The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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October 2023
Webinar – Manjo de redes sociales a traves de Meta Business Suite
¿Quieres crear publicaciones en FB e IG @ al mismo tiempo? Aprenda a programar publicaciones en el futuro, Responda a comentarios y mensajes de la bandeja de entrada desde un solo lugar, ¿Qué información debería haber allí? Cómo administrar su configuración, ¿A quién debes darle autorización para administrar tu página? Cómo subir fotos y vídeos, entre muchos otros consejos, Aprenda a utilizar Business Suite en general, Si pudieras conectarte a través de una computadora portátil sería mejor, Simplemente venga preparado…
Find out more »Webinar – Digital Marketing #1 in Spanish
Mercadeo Digital – Entra en la nueva era de la tecnología antes de que sea demasiado tarde para ti y tu negocio. REGISTER NOW
Find out more »November 2023
Webinar: 7 Steps to Maintaining Your WordPress Website
As much fun as it is to develop a WordPress site, it does take a certain amount of knowledge to properly care for and maintain it. In this webinar SBDC Digital Marketing Consultant and Web Developer, Darren Elliott will walk you through the key areas of the WordPress dashboard that pose the highest security threats, and require the most attention, to help keep things running smooth. Maybe you are a DIY web builder, or you want to learn more to better manage…
Find out more »Webinar – Inteligencia artificial estratégica: introducción básica para mejorar el éxito empresarial
¿Qué es la Inteligencia Artificial (IA)? Presentará algunas aplicaciones para su negocio, Aprende haciendo ejercicios prácticos, Le proporcionaremos enlaces y recursos, REGISTER NOW
Find out more »Social Media 101
Are you confused where and how to start? We at PCR SBDC, know exactly what you are going through. You are not alone and we offer a big part of the solution through our workshops and one on one consultations Our Social Media workshop, will save a lot of time, effort and mainly lots of trials and errors. Many businesses are on social media because of FOMO (Fear Of Missing Out) but they have no plan or strategy and are…
Find out more »Webinar: Digital Marketing #1
This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW
Find out more »Webinar – Strategic Artificial Intelligence: Basic Intro to Enhance Business Success
What is Artificial Intelligence (AI)? Will introduce some applications for your business, Learn by doing practical exercies, We will provide you links and resources, REGISTER NOW
Find out more »How to Integrate Canva and Chat GPT to Create Content Faster and Easier
This exciting webinar explores the dynamic synergy between Canva and Chat GPT, two powerful tools that can transform the way your business approaches marketing and communication. In this session, we will explain how to use Canva for graphic creation and Chat GPT for content creation to help you connect with your audience and turn likes into sales. Since most people scroll and don’t read, graphics are a necessity online, but most small businesses do not have the bandwidth to…
Find out more »Webinar – Google y yelp para negocios – Digital Marketing #2 (Spanish)
Con un Perfil de mi negocio en Google tu empresa podrá destacarse gratis en Maps y Búsqueda de Google. Con las funciones que le enseñaremos, podrá interactuar con clientes existentes o encontrar otros nuevos. Aprenderás a ingresar la información que tu empresa necesita para que aparezcas en las primeras páginas de la búsqueda. Hablaremos de cómo ingresar el tipo de negocio, descripción, cómo montar fotos y más. REGISTER NOW
Find out more »WEBINAR Creating a Personal Media List and Contacting the Media
A customized media list is a must-have resource for successful business owners. In any given year, there are typically several opportunities to contact the media with the goal of getting positive coverage for your product or service. Compiling your own media list requires an investment in time and effort–but the results are well worth the hard work. There are also paid services, and in this workshop, participants will discover where to find them and how to determine which approach is preferred.…
Find out more »Webinar: 8 Steps to Optimizing Your You Tube Videos Rank and Visibility
Videos have become an essential marketing tool for many businesses. Too often, it becomes hard to justify the time spent creating videos, because no one is viewing them. Sound familiar? Video content must follow certain search engines rules. Do you know them? If not, you should join our SBDC Online Marketing and Web Developer, Darren Elliott as he explains what those rules are, 8 Steps to Optimizing Your You Tube Videos Rank and Visibility and the best of all, they…
Find out more »WEBINAR Content Marketing That Grows Your Business—Email, Blogs and Shares!
