The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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May 2025
WEBINAR Creating a Vlog to Promote Your Small Business
Have you been thinking of establishing a business vlog, but need some support in getting it off the ground? Do you want to find additional ways to add value and increase engagement on your social media platforms? If so, this workshop is for you. With free or low-cost resources, tools and platforms at our fingertips, writing, producing, delivering and posting a vlog on a regular basis does not have to be costly or difficult. In this interactive workshop, attendees will discover how to create a calendar…
Find out more »Webinar – 8 Steps to Optimizing Your You Tube Videos Rank & Visibility
Videos have become an essential marketing tool for many businesses. Too often, it becomes hard to justify the time spent creating videos, because no one is viewing them. Sound familiar? Video content must follow certain search engines rules. Do you know them? If not, you should join our SBDC Digital Marketing Specialist, Darren Elliott as he explains what those rules are, and the 8 Steps to Optimizing Your You Tube Videos Rank and Visibility. Best of all, they are steps you can do yourself! REGISTER NOW
Find out more »Webinar – “Enhancing Your Digital Footprint Webinar Series”
Come and join the SBDC and City of Santa Clarita for the “Enhancing Your Digital Footprint Webinar Series” on (3/5, 3/19, 3/26) and (5/7,5/14, 5/21) and (9/10, 9/17, 9/24) and (11/12, 11/19, 11/26) from 12:00-1:00 pm. Are you in business, with a local presence and interested in finding out more about how to increase and attract potential new customers? Are you a newly launched business building brand recognition with some online presence? Attend one or more sessions to learn tips…
Find out more »Webinar – Tips and Tricks to Creating a You Tube Channel
No question, YouTube is one of the most popular video-based social platforms around, and many business owners are using it to educate and establish credibility with their consumers. Are you gearing up to be a YouTube content creator? Maybe you have been on YouTube for a while and want more traffic checking out your content. Attend this free webinar presented by our Print and Digital Marketing Specialist, Darren Elliott, who will share key points about building a successful…
Find out more »Webinar – Enhance Your Marketing Strategy with SizeUp Santa Clarita
Webinar – SBDC Featured Presenter the City of Santa Clarita – Enhance Your Marketing Strategy with SizeUp Santa Clarita Join us for an informative webinar with a featured presenter from the City of Santa Clarita, where we will demonstrate how to use SizeUp Santa Clarita to help strengthen your marketing efforts and help effectively target key demographics. SizeUp Santa Clarita is a free online tool provided by the City of Santa Clarita that helps business owners identify key demographics, analyze consumer spending…
Find out more »Webinar – The Power of Branding: Building a Strong Identity for Your Digital Business
Your brand is more than a logo — it’s your story, your promise, and your competitive edge. In this 1-hour session, discover how to create a magnetic brand identity that resonates with customers, builds trust, and sets you apart from the crowd. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »Webinar – Digital Marketing Mastery for Ecommerce Entrepreneurs – Part 3
Unlock the full potential of your online store with our Digital Marketing Mastery for Ecommerce Entrepreneurs webinar series (3-parts). Tailored specifically for new ecommerce business owners, this three-part series delves into the most effective digital marketing strategies and tools to boost your online presence and sales. From crafting compelling buyer personas to leveraging SEO, social media, and targeted advertising, learn how to attract, engage, and convert your audience into loyal customers. Each session is designed to equip you with the…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
Find out more »Webinar – “Enhancing Your Digital Footprint Webinar Series”
Come and join the SBDC and City of Santa Clarita for the “Enhancing Your Digital Footprint Webinar Series” on (3/5, 3/19, 3/26) and (5/7,5/14, 5/21) and (9/10, 9/17, 9/24) and (11/12, 11/19, 11/26) from 12:00-1:00 pm. Are you in business, with a local presence and interested in finding out more about how to increase and attract potential new customers? Are you a newly launched business building brand recognition with some online presence? Attend one or more sessions to learn tips…
Find out more »WEBINAR Supercharge Your Sales Growth—Sales Strategies That Work!
