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The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.

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February 2023

Disciplined Entrepreneurship: 24 Steps To A Successful Startup

February 9, 2023 @ 3:00 pm - 5:00 pm
Free

Disciplined Entrepreneurship will change the way you think about starting (or growing) a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products.  Yes, entrepreneurship can be taught, provided that you are coachable. REGISTER NOW

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Turning Your Dream Into A Business

February 9, 2023 @ 3:00 pm - 5:00 pm
free

This class will help you take the first steps to become a new business owner or legitimize a side hustle or hobby. In this class we will help you: • Figure out what you don’t know • Define your basic business model • Outline the basic steps of setting up your entity and bank account • Figure out the appropriate licenses, permits and insurances • Understand available funding strategies • Begin to form your basic business plan REGISTER NOW

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WEBINAR Writing a Press Release

February 9, 2023 @ 6:00 pm - 7:30 pm
Free

You’ve got a hot new product or service that you would like your prospective customers to know about.  Or maybe, there has been a  problem at your business that is attracting media attention.  Whatever, the circumstance, knowing how to prepare a professional press release is a valuable skill.  In this workshop we will examine what the media is looking for in a good press release and how to craft media communication that will help to preserve your businesses’ reputation and…

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Webinar – Comprehensive Guide to Starting an E-commerce Business on Shopify – SEO Basics Part 8

February 10, 2023 @ 10:00 am - 11:00 am
Free

  Please join us for Comprehensive Guide to Starting an E-commerce Business on Shopify – SEO Basics and content marketing strategies (Part 8) with Ramin Ramhormozi REGISTER NOW

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Webinar – Comprehensive Guide to Starting an E-commerce Business on Shopify-Email Automation Part 9

February 13, 2023 @ 10:00 am - 11:00 am
Free

Please join us for Comprehensive Guide to Starting an E-commerce Business on Shopify – Email Automation platforms and strategies (Part 9) with Ramin Ramhormozi REGISTER NOW

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How to Set Up and Register Your Business

February 13, 2023 @ 1:00 pm - 1:30 pm
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California.   Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…

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WEBINAR Orientation: What the SBDC Can Do for You!

February 14, 2023 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

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Webinar – Comprehensive Guide to Starting an E-commerce Business on Shopify – Trademark Basics Special Part

February 14, 2023 @ 11:00 am - 12:00 pm
Free

  Please join us for Webinar – Comprehensive Guide to Starting an E-commerce Business on Shopify – Trademark Basics – Special Part   This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how…

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WEBINAR E-Smarts: 20 WordPress Tips & Tricks for Small Businesses

February 14, 2023 @ 1:00 pm - 3:00 pm
Free

WordPress is by far the most popular content management system. From blogging to eCommerce, it can be a powerful tool for small business website owners to enhance their online presence. In this webinar, we will review some of the key features and benefits of WordPress, how it differs from other platforms, and how you can set yourself up for success. Attend this 2-hour Webinar to discover: How to get started on WordPress Which features set it apart from the pack Must-have…

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Increasing Your Profits: Sell More Spend Less

February 15, 2023 @ 10:00 am - 11:00 am
Free

Do you know how to use what you know to make your profits grow? During this workshop you will learn the steps you need to take to create a 90 day action plan to increase your sales. Have you been in business two years or more and hit a wall in your sales?  We will teach you how to use the insights specifically around your customers to make changes and grow. Your BEST Customers value lower costs, increased profitability, reduced risk, greater efficiency,…

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Webinar – Comprehensive Guide to Starting an E-commerce Business on Shopify – Part 10

February 15, 2023 @ 10:00 am - 11:00 am
Free

Please join us for Comprehensive Guide to Starting an E-commerce Business on Shopify – Implementing a social selling strategy (Part 10) with Ramin Ramhomozi REGISTER NOW

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WEBINAR Biz Basics: How to Start Your Business Financials in Excel

February 15, 2023 @ 12:00 pm - 2:00 pm
Free

Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. We will also see how you can download your bank activity and use filters to analyze the data, a powerful tool. Basic computer knowledge is required for this class. Instructor: Andrew Strachan (SBDC Advisor) REGISTER…

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Webinar – Tips on Creating Your Marketing Plan

February 15, 2023 @ 12:00 pm - 1:00 pm
Free

Unlocking the mystery of creating your Marketing Plan… How do I compare with competitors? What makes my business unique?  Who is my customer?  How will I approach the market?  Which paths and strategies should I consider?       REGISTER NOW

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Use YouTube Para Hacer Crecer Su Negocio

February 15, 2023 @ 1:00 pm - 2:00 pm

Obtenga las mejores prácticas para crear un canal de YouTube y contenido atractivo que promueva sus productos y servicios y también aumente

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Increasing Your Profits: Sell More Spend Less

