The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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January 2024
Harness the Power of Mindset to Elevate Your Small Business
As a small business owner, your mindset is a powerful tool that can propel you towards success or hold you back. “Unlocking Success: Transform Your Mindset as a Small Business Owner” is an empowering webinar designed to guide you through the mental hurdles that often challenge entrepreneurs. This session will provide you with the strategies and insights needed to overcome imposter syndrome, break the cycle of procrastination, and confidently charge what you’re worth. Key Objectives: Conquering Imposter Syndrome: Learn techniques…
Find out more »WEBINAR E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: The difference between on-site and off-site SEO How to optimize your pages…
Find out more »Developing An Actionable Business Plan
You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business. In this class we will actively work on: • Defining your business model • Identifying your place in the market • Identifying your customers and revenue channels • Identifying expansion opportunities • Costing and pricing • Revenue…
Find out more »Webinar – Business Startup (Spanish)
Comienza tu negocio- Aprende los pasos y requisitos para emprender un negocio con éxito. REGISTER NOW
Find out more »Financial Fitness: Smart Credit Strategies for Entrepreneurs
The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your chances of approval and favorable terms. During this workshop, participants will learn about the different credit bureaus and how they calculate credit scores, the common…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »Webinar – Business Planning #1
Come ready to work on your business in this two-part training. Business planning is a tool to help your business! It’s an opportunity to create a road map and tell the story of the business with a focus on key elements. Highlighted Topics: Creating a Business Plan Goal Development Business Development Marketing Plans Advertising Strategies Financials – Overview REGISTER NOW
Find out more »Webinar – Sales Strategy Tips for Your Business
Come ready to learn Sales Strategies Tips for Your Business as you explore the following: Skill Set vs. Style Pricing Competitive Advantage Value Proposition REGISTER NOW
Find out more »Webinar – Fundamentals of Food Businesses
Fundamentals of Food Businesses gives an overview on the various food business models. From Cottage Food Law (which allows preparing approved foods at home) to full-service restaurants and everything in between. This webinar will allow attendees to explore their ideas and think about different business models for their food business dream, and show steps to each with easily explained phases. Presented by Kevin McVearry, Business Advisor with the SBDC since 2012, with over 25 years of experience opening and operating…
Find out more »WEBINAR Biz Basics: How to Estimate Startup Costs & Cash Flow
How much will it cost to start your business? What are the different categories of costs I need to be concerned about? Financial preparation is key so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses Calculating the first 90 days projected monthly costs Ongoing expenses Conducting a margin analysis and a break-even analysis Initial cash flow projection will be reviewed and presented in this hands-on session. Instructor: Andrew Strachan…
Find out more »Webinar – Business Model (Spanish)
Plan de Negocio – El plan es tu mapa y guía para que tu negocio tenga éxito y pueda enfrentarse a los diferentes retos de manera eficiente. REGISTER NOW
Find out more »Webinar – Accounting & Financial Basics
Learn how to take control of your business through the power of financial information. Everyone is not an Accountant, and many are not comfortable with accounting for your business. Financials convey a story about a business and can empower the entrepreneur/business owner. Accounting basics are important for all business owners. Come ready to learn about the financial aspects of your business in an easy to learn environment. REGISTER NOW
Find out more »Webinar – Increasing Sales – Secrets and Best Practices to Overcome Objections
Looking for ways to increase sales? Experienced a “No” from a potential customer? Come ready to learn about increasing sales through attracting new customers. Sales objections will be unlocked. Tips and techniques to handle objections will be explored. Best practices will be shared, so you are ready to tackle the next “No” from a potential customer with the goal for a “Yes”. REGISTER NOW
Find out more »How To Develop Your 2024 Digital Marketing Strategy: Create An Effective Content Calendar
In the fast-paced world of digital marketing, staying organized and ahead of trends is crucial, especially for small businesses. This webinar is designed to empower small business owners and marketers with the tools and insights needed to build a comprehensive and adaptable content calendar for 2024. Key Takeaways: Understanding the Importance of a Content Calendar: Learn why a content calendar is a vital tool in your digital marketing strategy, helping you stay consistent, relevant, and engaging. Analyzing Trends…
Find out more »Business Finance Literacy Series [Session 2 of 3]
Using an Excel Document for Financial Modeling and Forecasting A simple Excel financial model can be created using your company’s financial data (historical and/or forecasted). CFOs and financial analysts use Excel models to determine if/when a company will be profitable, what is the correct selling price, how many “widgets” need to be sold to be cover cost, and how much money is available to pay expenses. Financial models are used for start-ups and for on-going analysis to make…
Find out more »Branding For Success
Can you define your brand proposition in less than one minute? Are you struggling with defining your brand? Can you differentiate yourself from your competition and stand out? Do you know what is your uniqueness as an entrepreneur and as a business (It is not your prices, experience, or customer service)? Are you intentional on how your clients see you, and the promise you make to them? We at PCR SBDC, know exactly what you are going through. You are…
Find out more »Webinar – Introduction to Certifications – State of CA, LA County, City of LA and Federal
This webinar will provide participants with a comprehensive overview of the importance and benefits of certifications. Participants will gain insights into certification programs and understanding the certification process in order to do business with State of California, LA County, City of LA and the Federal Government. REGISTER NOW
Find out more »WEBINAR Legal Corner: Business Survival 2024
A great Jump Start for 2024, covers various topics important to the survival of all small businesses: Legal Structure and Personal Asset Protection, Type of Insurance, Cash Flow Issues, Permits and Licensing, Management styles, an owner’s life choices, the 3 roles you play in your business, and Business planning. Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people…
Find out more »Social Media for Beauty Professionals: Marketing Your Business During the Slow Season
Have you ever felt like you’re posting on social media, and no one is looking? There is no engagement, you’re not getting followers or new clients. You might be making these 5 common mistakes when using social media to market your business. In this masterclass, I am going to breakdown what those mistakes are and how you can change social media into a powerful marketing tool to get clients aware of your business. You will learn: How to target your…
Find out more »What You Need To Know About Insurance For Your Small Business
Every business has certain risks related to its operation. To protect your business and personal assets, insurance coverage is critical. In this workshop, you will learn about the myriad types of insurance, the rationale for procuring the various insurance types, and come away with an understanding of how they can apply to your business. Specific Learning Objectives: Why do small businesses need insurance? Exactly what kinds of coverage are available? What insurance is needed for employees? What insurance is right for…
Find out more »Business Finance Literacy Series [Session 3 of 3]:
How to Analyze your Company’s Financials for Better Decision Making Business owners struggle with business decisions that affect the financial health of the company. Are we selling at the right price? Are we making money? Can we afford to hire someone? Many times, these decisions are made without a thorough understanding of the financial implications. This does not need to be the case. There are simple mathematical calculations that can be used to answer key business questions. Performance Measurements are…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It’s as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »The Restaurant Business Plan
In this webinar, you will discover the essential components of a restaurant or food business plan to help increase your chances of success and present to your plan to investors and financial institutions. You will learn the key components, the best practices and systems to incorporate into your plan. Topics will cover concept creation, organizational structure, marketing plan and SWOT analysis, necessary operational considerations, and an overview of financial projections. Participants will receive a business plan template and can schedule one-on-one…
Find out more »Webinar – Conceptos Básicos de Contabilidad y Finanzas
Este seminario lo ayudará a comprender mejor el valor de tener un contador que lo ayude a tener éxito en los negocios. También aprenderá conceptos básicos de contabilidad que lo ayudarán a comprender los estados financieros y utilizar indicadores financieros clave. REGISTER NOW
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