The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
Events Search and Views Navigation
October 2023
Webinar – Google y yelp para negocios
Con un Perfil de mi negocio en Google tu empresa podrá destacarse gratis en Maps y Búsqueda de Google. Con las funciones que le enseñaremos, podrá interactuar con clientes existentes o encontrar otros nuevos. Aprenderás a ingresar la información que tu empresa necesita para que aparezcas en las primeras páginas de la búsqueda. Hablaremos de cómo ingresar el tipo de negocio, descripción, cómo montar fotos y más. REGISTER NOW
Find out more »Webinar: 7 Steps to Maintaining Your WordPress Website
Description: As much fun as it is to develop a WordPress site, it does take a certain amount of knowledge to properly care for and maintain it. In this webinar SBDC Digital Marketing Consultant and Web Developer, Darren Elliott will walk you through the key areas of the WordPress dashboard that pose the highest security threats, and require the most attention, to help keep things running smooth. Maybe you are a DIY web builder, or you want to learn more to better…
Find out more »Webinar: 10 Reasons Your Page Won’t Rank- Even Though It’s Optimized
It would be nice to think; “Build it and they will come.” Truth is, there are key steps that must be included, and our own Web Developer and Marketing Consultant, Darren Elliott, will be demonstrating and simplifying these steps, just for you. By the end of this webinar, you will have the confidence and clarity to improve your site’s page performance. Sign up today! REGISTER NOW
Find out more »November 2023
Webinar: 7 Steps to Maintaining Your WordPress Website
As much fun as it is to develop a WordPress site, it does take a certain amount of knowledge to properly care for and maintain it. In this webinar SBDC Digital Marketing Consultant and Web Developer, Darren Elliott will walk you through the key areas of the WordPress dashboard that pose the highest security threats, and require the most attention, to help keep things running smooth. Maybe you are a DIY web builder, or you want to learn more to better manage…
Find out more »WEBINAR E-Smarts: 20 WordPress Tips & Tricks for Small Businesses
WordPress is by far the most popular content management system. From blogging to eCommerce, it can be a powerful tool for small business website owners to enhance their online presence. In this webinar, we will review some of the key features and benefits of WordPress, how it differs from other platforms, and how you can set yourself up for success. Attend this 2-hour Webinar to discover: How to get started on WordPress Which features set it apart from the pack Must-have…
Find out more »Webinar – Manejo de redes sociales a traves de Meta Business Suite – Digital Marketing #3 (Spanish)
: ¿Quieres crear publicaciones en FB e IG @ al mismo tiempo? Aprenda a programar publicaciones en el futuro, Responda a comentarios y mensajes de la bandeja de entrada desde un solo lugar, ¿Qué información debería haber allí? Cómo administrar su configuración, ¿A quién debes darle autorización para administrar tu página? Cómo subir fotos y vídeos, entre muchos otros consejos, Aprenda a utilizar Business Suite en general, Si pudieras conectarte a través de una computadora portátil sería mejor,…
Find out more »Webinar – Rethinking Returns: Strategies for Seamless E-commerce Return Management
In today’s competitive e-commerce landscape, a smooth return process can be the difference between a one-time shopper and a loyal customer. Dive deep into the world of e-commerce returns with us, as we explore the challenges and opportunities of managing product returns. REGISTER NOW
Find out more »Webinar – Ship Smart: Navigating the Waters of E-commerce Shipping Methods
Jump aboard as we set sail into the vast sea of e-commerce shipping! Whether you’re a budding e-commerce entrepreneur or an established brand looking to refine your shipping strategy, understanding the myriad of shipping methods available is crucial. REGISTER NOW
Find out more »December 2023
Webinar – Getting Your Business Site Tuned Up for 2024
Why Do I Need A Site Tune-up? You’re probably asking the question…but don’t know the answer. Your customers and Future customers are the answer. Come and learn: Things you can do to improve Your Site performance and visibility Keys to a Successful Site Update Critical Types of Updates And more REGISTER NOW
Find out more »WEBINAR E-Smarts: Google Analytics 4 For Beginners
As Google has announced discontinuing data collection for Universal Analytics, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. Attend this 2-hour webinar to discover: What is GA4 and how it is different…
Find out more »Webinar – AI: Let’s Talk About Potential Benefits, Drawbacks and Risks
Artificial Intelligence is here, and likely for a long time. However, there is a lot more to learn about AI before making it a part of a marketing plan. This is why our SBDC Digital Marketing Consultant, Darren Elliott, will be addressing the potential benefits, drawbacks and the risks involved with AI, and how it is currently being used in the marketing industry. Reserve your place today, to attend this informative webinar! REGISTER NOW
Find out more »Webinar – Localize to Optimize: Mastering Local SEO for E-commerce Success