Supercharge Your Sales Growth—Sales Strategies That Work. Are your sales, donors or members growing? Does your business struggle with converting your ideas, products and services into stronger sales results? Learn how to unlock and overcome your sales and fundraising hurdles to help your team reach new record-breaking success this year. Increase your potential using smarter strategies and digital tools to thrive and expand your 2nd quarter growth! This Workshop Will Teach You How To: Ensure your digital ads deliver more…
Find out more »Webinar – Niche to Riches: How to Find and Own Your Ecommerce Market
Success doesn’t come from serving everyone — it comes from dominating your niche. In this 1-hour webinar, learn proven strategies to identify profitable niches, position your brand as the go-to authority, and build a loyal audience eager to buy. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »Webinar – The Art of Conversion: Key Strategies to Turn Visitors Into Shoppers
In this 1-hour webinar, discover proven tactics to turn more browsers into buyers. Learn how to optimize your site, build instant trust, and guide visitors smoothly to purchase with strategies that boost conversions and revenue. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »Webinar – The Bundle Blueprint: Crafting Deals Customers Can’t Resist
Want bigger carts and happier customers? This 1-hour webinar shows you how to craft high-value product bundles that increase average order value, move more inventory, and create buying experiences your customers can’t pass up. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »How To Turn Follower’s Into Customers
Entrepreneurs know marketing is essential, but they may struggle with turning audiences into buyers. Without a clear strategy, they can focus on the wrong things, such as going viral instead of driving sales or selling too aggressively without building trust. This webinar will provide an overview of marketing funnel basics to help you think about how we drive the audience from awareness to purchase. As a busy business owner wearing multiple hats, knowing how to guide potential customers through the…
Find out more »Webinar – Search Engine Optimization – What You Need to Rank Well with Browsers
If only there was a webinar that would share tips on how to optimize your business site with search engines. Well, this webinar is designed to do just that and more! Spend an hour with our Digital Marketing Specialist, Darren Elliott, as he shares the Do’s and Don’ts you need to know, to rank well with today’s search engines. This is an easy-to-understand webinar, loaded with SEO tips YOU will be able to do yourself. Register today! REGISTER NOW
Find out more »Webinar – “Enhancing Your Digital Footprint Webinar Series”
Come and join the SBDC and City of Santa Clarita for the “Enhancing Your Digital Footprint Webinar Series” on (3/5, 3/19, 3/26) and (5/7,5/14, 5/21) and (9/10, 9/17, 9/24) and (11/12, 11/19, 11/26) from 12:00-1:00 pm. Are you in business, with a local presence and interested in finding out more about how to increase and attract potential new customers? Are you a newly launched business building brand recognition with some online presence? Attend one or more sessions to learn tips…
Find out more »Google Business Profile 101: Step by Step Optimization for Local Success
Most local businesses claim their Google Business Profile and stop there—missing out on simple, high-impact ways to drive traffic, calls, and sales. This workshop goes beyond the basics. You’ll learn how to turn your profile into a lead magnet that works for you 24/7—even while you’re running your business. No tech talk, just clear, practical steps designed for real-world results. What You’ll Learn: How to fully optimize your Google Business Profile (even if it’s already set up) Audit your competition and what…
Find out more »Webinar – Elevating Your E-commerce Success: Building an Effective Rewards Program
Loyal customers are your best customers. In this 1-hour session, you’ll learn how to design a rewards program that keeps buyers coming back, boosts customer lifetime value, and turns casual shoppers into brand advocates. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »Webinar – Localize to Optimize: Mastering Local SEO for E-commerce Success
Don’t just compete globally — win locally. In this 1-hour webinar, discover how to harness the power of local SEO strategies to attract nearby customers, boost foot traffic (if you have a local presence), and outperform your competition. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »Webinar – Designing for Success: E-commerce Website Layout and Design Essentials for Beginners
Your website is your storefront — and first impressions matter. In this beginner-friendly 1-hour session, learn the key design principles, layout strategies, and UX best practices that turn browsers into buyers. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »WEBINAR E-Smarts: Dominating Your Local Market Online
This workshop will go over methods and strategies to leverage online marketing and social media to dominate your local market. If you’re looking for ways to attract new customers then this training will show you how to avoid common pitfalls and get ahead of your competition. In this workshop you will discover: i. The 4 areas of Digital Marketing that are essential to a successful business ii. Why the way people perceive you online makes all the difference iii. The proper way to…
Find out more »Live Q&A: All About Marketing Your Small Business
Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting-edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set, and professional growth, ways to develop…
Find out more »June 2025
Webinar – 8 Things to Know & Remember About Keyword Strategies
You don’t have to be web savvy to know how to develop good keyword strategies for your website. but you will want to know the 8 key points to keep in mind before you take on the task. Join Darren Elliott for this presentation, where he will show you just how keywords work, and how you can strengthen each keyword to lead the right consumer to your website. Sign up today and be on your way to putting a…
Find out more »How To Turn Follower’s Into Customers
Entrepreneurs know marketing is essential, but they may struggle with turning audiences into buyers. Without a clear strategy, they can focus on the wrong things, such as going viral instead of driving sales or selling too aggressively without building trust. This webinar will provide an overview of marketing funnel basics to help you think about how we drive the audience from awareness to purchase. As a busy business owner wearing multiple hats, knowing how to guide potential customers through the…
Find out more »How To Use LinkedIn To Grow Your Brand Or Get Invited On Private Yachts
LinkedIn and other online professional and social media sites are powerful tools if used correctly. What if you could leverage the power of these platforms to create new opportunities for both business and personal growth. Learning Points: Make your online profiles and presence stand out! Becoming a REAL influencer Hacks to be invited to exclusive events Systematic approach to growing your network of contacts Create a competitive advantage through social marketing Generate new leads and create opportunities for “luck” REGISTER…
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