy, and compliant workplace to return to. During this webinar, SBDC advisor Danielle Jenkins, will provide you with An HR Roadmap to Reopening your Business, touching upon topics such as implementing new practices and procedures, reducing liabilities, easing back…

Find out more »

WEBINAR PUA Updates and Certifying PUA Benefits

July 13 @ 12:00 pm - 1:00 pm
Webinar CA
Free

El Camino College SBDC invites you to join us for this timely conversation for self-employed, and independent contractors. Our business advisor, Danielle Jenkins will be covering highlights of the Pandemic Unemployment Assistance, benefit phases, certifying benefits, and some additional COVID-19 resources. Come to the conversation with your questions to be sure you get the help you need. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because attendance will have already…

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Restaurant Food & Labor Costs 101

July 14 @ 9:00 am - 10:30 am
Webinar CA
Free

Food cost is one of the main keys to long-term restaurant success because of its direct impact on profitability. Join us as we review how to calculate food cost for individual menu items as well as weekly restaurant performance.  In this class, you will also learn how to apply food cost to setting your menu pricing, its impact on your restaurant’s inventory, ordering, and waste. Labor costs account for at least a third of your restaurant’s expenses-managing labor efficiently will keep more…

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SBDC Legal Entity Webinar

July 14 @ 10:00 am - 12:00 pm
Webinar CA
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: -LLC’s, S-Corporations, C-Corporations -DBA’s -Business permits -Resale Certificates -Federal Employer Identification…

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SBDC Legal Entity Webinar

July 14 @ 10:00 am - 12:00 pm
Webinar CA
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: -LLC’s, S-Corporations, C-Corporations -DBA’s -Business permits -Resale Certificates -Federal Employer Identification…

Find out more »

WEBINAR: How to survive AB5 and Independent Contractors

July 14 @ 11:00 am - 12:00 pm
Webinar CA
Free

Are you an independent contractor? Do you engage independent contractors? Are you confused or unaware of the new law governing the engagement of independent contractors? To avoid fines and penalties, there are technicalities that are important to understand. Topics will include: -Explanation of the new Independent Contractor law (AB5) -Which businesses, professions and trades are exempt from AB5 -Discussion of the criteria to be an independent contractor -Ramifications for violation of AB5 PLEASE NOTE: If you check in more than 5…

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WEBINAR: YouTube for Business 103: Search Engine Optimization

July 14 @ 1:00 pm - 2:15 pm
Webinar CA
Free

Just like a Website without Search Engine Optimization you will not be discovered on YouTube. It is not enough to upload a video there are 5 steps you must do to have your videos be found in search. Discover these quick hacks to get your content discovered and monetize your message. -How to title videos by keywords to get the most impact -How to create compelling thumbnails and why you need them -The important of tags to get discovered -How…

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Re-Opening- Requirments, Risk & Resources

July 14 @ 2:30 pm - 3:30 pm
Webinar CA
Free

Reopening your Business, touching upon topics such as implementing new practices and procedures, reducing liabilities, easing back into the workplace, transforming your workspace, creating transparency, and minimize risk. REGISTER NOW

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WEBINAR: Pitch Perfect 102

July 15 @ 10:00 am - 12:00 pm
Webinar CA
Free

Why this workshop is important: Entrepreneurs seeking equity (angel and venture) funding must prepare and submit pitches to potential investors. Poor presentation of pitches often leads to failed attempts and hard lessons learned. Pitching investors and lenders is one of the greatest challenges facing entrepreneurs. High impact communications can motivate investors. This workshop provides participants with the opportunity to practice their pitches in a safe and supportive environment leading to constructive and meaningful feedback. Who should attend this workshop? Entrepreneurs seeking angel, venture or lending…

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How To Podcast From Home

July 15 @ 10:00 am - 12:00 pm
Webinar CA
Free

Now, more than ever during Covid19 and social unrest, people are home burned out on the news and are looking for information to consume that will help them grow both personally and professionally. Your Podcast will organically grow your brand, credibility and will position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Discover how you can strategically use a PODCAST as a way…

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How To Podcast From Home

July 15 @ 10:00 am - 12:00 pm
Webinar CA
Free

Now, more than ever during Covid19 and social unrest, people are home burned out on the news and are looking for information to consume that will help them grow both personally and professionally. Your Podcast will organically grow your brand, credibility and will position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Discover how you can strategically use a PODCAST as a way…

Find out more »

Webinar – Facebook Page for Business

July 15 @ 11:00 am - 12:00 pm
Webinar CA
Free

Do you want to create your Facebook page for your business? It doesn’t matter if you already created your page. We are sure you will learn something new. We will walk you through: -How to create a page -What information should be there -How to manage your settings -Who should you give authorization to admin your page -How to upload pictures and videos, among many other tips If you could connect via a laptop will be better. Just come prepare…

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Webinar – Facebook Page for Business