In the ever-competitive world of e-commerce, standing out to your local customer base is more important than ever. ‘Localize to Optimize’ is a webinar designed specifically for new e-commerce merchants who want to harness the power of local SEO to elevate their online presence. In this one-hour session, we’ll unravel the intricacies of Local SEO and guide you through effectively setting up your business for local search success. From optimizing your Google My Business listing to crafting localized content and…
Find out more »Webinar – “Product Sourcing 101: A Beginner’s Roadmap for E-commerce Entrepreneurs”
Jumpstart your e-commerce venture with ‘Product Sourcing 101: A Beginner’s Roadmap for E-commerce Entrepreneurs.’ This focused webinar equips new e-commerce business owners with the essentials of product sourcing. Learn to navigate different sourcing models, find and vet suppliers, manage logistics, and uphold quality control. We’ll also touch on overcoming typical sourcing challenges and embracing ethical and sustainable practices. Gain valuable insights to confidently build and grow your e-commerce product lineup. REGISTER NOW
Find out more »January 2024
WEBINAR E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: The difference between on-site and off-site SEO How to optimize your pages…
Find out more »February 2024
Webinar – Unlocking Website Accessibility: Your E-commerce Advantage
Make your e-commerce site a welcoming place for all customers. Discover the essentials of website accessibility, why it matters, and how to ensure your site complies. Boost your reach and reputation with inclusive practices. REGISTER NOW
Find out more »WEBINAR Website E-Smarts Series
2/15/2024 – Website 101 How to Plan Your New Website: This workshop is a starter course for business owners looking to build their first website. We will discuss what makes a good website and look at some things to consider before making an investment in one. We will compare and contrast the various options available in the marketplace for building a website, and cover the basics of search engine optimization, analytics and website security. 2/22/2024 – Website 102 Usability Design Basics…
Find out more »Webinar – SEO & Blogging Mastery on Shopify: E-commerce Growth Hacks
Propel your Shopify store to the top of search results with our expert SEO and blogging tips. Learn how to craft content that ranks and converts, turning your e-commerce site into a traffic magnet. REGISTER NOW
Find out more »Webinar – Getting Your Business Website Tuned Up For 2024
Why Do I Need A Site Tune-up? You’re probably asking the question…but don’t know the answer. Your customers and Future customers are the answer. Come and learn: Things you can do to improve Your Site performance and visibility Keys to a Successful Site Update Critical Types of Updates And more REGISTER NOW
Find out more »Webinar – Writing Effective Content for Your Website
Wondered about your website content and how it impacts search results? How does content work? Come and learn tips on solving the mystery of content and writing effective content for your website. REGISTER NOW
Find out more »March 2024
Webinar – 7 Steps to Maintaining Your WordPress Website
As much fun as it is to develop a WordPress site, it does take a certain amount of knowledge to properly care for and maintain it. In this webinar SBDC Digital Marketing Consultant and Web Developer, Darren Elliott will walk you through the key areas of the WordPress dashboard that pose the highest security threats, and require the most attention, to help keep things running smooth. Maybe you are a DIY web builder, or you want to learn more to better manage…
Find out more »Webinar – SEO Tips & Tricks for Your WordPress Website
If you are using WordPress, and you feel your site’s keywords are not working for you, hold on! This webinar, SEO Tips and Tricks for Your WordPress Website, presented by our SBDC Marketing and Web Development Specialist, Darren Elliott, will show you simple SEO tips that will improve how search engines are indexing your site. Sign up today, to learn what SEO improvements you can be making to your site quickly and easily, that are in line with today’s search engine…
Find out more »April 2024
Digital Marketing #1
This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it yourself tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW
Find out more »WEBINAR E-Commerce Series: How to Sell Online
How to Sell Online – Part 1 4/18/2024 Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store. In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in…
Find out more »Webinar – New Google Guidelines for Websites that You Need to Know
There are new rules from Google for your website. These rules fall under the term “User Experience”. Every website is graded on their User Experience(UserEx). If your website does not meet today’s UserEx Standards, your site’s visibility will be negatively impacted. So what are these “rules” to follow? Join our SBDC Digital Marketing Consultant, Darren Elliott, as he explains how to help improve and maintain a good User Experience Score for your website. Plenty of useful information that you can…
Find out more »Webinar – 10 Reasons Your Page Won’t Rank…Even Though It’s Optimized
It would be nice to think; “Build it and they will come.” Truth is, there are key steps that must be included, and our own Web Developer and Marketing Consultant, Darren Elliott, will be demonstrating and simplifying these steps, just for you. By the end of this webinar, you will have the confidence and clarity to improve your site’s page performance. Sign up today! REGISTER NOW
Find out more »
