The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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August 2023
Webinar – Email List Building: Key Strategies to Implement Today – E-commerce
Please join us for Webinar – Email List Building: Key Strategies to Implement Today – E-commerce with Ramin Ramhormozi Please join us for Webinar – Email List Building: Key Strategies to Implement Today – E-commerce with Ramin Ramhormozi REGISTER NOW
Find out more »September 2023
WEBINAR Win the Inbox Battle–Email Marketing 2023 Action Tools!
Are your Email Marketing efforts paying off? Are your contacts engaging and converting? Learn proven strategies to help your messages rise above a noisy inbox and get results. Email open rates have changed. 2023 email marketers need to use the latest tools to motivate opens and engagement. Liz reveals her 10 Top Tips to achieve the best results in 2023. Plus see how to save time and get results using CMS, integrated apps and other action tools! This Workshop Will Teach You The Latest…
Find out more »November 2023
Menu Engineering for More Profitable Restaurants
Menu Engineering for More Profitable Restaurants Do you have a menu made of stars….or dogs? How do plow horses or puzzles help improve your sales and boost your bottom line? If you’re scratching your head trying to figure out what gibberish stars, dogs, plow horses and puzzles mean-you just got a taste of menu engineering. Menu engineering helps restaurant owners uncover the secrets hidden in their menu by figuring out what’s profitable, what’s not and what to do about it!…
Find out more »Branding For Success
Can you define your brand proposition in less than one minute? Are you struggling with defining your brand? Can you differentiate yourself from your competition and stand out? Do you know what is your uniqueness as an entrepreneur and as a business (It is not your prices, experience, or customer service)? Are you intentional on how your clients see you, and the promise you make to them? We at PCR SBDC, know exactly what you are going through. You are not alone, and we…
Find out more »Unleashing the Power of AI for Enhanced Online Branding& Marketing
Attention, entrepreneurs, and small business owners! Are you looking to take your online branding, website, and marketing efforts to new heights? But you find the following hindering your online presence? 1. Limited Resources: Limited budget and manpower, struggling to compete. 2. Time Constraints: Joggling multiple hats and various responsibilities. 3. Lack of Technical Expertise: Lack of in-depth knowledge of AI, making you feel overwhelmed. 4. Standing Out in a Crowded Market: You are challenged differentiating yourself from competitors. In today’s fast-paced digital landscape,…
Find out more »December 2023
Webinar – The Essentials to Developing a Consistent Brand
Please join us to learn – The Essentials to Developing a Consistent Brand It may be that you know the brand of your business, but is it clear to your consumer? Are you employing the right marketing strategies that strengthens your brand, and is your brand resonating with your target market? No doubt, creating a brand takes careful planning. That is why we want to invite you to join our own SBDC Digital Marketing Consultant and Web Developer, Darren Elliott, as he…
Find out more »Webinar – The Formula to Writing Effective Search Engine Friendly Content
If you are frustrated or confused on how to write web content to strengthen keywords, and have it be friendly for search engines to understand, then we have good news for you! Join COC’s SBDC Online Marketing Specialist, Darren Elliott who will make sense of the writing process, and dispel the myths about how to strengthen your site’s keywords. Darren will also share the formula for writing effective content, that Search Engine Specialists don’t want you knowing. It’s fun, it’s educational and it best of all…..it works! REGISTER…
Find out more »February 2024
Grow With Google: Build Your Professional Brand
Having a strong professional brand and a well-thought-out career story can open many opportunities for you, especially when it comes to pursuing your next job. In this workshop, you’ll learn how to position your career story in a compelling way, improve your online presence, and build a solid network. Plus, you’ll learn how to answer the common interview question “tell me about yourself” to make a strong first impression in your interviews. REGISTER NOW
Find out more »Webinar – Writing Effective Content for Your Website
Wondered about your website content and how it impacts search results? How does content work? Come and learn tips on solving the mystery of content and writing effective content for your website. REGISTER NOW
Find out more »Webinar – 2024’s Best Email Platforms: Find Your E-commerce Match
Email marketing remains a powerhouse for e-commerce. But with so many platforms out there, which one is right for you? We’ll guide you through the top email marketing platforms of 2024, helping you pick the perfect partner for your business. REGISTER NOW
Find out more »March 2024
IN- PERSON: Menu Engineering For More Profitable Restaurant
Key Learning Objectives · Understanding Menu Engineering Fundamentals · Effective Dish Categorization · Pricing Strategies for Profitability · Visual Design and Layout · Utilizing Data for Informed Decision-Making · Menu Innovation and Adaptation REGISTER NOW
Find out more »Branding For Success
Can you define your brand proposition in less than one minute? Are you struggling with defining your brand? Can you differentiate yourself from your competition and stand out? Do you know what is your uniqueness as an entrepreneur and as a business (It is not your prices, experience, or customer service)? Are you intentional on how your clients see you, and the promise you make to them? We at PCR SBDC, know exactly what you are going through. You are not alone, and we…