July 15 @ 11:00 am - 12:00 pm
Webinar CA
Free

Do you want to create your Facebook page for your business? It doesn’t matter if you already created your page. We are sure you will learn something new. We will walk you through: -How to create a page -What information should be there -How to manage your settings -Who should you give authorization to admin your page -How to upload pictures and videos, among many other tips If you could connect via a laptop will be better. Just come prepare…

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WEBINAR: Accounting: The Basics of the Language of Business

July 15 @ 12:00 pm - 2:00 pm
Webinar CA
Free

Accounting is the system of tracking the income, expenses, assets and liabilities of business. Owners, managers, bankers, investors – use accounting terms and concepts to describe the events that make up the “story”. This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to “account” for the transactions in your business. PLEASE NOTE: If you check in more than 5 minutes late,…

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Webinar-E-Commerce Summer Series – Strategies & Tools to Monitor Your Competitions Pricing and Marketing Part 1

July 15 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 15th & July 16th – Strategies and Tools to Monitor Your Competitions Pricing and Marketing  – Part 1 REGISTER NOW

Find out more »

Disaster Loan How to: Submit & Reconsideration EIDL/PPP

July 15 @ 1:00 pm - 2:00 pm
Webinar CA
free

EIDL has reopened for all businesses.  Do you need help submitting an application or being reconsidered for disaster loan programs? Pacific Coast Regional SBDC can help. The purpose of the webinar is to assist clients to understand the process of completing a loan/grant applications for disaster funding. The presentation also covers EIDL reconsideration and other funding sources. Upon completion, you will be assigned to an SBDC business advisor that will assist you with the application process and any additional business…

Find out more »

Webinar – Facebook para su Negocio

July 15 @ 2:00 pm - 3:00 pm
Webinar CA
Free

¿Quieres crear tu página de Facebook para tu negocio?No importa si ya tienes tú página. Estamos seguros de que aprenderá algo nuevo. Te mostraremos: -cómo crear una página -qué información debes tener -cómo administrar tu configuración -a quién debes autorizar para administrar tú página -cómo subir fotos y videos, entre muchos otros consejos. Si pudiera conectarse a través de una computadora portátil, sería mejor. Solo prepárate para aprender y tomar notas. Siempre podemos tener una sesión individual después registrarse ahora

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WEBINAR: Business Loans 101

July 15 @ 3:00 pm - 5:00 pm
Webinar CA
Free

This class will teach what you need to know to apply for a business loan. Topics include: -What documents and paperwork you will need to use for the application process from major banks -Which banks are currently loaning money and what you will need to qualify -Why a business may need financing -Sources of credit -What you should know about credit. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because…

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LA COVID Fund: Grant Relief Information

July 15 @ 3:00 pm - 3:30 pm
Webinar CA
Free

Small Businesses and NonProfits will obtain information on how to apply for the LA Regional COVID19 Recovery fund, which will offer loans and grant resources to micro-entrepreneurs, small businesses, and non-profits.   Grants are available for $5,00 for micro-entrepreneurs and $15,000 for small businesses and not for profits The first round grant application opened Monday, July 20, 2020, and will close July 24, 2020. REGISTER NOW

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Facebook & Instagram Advertising Webinar

July 15 @ 4:00 pm - 5:00 pm
Webinar CA
Free

Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar.  Register Now

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Fondo LA COVID: Información de ayuda para subvenciones

July 15 @ 4:00 pm - 4:30 pm
Webinar CA
Free

Las pequeñas empresas y las organizaciones sin fines de lucro obtendrán información sobre cómo solicitar el fondo de recuperación regional COVID19 de Los Ángeles, que ofrecerá préstamos y recursos de subvención a microempresarios, pequeñas empresas y organizaciones sin fines de lucro. Las subvenciones están disponibles por $ 5,000 para microempresarios y $ 15,000 para pequeñas empresas y sin fines de lucro. La solicitud de subvención de la primera ronda se abrió el lunes 20 de julio de 2020 y se…

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WEBINAR Branding in Covid-19 Era

July 16 @ 10:00 am - 12:00 pm
Webinar CA
Free

For this class we will focus on the concept of branding and highlight the various brand components.  From here we will highlight well know industry leaders and niche players alike in respect to their COVID-19 response for their company, consumers and community at large. We will focus on the perceived value creating by their overall approach and its future impact on consumer behavior and employee loyalty.  Additionally, we will review key brand leaders who were born during past recessions and the…

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Developing A Plan to Start (or Recover): Actionable Steps For Unusual Times

July 16 @ 11:00 am - 1:00 pm
Webinar CA
Free

Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This webinar will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. In this interactive seminar, you will learn how to: -Break apart components of the business plan into manageable steps. -Define your…

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Developing A Plan to Start (or Recover): Actionable Steps For Unusual Times

July 16 @ 11:00 am - 1:00 pm
Webinar CA
Free

Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This webinar will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. In this interactive seminar, you will learn how to: -Break apart components of the business plan into manageable steps. -Define your…

