The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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August 2024
Digital Marketing Strategies For Measurable Results
A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover: How effective are your current social media efforts? Are you continually researching new market segments? Learn to align…
Find out more »WEBINAR Biz Basics: Marketing 101
Understanding the basics of marketing is vital for successful launch and growth of any business. Marketing is the discipline where you learn how to create & maintain demand, relevance, reputation, competitive positioning and more. Marketing is integral in all facets of launching, growing and maintaining your business in the short and long term. Marketing provides unique insights and direction to develop a product/service, identify/reach your target market, create compelling content, engage/inform customers and establish brand relevance. During this class we will introduce the concepts…
Find out more »Disciplined Entrepreneurship: 24 Steps To A Successful Startup
Disciplined Entrepreneurship will change the way you think about starting (or growing) a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. Yes, entrepreneurship can be taught, provided that you are coachable. REGISTER NOW
Find out more »Disciplined Entrepreneurship: 24 Steps To A Successful Startup
Disciplined Entrepreneurship will change the way you think about starting (or growing) a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. Yes, entrepreneurship can be taught, provided that you are coachable. REGISTER NOW
Find out more »Webinar – Mastering the Art: Implementing Effective Email Marketing Campaign Strategies
Join us for an enlightening webinar that will reveal the secrets behind implementing effective email marketing campaign strategies. This comprehensive session will dive deep into the key elements of email marketing that deliver tangible results and enhance brand loyalty. Instructor: Ramin Ramhormozi REGISTER NOW
Find out more »September 2024
Financial Fitness: Balance Sheet
The Balance Sheet is known as the “mother of all financial statements”. It provides a summary of the company’s position during a specific timeframe. It is broken down into three major categories and tracks what is known as the company’s assets, liabilities and owners’ equities. REGISTER NOW
Find out more »SBDC As A Resource
Have an existing business? Thinking about starting a business? Come and learn about the SBDC as a resource. The content will be repeated multiple times during the session from 2:30 – 4:30 pm. Virtual Parking Permits https://canyons.thepermitstore.com/ are required to park on campus in all lots seven days a week, 24 hours a day, 365 days of the year. Student/Visitor permits are valid in spaces painted white in student lots only(Lots 4, 5, 6, 7 (parking structure), 8, 9, 13, 14, and…
Find out more »SmallBiz Talk: Solutions for Your Small Business
This is SmallBiz Talk with small business expert and LA SBDC business advisor Lori Williams. Join her as she covers key business topics through instructional information, real life situations, guest speakers and interviews. At the end of the show, participants can engage in a Live Q&A with questions pertaining to their specific business situation. Join us live every Wednesday at 10 a.m. or check out our YouTube Playlist to see previous shows and to gain information/ helpful insights for your…
Find out more »Business Profit Projections
Business Projections 101 If you are looking to make a profit in your business this webinar is for you! We know that numbers can be scary but with the right help it can be the new best friend of your business. Join us as we take an honest look at what needs must be met to start, grow and keep you in the green. The only thing that can make you cents is MONEY! Let us help! REGISTER NOW
Find out more »SBDC As A Resource
Have an existing business? Thinking about starting a business? Come and learn about the SBDC as a resource. The content will be repeated multiple times during the session from 2:30 – 4:30 pm. Virtual Parking Permits https://canyons.thepermitstore.com/ are required to park on campus in all lots seven days a week, 24 hours a day, 365 days of the year. Student/Visitor permits are valid in spaces painted white in student lots only(Lots 4, 5, 6, 7 (parking structure), 8, 9, 13, 14, and…
Find out more »Inteligencia emocional: Impulsa tu exito empresarial
¿Te has preguntado alguna vez cómo la inteligencia emocional puede llevar tu empresa a nuevos horizontes de éxito? Te presentamos nuestro emocionante programa de 4 clases con certificación, centrado en el desarrollo de habilidades blandas fundamentales para todo empresario. En cada sesión, exploramos cómo la inteligencia emocional puede ser el catalizador que potencia tu liderazgo, tus relaciones comerciales y la toma de decisiones efectivas. Las personas que participen a un mínimo de tres clases les daremos un certificado de participación.…