February 15, 2023 @ 2:00 pm - 3:00 pm
Free

Do you know how to use what you know to make your profits grow? During this workshop you will learn the steps you need to take to create a 90 day action plan to increase your sales. Have you been in business two years or more and hit a wall in your sales?  We will teach you how to use the insights specifically around your customers to make changes and grow. Your BEST Customers value lower costs, increased profitability, reduced risk, greater efficiency,…

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How to Create Content on Canva

February 15, 2023 @ 2:00 pm - 3:30 pm
free

In this hands-on interactive webinar, instructor Deborah Deras will teach you how to be successful at using organic, social media content in your marketing campaigns. Through incredibly effective use of social media content, Deborah herself has booked huge clients such as Verizon, Coca-Cola, Proctor & Gamble, NASA, Caltech, and J.P. Morgan.   You will learn how to: Create Instagram Reels/TikToks/YouTube Shorts on Canva How to create Carousel posts How to animate posts How to use your brand colors and fonts…

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WEBINAR Legal Corner: How To Set Up & Register Your Business

February 15, 2023 @ 3:00 pm - 5:00 pm
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California.   Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…

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How To Sell When You’re Not A Salesperson

February 15, 2023 @ 5:00 pm - 6:30 pm

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…

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WEBINAR QUICKBOOKS ONLINE SERIES

February 15, 2023 @ 6:00 pm - 7:00 pm
Free

2/1/2023 – SETTING UP QBO: Learn how to set up QBO by customizing settings, setting up customers, vendors, chart of accounts, product and service items. Decide which version of QBO works for you. Learn how to set up bank feeds, bank rules and get bank synchronization tips. 2/8/2023 – QBO SALES & EXPENSES: Learn how to customize QBO for your sales and expenses, create sales receipts and invoices, receive customer payments and make payment links.  Learn how to correctly enter expenses and…

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Business Finance Literacy Series: Session 1 of 3

February 16, 2023 @ 9:30 am - 10:30 am
Free

This series covers what you need to know, from bookkeeping to financial management. You will learn what data you need to record to how you can use that information to analyze business performance. Each class can be taken separately or combined for a thorough understanding. Session 1: How to handle the accounting and financial record keeping is one of the most difficult decisions company owners make. They ask questions such as: Should we use Quickbooks online, Quickbooks desktop or some other…

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WEBINAR CROWDFUNDING SERIES: The Newest Way For Startups and Entrepreneurs to Raise Capital

February 16, 2023 @ 10:00 am - 12:00 pm
Free

Series Overview: In the past, when someone wanted to fund something — be it a project, a company, or anything that required capital to start — there were a few ways to raise money. They could take on debt from a loan. They could raise money from friends, family members, and angel or VC investors. They could even take the “bootstrapping” route and scrounge up as much money as possible to fund the project themselves. In the late 2000s, a…

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Webinar – Comprehensive Guide to Staring an E-commerce Business on Shopify – Doing Business Online – Special Part

February 16, 2023 @ 11:00 am - 12:00 pm
Free

Please join us for Comprehensive Guide to Staring an E-commerce Business on Shopify – Doing Business Online: Terms of Service, Privacy Policy, ADA Compliance, Electronic Contracts, Signatures and Records – Special Part This webinar will discuss legal issues in ecommerce, such as using electronic contracts, signatures and records with clients and vendors; state and federal laws; and reducing liability online. REGISTER NOW

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Webinar – Veterans, Military and Spouses Series: Finding Funding

February 16, 2023 @ 12:00 pm - 1:00 pm
Free

Explore a variety of funding types for your business.  Capital is critical for all businesses.  The type of business, your capital needs, and additional factors may influence what you explore.  There are many types of capital including owner investment, profit reinvestment, loans from a bank, loans from an alternative financial resources(non-banks), equipment financing, tax credits, supplier credit, credit lines, equity lines, Angel Investors, Venture Capital Investors, money invested by family & friends, Crowd Funding, etc. REGISTER NOW

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Webinar: I Filed the Articles, Now What? “Next Steps” for Running a Corporation

February 16, 2023 @ 12:30 pm - 1:30 pm
Free

This webinar will teach the “next steps”  involved in starting up and running a corporation, such as filing the Statement of Information; appointing the initial board of directors/officers; issuing shares and creating share purchase agreements; the role, duties and liability of directors/officers; preparing and following bylaws; meetings and minutes; selling/transferring shares; California corporation statutes to be aware of; “Piercing the Corporate Veil” and other acts creating shareholder personal liability; and dissolving the corporation. REGISTER NOW

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Developing An Actionable Business Plan

February 16, 2023 @ 1:00 pm - 3:00 pm

You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business. In this class we will actively work on: • Defining your business model • Identifying your place in the market • Identifying your customers and revenue channels • Identifying expansion opportunities • Costing and pricing • Revenue and…

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