Find out more »

Webinar – Negotiation Process and Skills Series – 5 Sessions

July 16 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Session 1: Process and Analysis – 7/1 We all negotiate things every day. However, that does not mean we know what we are doing. What is the process of negotiation? How do you initially analyze your negotiation to set yourself up for success? Strategy development is paramount to a successful negotiation. This webinar series starts here, with the big picture and a strong foundation. No more “trial and error” or “we’ll see how it goes”. Session 2: BATNAs and ZOPAs…

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Webinar – Legal Issues in Marketing And Promotion

July 16 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will introduce small business owners to legal issues in marketing and promotion, such as “puffery” vs. fraud and misleading advertising; steering clear of copyright infringement and rights of privacy/publicity; marketing by phone, fax, email, and text; using social media; differences in federal and state laws; legal protections in marketing; and legal penalties for noncompliance. REGISTER NOW

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Webinar-E-Commerce Summer Series – Strategies & Tools to Monitor Your Competitions Pricing and Marketing Part 2

July 16 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 15th & July 16th – Strategies and Tools to Monitor Your Competitions Pricing and Marketing (Part 2) REGISTER NOW

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WEBINAR: Website 103: How to Hire a Professional Web Designer

July 16 @ 1:00 pm - 3:00 pm
Webinar CA
Free

Once you’ve planned out your website strategy and content, it’s time to hire a web designer. We will give you an introductory course in locating and hiring the perfect fit for your needs and your budget. We will cover: -The difference between a web designer and a web developer -How much you should expect to pay for a website -Where to find great web designers -The selection process, including important questions to ask the designer -10 Common mistakes that can…

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WEBINAR: Business Plan Overview

July 16 @ 3:00 pm - 5:00 pm
Webinar CA
Free

Developing a business plan is one of the most valuable activities you can undertake. A good business plan provides a roadmap for success, gives you a sense of control over your future and is essential to attract funding. Business planning might be time consuming and daunting but the good news is you don’t have to start with a blank sheet of paper! The Business Plan Overview workshop guides you through the process of creating a solid, well-structured business plan, tailored to…

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Shopify Webinar

July 17 @ 10:00 am - 11:30 am
Webinar CA
Free

Shopify is one of the leading platforms helping small business owners sell their products and services online. It will grow with you from Day 1. When you start with Shopify, you have access to professional-grade tools to help you sell your products, take payments, and ship your orders. We discuss e-commerce best practices and creating visually appealing online storefronts that convert. This course is an entry-level course aimed at users who haven’t built an online store or have minimal experience…

Find out more »

Shopify Webinar

July 17 @ 10:00 am - 11:30 am
Webinar CA
Free

Shopify is one of the leading platforms helping small business owners sell their products and services online. It will grow with you from Day 1. When you start with Shopify, you have access to professional-grade tools to help you sell your products, take payments, and ship your orders. We discuss e-commerce best practices and creating visually appealing online storefronts that convert. This course is an entry-level course aimed at users who haven’t built an online store or have minimal experience…

Find out more »

Webinar – Intellectual Property(IP): Patent, Patent Search and other IP Options

July 18 @ 10:00 am - 11:00 am
Webinar CA
Free

Entrepreneurs and business owners may have Intellectual Property (IP) as an asset, but many don’t know it. It’s important to know what the options are for protecting Intellectual Property(IP). This webinar will discuss: -An overview of different types of Intellectual Property -Importance of Intellectual Property -Patents – Initial Search and Resources -Other types of Intellectual Property REGISTER NOW

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Post COVID-19 Business Plan Webinar

July 20 @ 10:00 am - 11:30 am
Webinar CA
Free

Having a business planning process is a necessity for your business whether you are trying to build an internal roadmap for your business concept or you are looking for funding. Now, more than ever, in this current and post COVID-19 landscape, a business plan is more important then ever. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. Presenter:Andrew Cohen *The…

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WEBINAR: A HR Roadmap To Reopening Your Business

July 20 @ 12:00 pm - 1:00 pm
Webinar CA
Free

At the beginning of 2020, the COVID-19 pandemic caused shutdowns and shelter-in-place orders across the globe. Now, as the U.S. economy slowly starts to reopen, business owners are faced with the challenge of adapting their operations to provide employees a safe, healthy, and compliant workplace to return to. During this webinar, SBDC advisor Danielle Jenkins, will provide you with An HR Roadmap to Reopening your Business, touching upon topics such as implementing new practices and procedures, reducing liabilities, easing back…

Find out more »

PUA Updates and Certifying PUA Benefits

July 20 @ 12:00 pm - 1:00 pm
Webinar CA
Free

El Camino College SBDC invites you to join us for this timely conversation for self-employed, and independent contractors. Our business advisor, Danielle Jenkins will be covering highlights of the Pandemic Unemployment Assistance, benefit phases, certifying benefits, and some additional COVID-19 resources. Come to the conversation with your questions to be sure you get the help you need. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because attendance will have already…

