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The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.

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January 2025

Webinar – Mastering Ecommerce: From Foundations to Advanced Strategies: Part 3 – Product Sourcing

January 22 @ 10:00 am - 11:00 am
Free

Mastering Ecommerce: From Foundations to Advanced Strategies: Part 3 – Product Sourcing & Marketplace Strategies   Learn how to source products effectively and maximize your reach through online marketplaces. This session explores sourcing options like dropshipping and wholesale, strategies for selling on platforms like Amazon and Etsy, and tools for managing multi-channel inventory.   Instructor: Ramin Ramhormozi REGISTER NOW

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SmallBiz Talk: Solutions for Your Small Business

January 22 @ 10:00 am - 11:00 am
|Recurring Event (See all)

An event every week that begins at 10:00 am on Wednesday, repeating until June 30, 2025

This is SmallBiz Talk with small business expert and LA SBDC business advisor Lori Williams. Join her as she covers key business topics through instructional information, real life situations, guest speakers and interviews. At the end of the show, participants can engage in a Live Q&A with questions pertaining to their specific business situation. Join us live every Wednesday at 10 a.m. or check out our YouTube Playlist to see previous shows and to gain information/ helpful insights for your…

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Answer the Money Question: “Why Would I Choose You Over Your Competition?

January 22 @ 11:00 am - 12:30 pm
Free

Most business leaders don’t know how to position their company as a one-of-a-kind problem solver, so they repeat the slightly modified marketing language of their competitors.  Unfortunately, these well-intentioned copycat techniques mean the clients they crave can’t tell them apart from the businesses below or above them on the Google search engine results page. That next big deal will keep scrolling. In this session, Aleya Harris will teach you how to define the problem you solve, showcase your approach to…

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Webinar – Explore Starting Your Home Based Business

January 22 @ 12:00 pm - 1:00 pm
Free

This informational Webinar, will give you a good overview of what it takes to Start Your Own Home-Based Business. Having this knowledge will nurture your dream of being self-employed and doing what you want to do in life. From selecting a business and getting it registered to how to balance your home life with our work life, this introduction will help you move forward towards entrepreneurship! REGISTER NOW

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Creating Your First Facebook Ad: A Simple Workshop for Small Business Owners

January 22 @ 2:00 pm - 3:00 pm
Free

Ready to grow your business? Join our workshop for starting Facebook Ads! Learn to set up your account, create your first ad, and analyze results to attract paying customers. Perfect for small business owners starting with social media advertising. REGISTER NOW

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Turning Your Dream Into A Business

January 22 @ 3:00 pm - 5:00 pm
Free

This class will help you take the first steps to become a new business owner or legitimize a side hustle or hobby. In this class we will help you: • Figure out what you don’t know • Define your basic business model • Outline the basic steps of setting up your entity and bank account • Figure out the appropriate licenses, permits and insurances • Understand available funding strategies • Begin to form your basic business plan REGISTER NOW

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WEBINAR E-Smarts: Digital Marketing Automation-Leverage Your Business Growth

January 22 @ 3:00 pm - 5:00 pm
Free

This workshop will go over how you can set up an automated Digital Marketing system to grow your business by leverage your time using systems. Regardless of your business, you will learn how to take advantage of automation to beat your competitors and free up your valuable time. In this workshop you will discover: How to find and attract potential customers How to take interested leads and turn them into paying customers How to increase the lifetime value of your customers How…

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Unlocking The Profitability of Your Small Business

January 22 @ 3:00 pm - 4:00 pm
Free

Join us for an insightful webinar where we delve into the intricacies of small business costing and pricing strategies. Discover how to accurately calculate costs, set competitive prices, and maximize profitability for your business. Introduction To Effective Pricing & Terms  – Brief overview of the importance of effective costing and pricing for small businesses Understanding Costs  – Types of costs: fixed, variable, and semi-variable – Costing methods: absorption costing vs. variable costing – Identifying direct and indirect costs – Case…

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Digital Marketing Strategies For Measurable Results

January 23 @ 11:00 am - 12:30 pm
Free

A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover: How effective are your current social media efforts? Are you continually researching new market segments? Learn to align…

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LA Fire Resources Update

January 23 @ 11:00 am - 12:00 pm
|Recurring Event (See all)
This webinar will be held live on an ongoing basis until further notice.

The LA SBDC is here to help small businesses affected by the Los Angeles Wildfires. Please join our team of experts as we guide you through the SBA Disaster Loan eligibility and application process, offer insight on small business insurance, and provide you and other small business owners the opportunity to get your questions answered live. Scheduled dates (English): Jan 14, 2025 11:00 AM Jan 16, 2025 11:00 AM Jan 17, 2025 11:00 AM Jan 21, 2025 11:00 AM Jan…

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Webinar-LSBE(Local Small Business Enterprise)/SL(Small Local Business) and SLBE(Small Local Business

January 23 @ 12:00 pm - 1:00 pm
Free

Participants will receive a step by step guide on how to register with Los Angeles County and the City of Los Angeles vendor registration systems, as well as understanding how to complete the applications. REGISTER NOW

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WEBINAR Transition from Handyman to Construction Company Owner!

