The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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WEBINAR E-Commerce Series: How to Sell Online
July 13 @ 1:00 pm - 3:00 pm
One event on July 20, 2023 at 1:00 pm
How to Sell Online – Part 1 7/13/2023
Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store.
In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in position to immediately start making sales.
You will learn:
- The difference between selling products & services
- The components of an online store
- How to choose a selling platform
- The best tools for online stores
How to Sell Online – Part 2 7/20/2023
Learn the tools and strategies utilized by successful online store owners and how to apply them.
In the second webinar of the series, we will discuss the techniques for growing an online store post-launch, including how to drive up traffic and improve conversions. We will also look at ways that you can improve your user experience not necessarily directly related to the store itself.
You will learn:
- How to promote using social media
- How to track sales and conversions
- SEO for eCommerce
- Offline marketing tools for online stores
Instructor: Omari Valentine