Find out more »

WEBINAR: How to Estimate Start-Up Costs and Cash Flow

July 21 @ 12:00 pm - 2:00 pm
Webinar CA
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses, start-up cost categories, calculating initial costs, calculating the first 90 days projected monthly costs, conducting a break-even analysis, and initial cash flow projection will be reviewed and presented in this hands-on session. Please bring a hand held calculator for your convenience. PLEASE NOTE: If you…

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Re-Opening- Requirements, Risk & Resources

July 21 @ 2:30 pm - 3:30 pm
Webinar CA
Free

Reopening your Business, touching upon topics such as implementing new practices and procedures, reducing liabilities, easing back into the workplace, transforming your workspace, creating transparency, and minimize risk. REGISTER NOW

Find out more »

How To Sell When You’re Not A Salesperson

July 21 @ 5:00 pm - 6:30 pm
Webinar CA
free

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: -The psychological barriers that could be holding you back and the tools required to overcome them. -Understanding the components of an effective sales pitch. -Learning…

Find out more »

How To Sell When You’re Not A Salesperson

July 21 @ 5:00 pm - 6:30 pm
Webinar CA
free

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: -The psychological barriers that could be holding you back and the tools required to overcome them. -Understanding the components of an effective sales pitch. -Learning…

Find out more »

WEBINAR: Legal Structure

July 21 @ 6:00 pm - 8:00 pm
Webinar CA
Free

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: -Permit processes, reviewing how to apply for the permits needed to operate a business, -Business licensing requirements -A brief discussion on the implications of legal structures. This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you. In making a choice,…

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WEBINAR SBDC Orientation

July 21 @ 6:15 pm - 7:45 pm
Webinar CA
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because attendance will have already been taken by one of the admin staff. The presenter is unable to…

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Basics of Search Engine Optimization

July 22 @ 10:00 am - 12:00 pm
Webinar CA
Free

Are you looking to get more traffic to your website from Google search? Curious how to measure the effectiveness of your SEO activity? Join us for a seminar on the two main types of SEO and which can have the biggest impact on your search rankings. We will provide vital techniques that any small business can use to attract more visitors, drive more leads, and ultimately drive sales. We’ll help you find valuable keywords, optimize your website for Google, and improve your backlink…

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Webinar – Negotiation Process and Skills Series – 5 Sessions

July 22 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Session 1: Process and Analysis – 7/1 We all negotiate things every day. However, that does not mean we know what we are doing. What is the process of negotiation? How do you initially analyze your negotiation to set yourself up for success? Strategy development is paramount to a successful negotiation. This webinar series starts here, with the big picture and a strong foundation. No more “trial and error” or “we’ll see how it goes”. Session 2: BATNAs and ZOPAs…

Find out more »

Webinar – E-Commerce Summer Series – How to Start an E-commerce Business (Part 1 and 2)

July 22 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 22nd & July 23rd – How to Start an E-commerce Business  – Part 1 REGISTER NOW

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LinkedIn For Business

July 22 @ 1:00 pm - 2:30 pm
Webinar CA
Free

Social Media gurus say LinkedIn is THE Platform of 2020. It is the platform for Business to Business business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically, you can build your sales funnel without ever leaving your office. Instructor and business advisor, Deborah Deras, has a Bachelor’s in Marketing and a Master’s in Education, with over 16 years’ experience as an entrepreneur. She…

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Disaster Loan How to: Submit & Reconsideration EIDL/PPP

July 22 @ 1:00 pm - 2:00 pm
Webinar CA
Free

EIDL has reopened for all businesses.  Do you need help submitting an application or being reconsidered for disaster loan programs? Pacific Coast Regional SBDC can help. The purpose of the webinar is to assist clients to understand the process of completing a loan/grant applications for disaster funding. The presentation also covers EIDL reconsideration and other funding sources. Upon completion, you will be assigned to an SBDC business advisor that will assist you with the application process and any additional business…

Find out more »

WEBINAR: Dominating Your Local Market Online

July 22 @ 3:00 pm - 5:00 pm
Webinar CA
Free

This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: -How to guarantee you get found online -4 Data Companies that determine your Google ranking – that you never even knew existed -Techniques to have your customers telling everyone they know about…

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Retail Road To Recovery

July 23 @ 11:00 am - 1:00 pm
Webinar CA
Free

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations. Who Should Attend? Brick & Mortar establishments located in Long Beach will have priority. However, any brick & mortar businesses in the surrounding areas are welcome if space permits. A wait- list will be created for applicants once our capacity of 35 is…

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Retail Road To Recovery

July 23 @ 11:00 am - 1:00 pm
Webinar CA
Free

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations. Who Should Attend? Brick & Mortar establishments located in Long Beach will have priority. However, any brick & mortar businesses in the surrounding areas are welcome if space permits. A wait- list will be created for applicants once our capacity of 35 is…