January 23 @ 6:00 pm - 8:00 pm
Free

Ready to Level Up? Join us for an Eye-Opening Presentation! What You’ll Learn: –  Transform your skills from handyman to business owner! –  Steps to obtain a contractor’s license hassle-free. –  Launching your very own Construction business   Who Should Attend: – Handymen looking to elevate their careers. – Individuals interested in starting their own Construction company. – Anyone eager to learn the ropes of the trade.   Don’t Miss Out! Secure Your Spot Now. Your Journey to Construction Success Begins…

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Trademark & Copyright Explained

January 27 @ 3:00 pm - 4:30 pm
free

Confusion often abounds regarding trademarks, copyrights, patents and trade secrets. These are all intangible creations of the human intellect, usually referred to as “Intellectual Property.” Regardless of the focus of your business, it is likely that Intellectual Property (“IP”) is one of the most valuable assets of your business.  This webinar will help you understand the differences among the various types of IP and what it is that IP can protect. Finally, you’ll understand how you can invoke that protection, either through federal protection, or otherwise.…

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WEBINAR Orientation: What the SBDC Can Do for You!

January 28 @ 6:00 pm - 7:30 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

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WEBINAR Taking Charge of Your Career through Franchise & Business Ownership

January 29 @ 10:00 am - 11:30 am
Free

Are you looking to get into business ownership but don’t know where to start? Discover what type of business could leverage your professional acumen and have a team to support you build a successful company. During our webinar learn what type of businesses excelled through Covid and are Recession Resistant. Additional topics we will be covering:  Buying into a Franchise & Running your New Business The Surprisingly low upfront cost The different types of Franchise Models Whether franchising is a…

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Webinar – Mastering Ecommerce: From Foundations to Advanced Strategies: Part 4: Scaling and Sustaining Your Ecommerce Business

January 29 @ 10:00 am - 11:00 am
Free

  Mastering Ecommerce: From Foundations to Advanced Strategies: Part 4: Scaling and Sustaining Your Ecommerce Business   Learn how to scale your ecommerce business efficiently and sustainably. This session covers advanced growth strategies, streamlining operations, building customer loyalty, and ensuring your business thrives in an ever-changing marketplace.   Instructor: Ramin Ramhormozi REGISTER NOW

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Webinar – SBDC and the City of Santa Clarita – Using SizeUp Santa Clarita to Benchmark Your Business Performance

January 29 @ 12:00 pm - 1:00 pm
Free

Description: Webinar – SBDC and the City of Santa Clarita – Using SizeUp Santa Clarita to Benchmark Your Business Performance Join us for an interactive webinar where we’ll show you how to harness the power of SizeUp Santa Clarita, a free online tool provided by the City of Santa Clarita, that allows business owners to benchmark their performance, help identify growth opportunities, and work on gaining a competitive edge. This session will include a live demonstration, step-by-step guidance, and practical examples tailored…

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Webinar – Accelerate Business Growth Through LinkedIn

January 29 @ 12:00 pm - 1:00 pm
Free

How about exploring LinkedIn to help accelerate business growth?  Come ready to learn tips and techniques: The six most important things to include in your LinkedIn Profile How to create a company page How to use LinkedIn for networking and to help grow your business Powerful LinkedIn marketing tips REGISTER NOW

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WEBINAR Pump Up Your 2025 Marketing Plan—Get My Checklist!

January 29 @ 1:00 pm - 2:00 pm
Free

Learn how to market your business more effectively in 2025. This workshop will help you improve your marketing goals and use my marketing checklist to target your market with the right digital marketing tools to get the results you desire. We’ll brainstorm using my checklist to jumpstart your marketing plan to grow your business or organization faster in 2025.   This Workshop Will Teach You: • What marketing tools are working in 2025 & what’s not. • How to use my checklist to…

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Trade Show Triumph: Master These 12 Steps of Success

January 29 @ 2:00 pm - 3:00 pm
Free

Are you a small business owner looking to get the most out of your time and resources at trade shows and conferences? Join our interactive workshop designed to help you navigate these events with confidence and maximize your return on investment. Workshop Highlights: Identify Your Style: Are you a Social Butterfly or an Overwhelmed Observer? Discover your natural tendencies and learn how to leverage them for success. Set Clear Goals: Learn how to set specific, measurable objectives for each event you attend.…

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Developing An Actionable Business Plan

January 29 @ 3:00 pm - 5:00 pm
Free

You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business. In this class we will actively work on: • Defining your business model • Identifying your place in the market • Identifying your customers and revenue channels • Identifying expansion opportunities • Costing and pricing • Revenue and…

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What is the Best Legal Structure for my Company? What are the Tax Advantages?

January 30 @ 9:00 am - 10:00 am
Free

Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation.  This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…

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Webinar – Intro to Certifications and Contracting Opportunities for Veterans, Military and Spouses

January 30 @ 9:00 am - 10:00 am
Free

  The Disabled Veterans Business Enterprise (DVBE) certification offers several benefits to veterans with disabilities who are looking to establish or grow their businesses, including a 3% set-aside requirement by the State of California.  Join us to learn more about how you can take advantage of the DVBE designation and other Veteran designations/certifications. REGISTER NOW

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Webinar – LA County WebVEN Registration

January 30 @ 12:00 pm - 1:00 pm
Free

If you are looking to do business with the County of Los Angeles, this webinar will give a step-by-step guide on how to register with the LA County registration portal, WebVen.  Register today to learn how you can begin your journey in doing business with the County of Los Angeles. REGISTER NOW

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Webinar – Veterans, Military and Spouses Series: How to Start Your Business

January 30 @ 1:00 pm - 2:00 pm
Free

Learn to start, run and grow your business. This workshop covers critical topics such as business development, market research, business entities and so much more. Don’t waste another minute, join us in learning how to bring your entrepreneurial idea life. REGISTER NOW

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