The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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July 2024
WEBINAR Win The Inbox Battle—Email Marketing 2024 Latest Action
Are your Email Marketing efforts paying off? Are your contacts engaging & converting? Learn proven strategies to help your messages rise above a noisy inbox. Email open rates have changed. 2024 email marketers can use the latest action tools to motivate opens & engagement. Liz reveals her top 2024 tips to achieve better results. Save time & get better results using tools like: AI, CRM, integrated apps, landing pages, SMS & so much more! This Workshop Will Teach You…
Find out more »SBDC As A Resource
Have an existing business? Thinking about starting a business? Come and learn about the SBDC as a resource. The content will be repeated multiple times during the session from 2:30 – 4:30 pm. Virtual Parking Permits https://canyons.thepermitstore.com/ are required to park on campus in all lots seven days a week, 24 hours a day, 365 days of the year. Student/Visitor permits are valid in spaces painted white in student lots only(Lots 4, 5, 6, 7 (parking structure), 8, 9, 13, 14, and…
Find out more »Managing Employee Compensation & Leaves of Absences – HR Webinar
In recent years, California has adopted several laws that expanded protected absences to employees including paid sick leave. Additionally, wage & hour requirements are always evolving and therefore, the most appealing for claim attorneys. Join us to learn more about how to be in compliance and keep your business protected. We will cover the following in this webinar: Overview of leave of absence obligations for small employers Auditing your payroll records The different types of overtime calculations Wage & hour…
Find out more »Webinar – Working with Social Media Influencers: FTC Influencer Guidelines and Other Important Law
Social media influencers and “brand ambassadors” can be invaluable for marketing and promoting company products on the internet. But federal and state advertising laws and intellectual property (IP) rights lurking in the background may create liability for the small business (and the influencer/brand ambassador). This webinar discusses legal issues affecting the use of influencers and brand ambassadors, including the Federal Trade Commission (FTC)’s “Influencer Guidelines,” federal and state advertising laws, required disclosures, and IP laws a small business should be…
Find out more »Turning Your Dream Into A Business
This class will help you take the first steps to become a new business owner or legitimize a side hustle or hobby. In this class we will help you: • Figure out what you don’t know • Define your basic business model • Outline the basic steps of setting up your entity and bank account • Figure out the appropriate licenses, permits and insurances • Understand available funding strategies • Begin to form your basic business plan REGISTER NOW
Find out more »WEBINAR Legal Corner: IP – Intellectual Property Protection and Ownership of your “Big Idea”
What are the ways you can own a valuable idea? How to prevent someone from stealing your IP. No Cost, Tips and Tricks you can use today. Avoid the major mistakes people make when creating, collaborating, or marketing your IP. How to use someone else’s ideas…. legally. Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people wanting to build their futures.…
Find out more »How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It’s as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »SBDC As A Resource
Have an existing business? Thinking about starting a business? Come and learn about the SBDC as a resource. The content will be repeated multiple times during the session from 2:30 – 4:30 pm. Virtual Parking Permits https://canyons.thepermitstore.com/ are required to park on campus in all lots seven days a week, 24 hours a day, 365 days of the year. Student/Visitor permits are valid in spaces painted white in student lots only(Lots 4, 5, 6, 7 (parking structure), 8, 9, 13, 14, and…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »Boots to Business Reboot Online
Have you ever dreamed of owning your own business? Join the Los Angeles SBA District Office and the Los Angeles Regional Veterans Business Outreach Center (VBOC) for the next online Boots to Business/Reboot class The Zoom link and password will be emailed to registered participants the day before the class. There is no charge for this event. This class is open to Veterans of all eras, members of the Guard and Reserve, and military-connected family members who are interested in starting or growing…
Find out more »WEBINAR Sales Taxes for your Business
This webinar will provide answers to your questions about sales taxes. Do you need to charge sales tax, how much should you be charging your customers, how do you apply for a sellers permit, what is a marketplace facilitator, when and how should you pay the California Department of Tax and Fee Administration your sales tax that is owing, how do you complete a sales tax return?… and more During the webinar, the presenter will show attendees how to prepare…
Find out more »Government and Corporate Procurement for Black-Owned Businesses