Use Content Marketing to Grow Your Results: The internet puts users in charge by allowing them to search and find content when they need it. Content marketing is ruled by keywords, SEO and your ability to provide content that your audience values and shares. Learn how “What you say and how you say it” can attract, engage and bring people to your website or landing page and entice your target audience to share and refer their friends. Let’s identify the best…
Find out more »Webinar: Digital Marketing #2
This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW
Find out more »Webinar – Manejo de redes sociales a traves de Meta Business Suite – Digital Marketing #3 (Spanish)
: ¿Quieres crear publicaciones en FB e IG @ al mismo tiempo? Aprenda a programar publicaciones en el futuro, Responda a comentarios y mensajes de la bandeja de entrada desde un solo lugar, ¿Qué información debería haber allí? Cómo administrar su configuración, ¿A quién debes darle autorización para administrar tu página? Cómo subir fotos y vídeos, entre muchos otros consejos, Aprenda a utilizar Business Suite en general, Si pudieras conectarte a través de una computadora portátil sería mejor,…
Find out more »How to Sell When You’re Not a Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »WEBINAR E-Smarts: Dominating Your Local Market Online
This workshop will go over methods and strategies to leverage online marketing and social media to dominate your local market. If you’re looking for ways to attract new customers then this training will show you how to avoid common pitfalls and get ahead of your competition. In this workshop you will discover: i. The 4 areas of Digital Marketing that are essential to a successful business ii. Why the way people perceive you online makes all the difference iii. The proper way to…
Find out more »Webinar – The Bundle Blueprint: Crafting Deals Customers Can’t Resist
In the dynamic world of e-commerce, attracting and retaining customers can be a monumental task. With so many products and options available at the click of a button, how can businesses stand out and ensure their offerings are irresistible? Enter the art of effective bundling. REGISTER NOW
Find out more »Webinar – Google and Yelp Set Up for Business – Digital Marketing #3
: With a Profile of my business in Google your company can stand out for free in Maps and Google Search. With the features we will teach, you can interact with existing customers or find new ones. You will learn to enter the information that your company needs so that you appear on the first pages of the search. We will talk about how to enter the type of business, description, how to mount photos, and more. (Digital Marketing…
Find out more »Unleashing the Power of AI for Enhanced Online Branding& Marketing
Attention, entrepreneurs, and small business owners! Are you looking to take your online branding, website, and marketing efforts to new heights? But you find the following hindering your online presence? 1. Limited Resources: Limited budget and manpower, struggling to compete. 2. Time Constraints: Joggling multiple hats and various responsibilities. 3. Lack of Technical Expertise: Lack of in-depth knowledge of AI, making you feel overwhelmed. 4. Standing Out in a Crowded Market: You are challenged differentiating yourself from competitors. In today’s fast-paced digital landscape,…
Find out more »Webinar – Legal Issues in Marketing and Promotion
This webinar will introduce small business owners to legal issues in marketing and promotion, such as “puffery” vs. fraud and misleading advertising; steering clear of copyright infringement and rights of privacy/publicity; marketing by phone, fax, email, and text; using social media; differences in federal and state laws; legal protections in marketing; and legal penalties for noncompliance. REGISTER NOW
Find out more »December 2023
WEBINAR Producing, Delivering and Posting a Business Vlog
Have you been thinking of establishing a business vlog, but need some support in getting it off the ground? Do you want to find additional ways to add value and increase engagement on your social media platforms? If so, this workshop is for you. With free or low-cost resources, tools and platforms at our fingertips, writing, producing, delivering and posting a vlog on a regular basis does not have to be costly or difficult. In this interactive workshop, attendees will discover how to create a calendar…
Find out more »Webinar – Getting Your Business Site Tuned Up for 2024
Why Do I Need A Site Tune-up? You’re probably asking the question…but don’t know the answer. Your customers and Future customers are the answer. Come and learn: Things you can do to improve Your Site performance and visibility Keys to a Successful Site Update Critical Types of Updates And more REGISTER NOW
Find out more »Webinar – The Essentials to Developing a Consistent Brand
Please join us to learn – The Essentials to Developing a Consistent Brand It may be that you know the brand of your business, but is it clear to your consumer? Are you employing the right marketing strategies that strengthens your brand, and is your brand resonating with your target market? No doubt, creating a brand takes careful planning. That is why we want to invite you to join our own SBDC Digital Marketing Consultant and Web Developer, Darren Elliott, as he…
Find out more »Special Event: Grow With Google: Use YouTube To Grow Your Business
In this workshop, you’ll learn how to create and organize a YouTube Channel, add videos, and promote your business with video ads. REGISTER NOW
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