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The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.

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October 2023

Unleashing the Power of AI for Enhanced Online Branding& Marketing

October 12 @ 10:00 am - 12:00 pm
Free

Are you looking to take your online branding, website, and marketing efforts to new heights? But you find the following hindering your online presence? 1. Limited Resources: Limited budget and manpower, struggling to compete. 2. Time Constraints: Joggling multiple hats and various responsibilities. 3. Lack of Technical Expertise: Lack of in-depth knowledge of AI, making you feel overwhelmed. 4. Standing Out in a Crowded Market: You are challenged differentiating yourself from competitors. In today’s fast-paced digital landscape, we understand the challenges you face.…

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How to Podcast at Home with AI Tools

October 12 @ 10:00 am - 11:30 am
Free

Have you always wanted to start a podcast but don’t know where to begin? Podcasting is the new Blogging and can help you build your reputation as a subject matter expert and thought leaders. With A.I. tools it is easier than ever to Podcast. In this interactive Webinar, you will discover: Why should I Podcast? How to create your show concept? What equipment do I need to do it at home? What A.I. tools can you use to save you…

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Webinar: Digital Marketing #2

October 12 @ 12:00 pm - 1:00 pm
Free

This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW

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Webinar – Inteligencia artificial estratégica: introducción básica para mejorar el éxito empresarial

October 12 @ 12:00 pm - 1:30 pm
Free

¿Qué es la Inteligencia Artificial (IA)? Presentará algunas aplicaciones para su negocio, Aprende haciendo ejercicios prácticos, Le proporcionaremos enlaces y recursos, REGISTER NOW

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Webinar – Veterans, Military and Spouses Series: Finding Funding

October 12 @ 12:00 pm - 1:00 pm
Free

  Explore a variety of funding types for your business.  Capital is critical for all businesses.  The type of business, your capital needs, and additional factors may influence what you explore.  There are many types of capital including owner investment, profit reinvestment, loans from a bank, loans from an alternative financial resources(non-banks), equipment financing, tax credits, supplier credit, credit lines, equity lines, Angel Investors, Venture Capital Investors, money invested by family & friends, Crowd Funding, etc. REGISTER NOW

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WEBINAR Legal Corner: Free & Key – Positioning for Success!

October 12 @ 3:00 pm - 5:00 pm
Free

This workshop will highlight valuable tips & opportunities that are unknown or overlooked….Free moves that businesses can use for efficiency, cutting costs, etc. Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people wanting to build their futures. Ben has a reputation for advice that gives business owners confidence and independence. Using plain language, a sense of humor and giving…

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Webinar – WAVE Boot Camp

October 12 @ 7:30 pm - 9:45 pm
Free

This boot camp is a comprehensive overview of the free accounting application designed specifically for non-finance people.  This boot camp is delivered in a lecture-style format and covers all the key features and functions.  Participants will learn how to use Wave for managing their finances, creating invoices, track expenses, and generating financial reports.  In two hours, the boot camp will provide a high-level understanding of the application, focusing on the most important aspects that participants need to know in order…

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Trademark & Copyright Explaine

October 16 @ 3:00 pm - 4:30 pm
Free

Confusion often abounds regarding trademarks, copyrights, patents and trade secrets. These are all intangible creations of the human intellect, usually referred to as “Intellectual Property.” Regardless of the focus of your business, it is likely that Intellectual Property (“IP”) is one of the most valuable assets of your business.  This webinar will help you understand the differences among the various types of IP and what it is that IP can protect. Finally, you’ll understand how you can invoke that protection, either…

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Business Finance Literacy Series [Session 3 of 3]: How to Analyze your Company’s Financials for Better Decision Making

October 17 @ 9:00 am - 10:00 am
Free

Business owners struggle with business decisions that affect the financial health of the company. Are we selling at the right price? Are we making money? Can we afford to hire someone?   Many times, these decisions are made without a thorough understanding of the financial implications.  This does not need to be the case. There are simple mathematical calculations that can be used to answer key business questions.   Performance Measurements are simple mathematical calculations that can be used to…

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WEBINAR E-Smarts: How to Use Technology to Adapt Your Business and Reach New Customers

October 17 @ 1:00 pm - 3:00 pm
Free

As consumers get younger & more tech-savvy, businesses need to pivot to find and appeal to new customers. We will investigate the strategies used by successful companies, and look at the various areas that you can adapt your business in the Digital age. Keeping up with the times is vitally important to keep your edge in a competitive marketplace. You will learn how to use technology to: Find new customers Improve your customer communications Get more leads and sales Integrate…

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WEBINAR Orientation: What the SBDC Can Do for You!

