The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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April 2024
Webinar – Digital Marketing #2
This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW
Find out more »Digital Marketing Strategies For Measurable Results
A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover: How effective are your current social media efforts? Are you continually researching new market segments? Learn to align…
Find out more »WEBINAR Social Media Sells-Facebook Ads, Instagram, Pinterest & More
Social Media Marketing sells products, services and helps your business while also enhancing your brand and PR. The key is to combine organic posts, social selling and paid advertising that targets past customers and prospects similar to them. Find out the demographics of popular social media platforms for selling along with the latest strategy to achieve your marketing goals. Let’s strategize to achieve your marketing goals for your business. Did you know that sales teams that use social selling achieve higher…
Find out more »Webinar – Tax Considerations for Home-based Small Businesses
Operating a home-based small business and need some tax related tips/guidelines? The webinar covers tax considerations for a sole proprietorship, LLC and S-Corporation. Highlighted topics will include: Special Business Expense Deductions Self-employment Taxes Quarterly Estimated Taxes and More Come ready with your questions. REGISTER NOW
Find out more »WEBINAR Legal Corner: How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…
Find out more »WEBINAR E-Commerce Series: How to Sell Online
How to Sell Online – Part 1 4/18/2024 Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store. In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in…
Find out more »Webinar – Writing for Fun, Profit and to Promote
Victor Benoun is an entrepreneur, speaker and author, having been published by traditional publishers as well as being self-published. He has used his writing as a means to promote his company and business as well as to create an additional revenue source. We hope you will join us for this content rich webinar. In this webinar you will learn: The number one road block that stops new authors in their tracks from achieving their dreams of writing…
Find out more »Webinar – LSBE(Local Small Business Enterprise)/SL(Small Local Business) and SLBE(Small Local Business )
Step by step guide on how to register with Los Angeles County and the City of Los Angeles vendor registration systems, as well as understanding how to complete the applications. REGISTER NOW
Find out more »Webinar – Choosing the Business Entity – Time for a Change or Brand New?
You will be introduced to: Pros and cons of creating a LLC, Corporation, Partnership and Sole Proprietorship How to form each entity and the tax reporting requirements Potential risks to be aware of and solutions REGISTER NOW
Find out more »Turning Your Dream Into A Business
This class will help you take the first steps to become a new business owner or legitimize a side hustle or hobby. In this class we will help you: • Figure out what you don’t know • Define your basic business model • Outline the basic steps of setting up your entity and bank account • Figure out the appropriate licenses, permits and insurances • Understand available funding strategies • Begin to form your basic business plan REGISTER NOW
Find out more »Webinar – Tips for Amazon Kindle Direct Publishing (KDP) Ads
If you have ever thought about writing, publishing and marketing a book on Kindle, this webinar will show you where to begin and how to maneuver though the Kindle Platform, how to publish and market your book. REGISTER NOW
Find out more »Transform Your Small Business with Generative AI: Mastering CHAT GPT, Canva Magic, and Google Gemini
In today’s digital age, leveraging the power of Generative AI can set your small business apart, providing innovative solutions to everyday challenges and opening up new avenues for creativity and efficiency. This hands-on training session is specifically designed for small business owners who are eager to explore the potential of Generative AI in transforming their business operations, marketing strategies, and customer engagement. What You Will Learn: Introduction to Generative AI: Understand the basics of Generative AI and how it can…
Find out more »WEBINAR Legal Corner: Community Property Impacts on Your Small Business
Even if you’re not married, you better know the answers: Which spouse has the right to run the business? Is it OK to hide business finances from your spouse? Do you need both spouses to sign a contract? Can you lose business ownership if you get married? Who owns the business if a spouse dies? Will unfaithful spouses lose their business ownership? Do you need a Prenuptial or Postnuptial agreement? Couples together 7 years — are they married by law? Join…
Find out more »Webinar – QuickBooks Online Introduction