Find out more »

Webinar – Facebook and Social Media

July 23 @ 11:00 am - 12:00 pm
Webinar CA
Free

This is a basic workshop to learn which are the correct social media networks for your business and the common terminology. We will have examples and interact with Facebook and your business page. How to use Hashtags, tag people, belong to groups, what is Marketplace, and much more. REGISTER NOW

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Webinar – E-Commerce Summer Series – How to Start an E-commerce Business (Part 2)

July 23 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 23rd – How to Start an E-commerce Business  – Part 2 REGISTER NOW

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Webinar – Facebook y Redes Sociales

July 23 @ 2:00 pm - 3:00 pm
Webinar CA
Free

Este es un taller básico para aprender cuáles son las redes sociales correctas para tu negocio y la terminología común. Tendremos ejemplos e interactuaremos con Facebook y su pagina de negocios. Cómo usar Hashtags,  etiquetar personas, pertenecer a grupos, que es Marketplace, y mucho más. registrarse ahora

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WEBINAR: Customer Experience Is Key for New Normal

July 23 @ 3:00 pm - 5:00 pm
Webinar CA
Free

We live in an experience economy and its fundamentally changing how companies go to market, influence their buyers, and engage people throughout the customer journey. Customer Experience (CX) is more than just a company’s brand—it is the complete experience with you & your company.  In this class we will explain the customer experience concept and why it is one of the top initiatives for 2020.  We will identify/describe key components of CX needed for making CX the epicenter of a…

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Growing Your Business Online

July 24 @ 10:00 am - 12:00 pm
Webinar CA
Free

Learn digital marketing strategies to grow your online brand by leveraging Google search engine optimization, content marketing and social media interactions across platforms including websites, blogs, video-sharing, review sites, and email marketing. This webinar will provide an overview of the 9 Key Areas to measure and grow your online presence as defined by David Mitroff, Ph.D. with examples from his consulting work with technology startups, restaurants, and retail clients, professional service firms and entrepreneurs. Key Points: – Learn the fastest…

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Growing Your Business Online

July 24 @ 10:00 am - 12:00 pm
Webinar CA
Free

Learn digital marketing strategies to grow your online brand by leveraging Google search engine optimization, content marketing and social media interactions across platforms including websites, blogs, video-sharing, review sites, and email marketing. This webinar will provide an overview of the 9 Key Areas to measure and grow your online presence as defined by David Mitroff, Ph.D. with examples from his consulting work with technology startups, restaurants, and retail clients, professional service firms and entrepreneurs. Key Points: – Learn the fastest…

Find out more »

Shopify Webinar

July 24 @ 10:00 am - 12:00 pm
Webinar CA
Free

Shopify is one of the leading platforms helping small business owners sell their products and services online. It will grow with you from Day 1. When you start with Shopify, you have access to professional-grade tools to help you sell your products, take payments, and ship your orders. We discuss e-commerce best practices and creating visually appealing online storefronts that convert. This course is an entry-level course aimed at users who haven’t built an online store or have minimal experience…

Find out more »

WEBINAR: A HR Roadmap To Reopening Your Business

July 27 @ 12:00 pm - 1:00 pm
Webinar CA
Free

At the beginning of 2020, the COVID-19 pandemic caused shutdowns and shelter-in-place orders across the globe. Now, as the U.S. economy slowly starts to reopen, business owners are faced with the challenge of adapting their operations to provide employees a safe, healthy, and compliant workplace to return to. During this webinar, SBDC advisor Danielle Jenkins, will provide you with An HR Roadmap to Reopening your Business, touching upon topics such as implementing new practices and procedures, reducing liabilities, easing back…

Find out more »

WEBINAR PUA Updates and Certifying PUA Benefits

July 27 @ 12:00 pm - 1:00 pm
Webinar CA
Free

El Camino College SBDC invites you to join us for this timely conversation for self-employed, and independent contractors. Our business advisor, Danielle Jenkins will be covering highlights of the Pandemic Unemployment Assistance, benefit phases, certifying benefits, and some additional COVID-19 resources. Come to the conversation with your questions to be sure you get the help you need. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because attendance will have already…

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WEBINAR Marketing 101

July 28 @ 10:00 am - 12:00 pm
Webinar CA
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because attendance will have already been taken by one of the admin staff. The presenter is unable to go back and verify who…

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Online Reputation Management

July 28 @ 10:00 am - 12:00 pm
Webinar CA
Free

A good online reputation is essential for a business to thrive. When a business is able to uphold a positive online reputation, good things such as professional image, increasing sales, and even attracting great talent for future recruitment is likely to follow. Learn the best advice and tips for businesses to follow in order to successfully monitor and uphold a positive online reputation. Key Points: – 4 Pillars of Reputation Management – Branding and Assessing Your Current Online Presence –…