October 17 @ 6:00 pm - 7:30 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

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Webinar – Finding Funding

October 18 @ 10:00 am - 11:00 am
Free

Description: Explore a variety of funding types for your business including disaster assistance related.  Capital is critical for all businesses.  The type of business, your capital needs, and additional factors may influence what you explore, along with the current climate.  There are many types of capital including owner investment, profit reinvestment, loans from a bank, loans from an alternative financial resources(non-banks), equipment financing, tax credits, supplier credit, credit lines, equity lines, Angel Investors, Venture Capital Investors, money invested by family…

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Webinar – Fundamentals of Food Businesses

October 18 @ 12:00 pm - 1:00 pm
Free

Fundamentals of Food Businesses gives an overview on the various food business models. From Cottage Food Law (which allows preparing approved foods at home) to full-service restaurants and everything in between. This webinar will allow attendees to explore their ideas and think about different business models for their food business dream, and show steps to each with easily explained phases.  Presented by Kevin McVearry, Business Advisor with the SBDC since 2012, with over 25 years of experience opening and operating…

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Webinar – Business Model (Spanish)

October 18 @ 12:00 pm - 1:00 pm
Free

Plan de Negocio – El plan es tu mapa y guía para que tu negocio tenga éxito y pueda enfrentarse a los diferentes retos de manera eficiente.   REGISTER NOW

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Developing An Actionable Business Plan

October 18 @ 1:00 pm - 3:00 pm
Free

You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business.   In this class we will actively work on:    • Defining your business model    • Identifying your place in the market    • Identifying your customers and revenue channels    • Identifying expansion opportunities    • Costing and pricing    • Revenue…

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WEBINAR Supercharge Your Sales Growth—Sales Strategies That Work!

October 18 @ 1:00 pm - 2:00 pm
Free

What You’ll Learn: 2023 is almost over.  Are your sales, donors or members growing? Does your business struggle with converting your ideas, products and services into stronger sales results? Learn how to unlock and overcome your sales and fundraising hurdles to help your team reach new record-breaking success. Increase your potential using smarter strategies and digital tools to thrive and expand your 4th quarter growth! Attendees of This Presentation Will Learn How To:  • Set your sales goals and help your team achieve…

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Live Q&A: All About Social Media For Your Business

October 18 @ 2:00 pm - 3:00 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

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WEBINAR Money Matters: How to Finance Your Business

October 18 @ 3:00 pm - 5:00 pm
Free

This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…

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WEBINAR Sales Taxes for your Business

October 19 @ 9:00 am - 10:00 am
Free

This webinar will provide answers to your questions about sales taxes. Do you need to charge sales tax, how much should you be charging your customers, how do you apply for a sellers permit, what is a marketplace facilitator, when and how should you pay the California Department of Tax and Fee Administration your sales tax that is owing,  how do you complete a sales tax return… and more During the webinar, the presenter will show attendees how to prepare…

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Webinar – Google and Yelp Set Up for Business

October 19 @ 12:00 pm - 1:00 pm
Free

With a Profile of my business in Google your company can stand out for free in Maps and Google Search. With the features we will teach, you can interact with existing customers or find new ones. You will learn to enter the information that your company needs so that you appear on the first pages of the search. We will talk about how to enter the type of business, description, how to mount photos, and more. REGISTER NOW

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Webinar – Google y yelp para negocios

October 19 @ 1:00 pm - 2:00 pm
Free

Con un Perfil de mi negocio en Google tu empresa podrá destacarse gratis en Maps y Búsqueda de Google. Con las funciones que le enseñaremos, podrá interactuar con clientes existentes o encontrar otros nuevos. Aprenderás a ingresar la información que tu empresa necesita para que aparezcas en las primeras páginas de la búsqueda. Hablaremos de cómo ingresar el tipo de negocio, descripción, cómo montar fotos y más. REGISTER NOW

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2023 Goal Setting for Successful Businesses

October 19 @ 2:00 pm - 3:30 pm
Free

2023 Goal Setting for Successful Businesses Do you have dreams that you wish to meet for your business?  Setting goals and achievable actions step are proven to be the number one strategy for the most successful businesses.  In this webinar, you will begin to prioritize your top business goals for 2022, learn how to use the SMART goal format, mind map the goal, and begin setting action plans to ensure maximum results. https://us02web.zoom.us/j/89298466109?pwd=M091 REGISTER NOW

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WEBINAR Writing a Winning Press Release

October 19 @ 2:00 pm - 3:30 pm
Free

You’ve got a hot new product or service that you would like your prospective customers to know about. Or maybe, there has been a problem at your business that is attracting media attention. Whatever, the circumstance, knowing how to prepare a professional press release is a valuable skill for any business owner. In this webinar, we will examine what the media is looking for in a good press release. This a a hands-on workshop where participants will learn the parts of a press release and how to attract the attention of media…

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Social Media & AI Q&A: Get Your Questions Answered

October 20 @ 10:00 am - 11:30 am
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Pasadena SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to clarify social media marketing goals, how to structure your messaging,…

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Webinar – Campamento de Quickbooks Online

October 21 @ 8:00 am - 10:15 am
Free

  Este campo de entrenamiento es un programa de capacitación breve e intensivo diseñado para que personas no financieras aprendan a usar QuickBooks en línea. El campo de entrenamiento cubre las características y funciones básicas, incluida la configuración de cuentas, la gestión de facturas y gastos, el seguimiento de ventas e ingresos, la generación de informes financieros y la conciliación de extractos bancarios. El enfoque está en las habilidades prácticas, con el objetivo de brindar a los participantes el conocimiento…

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