Webinar – QuickBooks Online Introduction This webinar is aimed at individuals who are not from a financial background and wish to gain some understanding of QuickBooks Online’s features, along with basic accounting concepts. We will cover how to navigate the tool, make configurations, and briefly introduce the main menu options. Our primary focus will be to build trust and help you feel more confident while using the tool. REGISTER NOW
Find out more »Webinar – E-commerce Sales Tax Demystified
Attention small business owners! Are you feeling overwhelmed by the complexities of e-commerce sales tax? Join me in this essential webinar as I break down the intricacies of sales tax compliance and provide you with the tools and knowledge you need to confidently handle your e-commerce tax obligations. I’ll demystify the ever-changing landscape of state and local tax laws, helping you understand nexus, tax collection, and reporting requirements. Don’t let sales tax confusion hold your business back any longer. Attend…
Find out more »Trademark & Copyright Explained
Confusion often abounds regarding trademarks, copyrights, patents and trade secrets. These are all intangible creations of the human intellect, usually referred to as “Intellectual Property.” Regardless of the focus of your business, it is likely that Intellectual Property (“IP”) is one of the most valuable assets of your business. This webinar will help you understand the differences among the various types of IP and what it is that IP can protect. Finally, you’ll understand how you can invoke that protection, either…
Find out more »Business Finance Literacy Series (Session 3 of 3)
Business owners struggle with business decisions that affect the financial health of the company. Are we selling at the right price? Are we making money? Can we afford to hire someone? Many times, these decisions are made without a thorough understanding of the financial implications. This does not need to be the case. There are simple mathematical calculations that can be used to answer key business questions. Performance Measurements are simple mathematical calculations that can be used to monitor sales,…
Find out more »Financial Fitness: Ratios
Stand Alone Metrics are Meaningless. Learn which Ratios may be applicable to your business. Financial ratios paint a picture of your business’s liquidity, cash flow, debt, and profitability. The key is to know which ratios are relevant to your business and where to pull the information from. While these figures allow owners to better manage their business, creditors also use them to determine financial stability and access to capital. REGISTER NOW
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It’s as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »“Canvas Your Success: The Single Most Powerful Page in Startup Business!”
Since its introduction to the world in 2010, the Business Model Canvas has revolutionized the way founders and business leaders think about business planning. In this engaging workshop, you’ll harness the power like so many before you! You’ll identify the essence of your venture by examining on a single page how your nine key facets interact: Value proposition Customer segments Channels Customer relationships Revenue streams Key resources Key activities Key partnerships Cost structure This isn’t just about filling in the blanks; it’s about…
Find out more »Webinar – New Google Guidelines for Websites that You Need to Know
There are new rules from Google for your website. These rules fall under the term “User Experience”. Every website is graded on their User Experience(UserEx). If your website does not meet today’s UserEx Standards, your site’s visibility will be negatively impacted. So what are these “rules” to follow? Join our SBDC Digital Marketing Consultant, Darren Elliott, as he explains how to help improve and maintain a good User Experience Score for your website. Plenty of useful information that you can…
Find out more »Webinar – Introduction to the Corporate Transparency Act
As a business owner, you may have heard about the Corporate Transparency Act. Effective 1/1/24, all LLCs and Corporations must file beneficial ownership information reports with the Federal Financial Crimes Network. Failure to comply may result in severe penalties starting at $500 per day. Join us for an introduction to the Corporate Transparency Act to help increase your awareness and move forward with compliance. REGISTER NOW
Find out more »Webinar – 10 Reasons Your Page Won’t Rank…Even Though It’s Optimized
It would be nice to think; “Build it and they will come.” Truth is, there are key steps that must be included, and our own Web Developer and Marketing Consultant, Darren Elliott, will be demonstrating and simplifying these steps, just for you. By the end of this webinar, you will have the confidence and clarity to improve your site’s page performance. Sign up today! REGISTER NOW
Find out more »Webinar – Digital Marketing #3
Come ready to learn a few more topics to enhance your digital marketing journey, building upon parts 1 and 2. Easy to apply tips will be shared. The instructor is ready to answer any questions you may have. REGISTER NOW
Find out more »Live Q&A: All About Social Media For Your Business
Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…
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