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Online Reputation Management

July 28 @ 10:00 am - 12:00 pm
Webinar CA
Free

A good online reputation is essential for a business to thrive. When a business is able to uphold a positive online reputation, good things such as professional image, increasing sales, and even attracting great talent for future recruitment is likely to follow. Learn the best advice and tips for businesses to follow in order to successfully monitor and uphold a positive online reputation. Key Points: – 4 Pillars of Reputation Management – Branding and Assessing Your Current Online Presence –…

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Re-Opening- Requirements, Risk & Resources

July 28 @ 2:30 pm - 3:30 pm
Webinar CA
free

Reopening your Business, touching upon topics such as implementing new practices and procedures, reducing liabilities, easing back into the workplace, transforming your workspace, creating transparency, and minimize risk. REGISTER NOW

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Webinar – Negotiation Process and Skills Series – 5 Sessions

July 29 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Session 1: Process and Analysis – 7/1 We all negotiate things every day. However, that does not mean we know what we are doing. What is the process of negotiation? How do you initially analyze your negotiation to set yourself up for success? Strategy development is paramount to a successful negotiation. This webinar series starts here, with the big picture and a strong foundation. No more “trial and error” or “we’ll see how it goes”. Session 2: BATNAs and ZOPAs…

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How To Effectively Use Social Media

July 29 @ 1:00 pm - 2:30 pm
Webinar CA
free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to clarify Social Media marketing goals. – How to structure your messaging to reach your ideal target market. – Which social…

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How To Effectively Use Social Media

July 29 @ 1:00 pm - 2:30 pm
Webinar CA
free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to clarify Social Media marketing goals. – How to structure your messaging to reach your ideal target market. – Which social…

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Disaster Loan How to: Submit & Reconsideration EIDL/PPP

July 29 @ 1:00 pm - 2:00 pm
Webinar CA
free

EIDL has reopened for all businesses.  Do you need help submitting an application or being reconsidered for disaster loan programs? Pacific Coast Regional SBDC can help. The purpose of the webinar is to assist clients to understand the process of completing a loan/grant applications for disaster funding. The presentation also covers EIDL reconsideration and other funding sources. Upon completion, you will be assigned to an SBDC business advisor that will assist you with the application process and any additional business…

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Webinar – Protecting Creative Work: Copyright Basics

July 30 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will teach small businesses how to protect legal rights in creative materials, such as training manuals, articles, publications, photographs, software, music, videos and website content. Attendees will learn the basics of copyright law; requirements for copyright protection; determining ownership; the benefits of registration; how to avoid violating the copyrights of others; and important copyright considerations for materials created by employees and independent contractors. REGISTER NOW

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Webinar – E-Commerce Summer Series – How to Write and Optimize a Blog for SEO

July 30 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 30th – How to Write and Optimize a Blog for SEO REGISTER NOW

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Restaurant Food & Labor Costs 101

July 30 @ 3:00 pm - 4:30 pm
Webinar CA
Free

Food cost is one of the main keys to long-term restaurant success because of its direct impact on profitability. Join us as we review how to calculate food cost for individual menu items as well as weekly restaurant performance.  In this class, you will also learn how to apply food cost to setting your menu pricing, its impact on your restaurant’s inventory, ordering, and waste. Labor costs account for at least a third of your restaurant’s expenses-managing labor efficiently will keep more…

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Webinar – Una herramienta financiera fácil de manejar para tu negocio

July 30 @ 6:00 pm - 7:00 pm
Webinar CA
Free

Estás comenzando tu negocio y necesitas una manera fácil para registrar y administrar tu actividad comercial? Sabes si estás ganando o perdiendo dinero en tu negocio? Sabes qué productos o servicios debes seguir vendiendo? Sabes en qué estas gastando demasiado? Da los primeros pasos y prepárate para el futuro. Aprenderás a usar una herramienta en Excel y recibirás una copia gratis. registrarse ahora

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August 2020

6-Part Webinar Series – Building and Launching Your Shopify Store

August 4 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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LA COVID Fund: Grant Relief Information

August 5 @ 3:00 pm - 3:30 pm
Webinar CA
Free

Small Businesses and NonProfits will obtain information on how to apply for the LA Regional COVID19 Recovery fund, which will offer loans and grant resources to micro-entrepreneurs, small businesses, and non-profits.   Grants are available for $5,00 for micro-entrepreneurs and $15,000 for small businesses and not for profits The first round grant application opened Monday, July 20, 2020, and will close July 24, 2020. REGISTER NOW

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Fondo LA COVID: Información de ayuda para subvenciones

