The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
- This event has passed.
WEBINAR Creating Landing Pages That Work—Digital Ad Success!
May 10, 2023 @ 1:00 pm - 2:00 pm
Free
Landing Pages are key for Digital Ad Success. While ad design matters, without a follow-up action to capture your prospect, your investment is short-lived. See how to design a great landing page that encourages the actions you want most. Landing pages plus digital ads can achieve your marketing goals and grow your list of qualified prospects.
This Workshop Will Teach You How To:
- Ensure your digital ads deliver more successful results.
- Set advertising goals and achieve them with smarter landing pages.
- Create landing pages that encourage action and list growth.
- Gain customers, contacts, and subscribers with Lead Generation Landing Pages.
- Collect visitor and prospect information in exchange for promotions or incentives.
- Give visitors and prospects a specific call-to-action such as RSVPs, coupons, contests, giveaways, subscriptions, downloadable content, and more.
- Promote your landing page on social media channels.
- Track unique page visitors, number of contacts generated, and conversion.
- Set up an automated email series to stay connected with new leads.
- Strategies to move contacts from interest to sales and donations.
- Develop content to develop your marketing funnel.
- Examples of successful landing pages to promote business growth.
- How to develop content that will guarantee a more successful sign-up or inquiry.
- Media mixing with landing pages, SMS, Social Media, Email Marketing and more.
- How to measure your results & improve future sales or donations.
Important Information:
• Make sure your email inbox allows liz@adteamla.com so you receive information.
This event is hosted by Southbay SBDC & sponsored by Constant Contact so there is no charge
Instructor: Liz Harsch