Find out more »Business Finance Literacy Series [Session 1 of 3] What You Need To Know About Accounting And Financial Record Keeping
How to handle the accounting and financial record keeping is one of the most difficult decisions company owners make. They ask questions such as: Should we use QuickBooks online, QuickBooks desktop or some other program? What records do we need to keep for tax reporting? Should we hire someone to do our bookkeeping? What is the difference between a bookkeeper, accountant and CPA? How do we know we are hiring the right person? Unfortunately, too many small business owners do…
Find out more »Unleashing the Power of AI for Enhanced Online Branding& Marketing
Are you looking to take your online branding, website, and marketing efforts to new heights? But you find the following hindering your online presence? 1. Limited Resources: Limited budget and manpower, struggling to compete. 2. Time Constraints: Joggling multiple hats and various responsibilities. 3. Lack of Technical Expertise: Lack of in-depth knowledge of AI, making you feel overwhelmed. 4. Standing Out in a Crowded Market: You are challenged differentiating yourself from competitors. In today’s fast-paced digital landscape, we understand the challenges you face.…
Find out more »Webinar – Choosing the Business Entity – Time for a Change or Brand New?
You will be introduced to: Pros and cons of creating a LLC, Corporation, Partnership and Sole Proprietorship How to form each entity and the tax reporting requirements Potential risks to be aware of and solutions REGISTER NOW
Find out more »Restaurant Academy: Cottage Food – A Homebased Business
Need schedule flexibility and looking for a low-cost way to get into the food industry? In this webinar, you will learn about how to start the lowest cost of entry food business in Los Angeles County. Discover the approved foods, the home kitchen set up, and how to sell your delicious products. REGISTER NOW
Find out more »How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…
Find out more »Business Finance Literacy Series [Session 2 of 3] Using an Excel Document for Financial Modeling and Forecasting
A simple Excel financial model can be created using your company’s financial data (historical and/or forecasted). CFOs and financial analysts use Excel models to determine if/when a company will be profitable, what is the correct selling price, how many “widgets” need to be sold to be cover cost, and how much money is available to pay expenses. Financial models are used for start-ups and for on-going analysis to make sure the company is operating at an optimal financial performance. This…
Find out more »WEBINAR E-Smarts: Google Analytics 4 For Beginners
As Google has announced discontinuing data collection for Universal Analytics, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. Attend this 2-hour webinar to discover: What is GA4 and how it is different…
Find out more »Financial Fitness: Income Statement
An income statement is a financial statement that shows the company’s income and expenditures. It also shows whether a company is making profit or loss for a given period. The income statement, along with balance sheet and cash flow statement, helps you understand the financial health of your business. If you need help with your income statement and where to start, this webinar is for you! REGISTER NOW
Find out more »WEBINAR Money Matters: Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions…
Find out more »SBDC As A Resource
Have an existing business? Thinking about starting a business? Come and learn about the SBDC as a resource. The content will be repeated multiple times during the session from 2:30 – 4:30 pm. Virtual Parking Permits https://canyons.thepermitstore.com/ are required to park on campus in all lots seven days a week, 24 hours a day, 365 days of the year. Student/Visitor permits are valid in spaces painted white in student lots only(Lots 4, 5, 6, 7 (parking structure), 8, 9, 13, 14, and…
Find out more »Fall Financial Planning: Setting Your Business Up for Success in Q4
Get ready to take control of your financial future with our webinar designed to empower you for 2025. We’ll dive into the essentials of crafting effective financial plans and budgets, setting you up to achieve your goals with confidence. You’ll learn how to set realistic financial targets, keep a close eye on your spending, and make smart adjustments along the way. Plus, we’ll help you reflect on your 2024 performance, giving you a clear perspective on where you stand and…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
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