August 5 @ 4:00 pm - 4:30 pm
Webinar CA
Free

Las pequeñas empresas y las organizaciones sin fines de lucro obtendrán información sobre cómo solicitar el fondo de recuperación regional COVID19 de Los Ángeles, que ofrecerá préstamos y recursos de subvención a microempresarios, pequeñas empresas y organizaciones sin fines de lucro. Las subvenciones están disponibles por $ 5,000 para microempresarios y $ 15,000 para pequeñas empresas y sin fines de lucro. La solicitud de subvención de la primera ronda se abrió el lunes 10 de agosto de 2020 y se…

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Webinar – Simple Business Plan

August 6 @ 10:00 am - 11:00 am
Webinar CA
Free

This workshop is ideal for business owners to learn how to develop, design, and define a business model. A business model is what defines a business and its practice. In this workshop, attendees will learn how to first define their business model with the CANVAS model and they will be given a template as a tool. Know your clients, how to distribute, where to advertise, what strategies will work to make a good sells, etc. REGISTER NOW

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Webinar – Plan de Negocios Simple

August 6 @ 11:30 am - 12:30 pm
Webinar CA
Free

Este taller es ideal para que los dueños de negocios aprendan cómo elaborar, diseñar y definir un modelo de negocio. Un modelo de negocio es lo que define un negocio y su práctica. En este taller, los asistentes aprenderán cómo definir primero su modelo de negocio con el modelo CANVAS y se les entregará una plantilla como herramienta. Conozca a sus clientes, cómo distribuir, dónde publicitar, qué estrategias funcionarán para hacer una buena venta, etc. registrarse ahora

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Webinar – Got Intellectual Property?: Strategies to Explore

August 6 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will discuss unknown and often underutilized strategies for exploiting the company’s intellectual property (IP), such as understanding IP as an asset; how IP can provide a competitive advantage; licensing for additional revenue streams; enforcement strategies; and sale of company IP. REGISTER NOW

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Webinar – E-Commerce Summer Series – How to Effectively Use Subscriptions to Grow Your Online Sales

August 6 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: August 6th – How to Effectively Use Subscriptions to Grow Your Online Sales REGISTER NOW

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6-Part Webinar Series – Building and Launching Your Shopify Store

August 11 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – Doing Business Online: Electronic Contracts, Signatures and Records

August 13 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will discuss legal issues in ecommerce, such as using electronic contracts, signatures and records with clients and vendors; state and federal laws; and reducing liability online. REGISTER NOW

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Webinar – E-Commerce Summer Series – The Power of Reviews and the Review Technology to Explore

August 13 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: August 13th – The Power of Reviews and the Review Technology to Explore REGISTER NOW

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Webinar – Grant Writing as a Funding Resource for SBIR/STTR Programs and more

August 15 @ 10:00 am - 11:00 am
Webinar CA
Free

This webinar will present a brief overview of funding resources – SBIR/STTR Programs. We will also cover best practices in developing a skillset for grant writing, how to avoid pitfalls of grant writing and resources to develop grants. Grant writing is skill that can be learned! Grant funding provides a non-dilutive funding option for early stage technologies. With limited resources, startups bootstrap to maximize their resources. Federal grants can serve as great resource for financial help and access to other commercialization…

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6-Part Webinar Series – Building and Launching Your Shopify Store

August 18 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – Facebook and Social Media

August 19 @ 11:00 am - 12:00 pm
Webinar CA
Free

This is a basic workshop to learn which are the correct social media networks for your business and the common terminology. We will have examples and interact with Facebook and your business page. How to use Hashtags, tag people, belong to groups, what is Marketplace, and much more. REGISTER NOW

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Webinar – Facebook y Redes Sociales

August 19 @ 2:00 pm - 3:00 pm
Webinar CA
Free

Este es un taller básico para aprender cuáles son las redes sociales correctas para tu negocio y la terminología común. Tendremos ejemplos e interactuaremos con Facebook y su pagina de negocios. Cómo usar Hashtags,  etiquetar personas, pertenecer a grupos, que es Marketplace, y mucho más. registrarse ahora

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LA COVID Fund: Grant Relief Information

August 19 @ 3:00 pm - 3:30 pm
Webinar CA
Free

Small Businesses and NonProfits will obtain information on how to apply for the LA Regional COVID19 Recovery fund, which will offer loans and grant resources to micro-entrepreneurs, small businesses, and non-profits. Grants are available for $5,00 for micro-entrepreneurs and $15,000 for small businesses and not for profits. The first round grant application opened Monday, August 24, 2020, and will close August 28, 2020. REGISTER NOW

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Fondo LA COVID: Información de ayuda para subvenciones

August 19 @ 4:00 pm - 4:30 pm
Webinar CA
Free

Las pequeñas empresas y las organizaciones sin fines de lucro obtendrán información sobre cómo solicitar el fondo de recuperación regional COVID19 de Los Ángeles, que ofrecerá préstamos y recursos de subvención a microempresarios, pequeñas empresas y organizaciones sin fines de lucro. Las subvenciones están disponibles por $ 5,000 para microempresarios y $ 15,000 para pequeñas empresas y sin fines de lucro. La solicitud de subvención de la primera ronda se abrió el lunes 7 de septiembre de 2020 y se…