Find out more »Webinar – Mastering the Art: Implementing Effective Email Marketing Campaign Strategies – eCommerce
Join us for an enlightening webinar that will reveal the secrets behind implementing effective email marketing campaign strategies. This comprehensive session will dive deep into the key elements of email marketing that deliver tangible results and enhance brand loyalty. REGISTER NOW
Find out more »Webinar – Podcasting Essentials: Setting Up Your Show for Success – Podcast Marketing – Part 3
In the final installment of our three-part webinar series, “Podcasting Essentials: Setting Up Your Show for Success,” we will guide you through marketing your podcast. Whether you’re an aspiring podcaster or a content creator looking to explore new avenues, this session is perfect for you. REGISTER NOW
Find out more »April 2024
Webinar – Writing for Fun, Profit and to Promote
Victor Benoun is an entrepreneur, speaker and author, having been published by traditional publishers as well as being self-published. He has used his writing as a means to promote his company and business as well as to create an additional revenue source. We hope you will join us for this content rich webinar. In this webinar you will learn: The number one road block that stops new authors in their tracks from achieving their dreams of writing…
Find out more »May 2024
Break Out of the Sea of Sameness With the Power of Storytelling
As you look across the industry landscape, all you see is how the once extraordinary has become trite. Here’s the worst part: try as you might, all your innovative ideas have also been assimilated into the common lexicon, and you find yourself languishing in a sea of sameness. All you want is to stand out, but the more you try, the more you get frustrated because your brilliant efforts are short-lived. It has become exhausting to stay ahead of the…
Find out more »Webinar – Digital Marketing Mastery for Ecommerce Entrepreneurs – Part 1
Unlock the full potential of your online store with our Digital Marketing Mastery for Ecommerce Entrepreneurs webinar series (3-parts). Tailored specifically for new ecommerce business owners, this three-part series delves into the most effective digital marketing strategies and tools to boost your online presence and sales. From crafting compelling buyer personas to leveraging SEO, social media, and targeted advertising, learn how to attract, engage, and convert your audience into loyal customers. Each session is designed to equip you with the…
Find out more »Digital Marketing Strategies For Measurable Results
A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover: How effective are your current social media efforts? Are you continually researching new market segments? Learn to align…
Find out more »Webinar – Digital Marketing Mastery for Ecommerce Entrepreneurs – Part 2
Unlock the full potential of your online store with our Digital Marketing Mastery for Ecommerce Entrepreneurs webinar series (3-parts). Tailored specifically for new ecommerce business owners, this three-part series delves into the most effective digital marketing strategies and tools to boost your online presence and sales. From crafting compelling buyer personas to leveraging SEO, social media, and targeted advertising, learn how to attract, engage, and convert your audience into loyal customers. Each session is designed to equip you with…
Find out more »Webinar – Digital Marketing Mastery for Ecommerce Entrepreneurs – Part 3
Unlock the full potential of your online store with our Digital Marketing Mastery for Ecommerce Entrepreneurs webinar series (3-parts). Tailored specifically for new ecommerce business owners, this three-part series delves into the most effective digital marketing strategies and tools to boost your online presence and sales. From crafting compelling buyer personas to leveraging SEO, social media, and targeted advertising, learn how to attract, engage, and convert your audience into loyal customers. Each session is designed to equip you with…
Find out more »June 2024
Webinar – Writing for Fun, Profit and to Promote
Victor Benoun is an entrepreneur, speaker and author, having been published by traditional publishers as well as being self-published. He has used his writing as a means to promote his company and business as well as to create an additional revenue source. We hope you will join us for this content rich webinar. In this webinar you will learn: The number one road block that stops new authors in their tracks from achieving their dreams of writing a…
Find out more »Webinar – Tips for Amazon Kindle Direct Publishing (KDP) Ads
If you have ever thought about writing, publishing and marketing a book on Kindle, this webinar will show you where to begin and how to maneuver though the Kindle Platform, how to publish and market your book. REGISTER NOW
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »WEBINAR Mastering Storytelling for Community Building and Sales: Facebook vs. LinkedIn
Optimize storytelling for community building and sales on two prominent social media platforms: Facebook and LinkedIn. In this user-friendly overview, we’ll explore the unique features of both platforms, compare the benefits of sharing text and image updates, and explore real-life examples of personalities, brands, and companies leveraging these platforms to foster engagement and drive sales. Instructor: Chérmelle Edwards (SBDC Advisor) REGISTER NOW
Find out more »Digital Marketing Strategies For Measurable Results
A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover: How effective are your current social media efforts? Are you continually researching new market segments? Learn to align…
Find out more »