Small Businesses are leaving an astounding amount of money on the table – This training is about showing up and taking your share!! The federal government alone spent almost $250B with small businesses in 2018! More money would be set aside for small businesses, if they only show up. The story is the same on the city/state and corporate levels. RightSource Services has partnered with the Los Angeles Small Business Development Center to train established small businesses to participate in…
Find out more »SmallBiz Talk: Solutions for Your Small Business
This is SmallBiz Talk with small business expert and LA SBDC business advisor Lori Williams. Join her as she covers key business topics through instructional information, real life situations, guest speakers and interviews. At the end of the show, participants can engage in a Live Q&A with questions pertaining to their specific business situation. Join us live every Wednesday at 10 a.m. or check out our YouTube Playlist to see previous shows and to gain information/ helpful insights for your…
Find out more »Webinar – AI Content for Websites & Marketing
AI Content is being used by business owners to help author social media posts, blogs, articles, and now content for their website. If you are using AI content to help develop your marketing content or are considering it, ATTEND this free webinar to learn the new guidelines today’s browsers are using to accept or reject AI content. Presented by our Digital Marketing Specialist, Darren Elliott, this informative webinar is a must for those thinking of integrating AI content to their marketing plan. REGISTER NOW
Find out more »Webinar – Introduction to the Corporate Transparency Act
As a business owner, you may have heard about the Corporate Transparency Act. Effective 1/1/24, all LLCs and Corporations must file beneficial ownership information reports with the Federal Financial Crimes Network. Failure to comply may result in severe penalties starting at $500 per day. Join us for an introduction to the Corporate Transparency Act to help increase your awareness and move forward with compliance. REGISTER NOW
Find out more »Webinar – 8 Steps to Improving Your Business’ Local SEO
Local SEO (Search Engine Optimization) has become an essential marketing strategy for those who draw most of their business from a local area or community. Local SEO, when done correctly, can bolster online visiblity significantly in a select area. Thus, making it easier to connect local consumers to the local business. Sound like a strategy you want for your business? Then, join our Digital Marketing Specialist, Darren Elliott, as he shares ethical Local SEO methods that will increase search engine visibility, in and around your market area. Best of all, these…
Find out more »Break Out of the Sea of Sameness With the Power of Storytelling
As you look across the industry landscape, all you see is how the once extraordinary has become trite. Here’s the worst part: try as you might, all your innovative ideas have also been assimilated into the common lexicon, and you find yourself languishing in a sea of sameness. All you want is to stand out, but the more you try, the more you get frustrated because your brilliant efforts are short-lived. It has become exhausting to stay ahead of the…
Find out more »Digital Marketing Strategies For Measurable Results
A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover: How effective are your current social media efforts? Are you continually researching new market segments? Learn to align…
Find out more »SBDC As A Resource
Have an existing business? Thinking about starting a business? Come and learn about the SBDC as a resource. The content will be repeated multiple times during the session from 2:30 – 4:30 pm. Virtual Parking Permits https://canyons.thepermitstore.com/ are required to park on campus in all lots seven days a week, 24 hours a day, 365 days of the year. Student/Visitor permits are valid in spaces painted white in student lots only(Lots 4, 5, 6, 7 (parking structure), 8, 9, 13, 14, and…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »Webinar – Basics of Intellectual Property
Intellectual Property (IP) is increasingly becoming one of the most important sources of revenue for businesses. It is also becoming one of the greatest sources of liability and revenue loss. Startups, entrepreneurs, and companies of all sizes must be aware of how to create, protect and enforce their IP and related rights, as well as how to help prevent or help reduce the risk of IP infringement claims and litigation. This presentation will educate you on the basics of intellectual…
Find out more »WEBINAR E-Smarts: Google Analytics 4 For Beginners
As Google has announced discontinuing data collection for Universal Analytics, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. Attend this 2-hour webinar to discover: What is GA4 and how it is different…
Find out more »Developing An Actionable Business Plan
You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business. In this class we will actively work on: • Defining your business model • Identifying your place in the market • Identifying your customers and revenue channels • Identifying expansion opportunities • Costing and pricing • Revenue and…
Find out more »WEBINAR Improve Your Personal Credit for Lending Opportunities
The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your chances of approval and favorable terms. During this workshop, participants will learn about the different credit bureaus and how they calculate credit scores, the common…
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