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Webinar – Protecting the Company’s “Secret Sauce”: Trade Secret Basics

August 20 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will teach small business owners how to protect the company’s inventions, ideas and secrets. Attendees will learn the basics of trade secret law; the kinds of information that can be protected as a trade secret; confidentiality requirements; ownership issues; how to avoid losing trade secret protection; and how to avoid violating the trade secret rights of others. REGISTER NOW

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Webinar – E-Commerce Summer Series – The Top Dropshipping Platforms to Help You Source More Product

August 20 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: August 20th – The Top Dropshipping Platforms to Help You Source More Product REGISTER NOW

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6-Part Webinar Series – Building and Launching Your Shopify Store

August 25 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – E-Commerce Summer Series – How to Use Social Commerce to Generate More Sales

August 27 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: August 27th – How to Use Social Commerce to Generate More Sales REGISTER NOW

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September 2020

6-Part Webinar Series – Building and Launching Your Shopify Store

September 1 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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LA COVID Fund: Grant Relief Information

September 2 @ 3:00 pm - 3:30 pm
Webinar CA
Free

Small Businesses and NonProfits will obtain information on how to apply for the LA Regional COVID19 Recovery fund, which will offer loans and grant resources to micro-entrepreneurs, small businesses, and non-profits. Grants are available for $5,00 for micro-entrepreneurs and $15,000 for small businesses and not for profits. The first round grant application opened Monday, September 7, 2020, and will close September 11, 2020. REGISTER NOW

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Fondo LA COVID: Información de ayuda para subvenciones

September 2 @ 4:00 pm - 4:30 pm
Webinar CA
Free

Las pequeñas empresas y las organizaciones sin fines de lucro obtendrán información sobre cómo solicitar el fondo de recuperación regional COVID19 de Los Ángeles, que ofrecerá préstamos y recursos de subvención a microempresarios, pequeñas empresas y organizaciones sin fines de lucro. Las subvenciones están disponibles por $ 5,000 para microempresarios y $ 15,000 para pequeñas empresas y sin fines de lucro. La solicitud de subvención de la primera ronda se abrió el lunes 7 de septiembre de 2020 y se…

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Webinar – Trademark Basics: Can I protect that name, phrase, symbol?

September 3 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how to avoid violating the trademark rights of others. REGISTER NOW

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Webinar – E-Commerce Summer Series – DIY Conversation Rate Optimization to Fix Issues on Your E-commerce Site

September 3 @ 12:00 pm - 1:00 pm
Webinar CA
Free

E-Commerce Summer Series Featured Topics – Come Ready to Learn: September 3rd – DIY Conversation Rate Optimization to Fix Issues on Your E-commerce Site REGISTER NOW

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6-Part Webinar Series – Building and Launching Your Shopify Store

September 8 @ 12:00 pm - 1:00 pm
Webinar CA
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – Google my Business

September 10 @ 11:00 am - 12:00 pm
Webinar CA
Free

With a Profile of my business in Google your company can stand out for free in Maps and Google Search. With the features we will teach, you can interact with existing customers or find new ones. You will learn to enter the information that your company needs so that you appear on the first pages of the search. We will talk about how to enter the type of business, description, how to mount photos, and more. REGISTER NOW

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Webinar – Meetings, Minutes and Motions: Preparing Corporate Documents

September 10 @ 12:00 pm - 1:00 pm
Webinar CA
Free

This webinar will teach business owners of corporations and LLCs how to prepare basic corporate documents, such as statements of information; sending notices and holding director and shareholder meetings, preparing motions and minutes, voting requirements; and other corporate formalities required by the company’s bylaws, operating agreement or by law. REGISTER NOW

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Webinar – Google mi Negocio

September 10 @ 2:00 pm - 3:00 pm
Webinar CA
Free

Con un Perfil de mi negocio en Google tu empresa puede destacarse de manera gratuita en Mapas y Búsqueda de Google. Con las funciones que enseñaremos, podrás interactuar con los clientes existentes o encontrar nuevos. Aprenderás a ingresar la información que necesita tu empresa para que salgas en las primeras páginas de la búsqueda. Hablaremos de cómo ingresar el tipo de negocio, descripción, cómo montar fotos, y más. registrarse ahora

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LA COVID Fund: Grant Relief Information

September 16 @ 3:00 pm - 3:30 pm
Webinar CA
Free

Small Businesses and NonProfits will obtain information on how to apply for the LA Regional COVID19 Recovery fund, which will offer loans and grant resources to micro-entrepreneurs, small businesses, and non-profits. Grants are available for $5,000 for micro-entrepreneurs and $15,000 for small businesses and not for profits. The first round grant application opened Monday, September 21, 2020, and will close September 25, 2020. REGISTER NOW

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