The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
- This event has passed.
How To Develop Your 2024 Digital Marketing Strategy: Create An Effective Content Calendar
January 17 @ 2:00 pm - 4:00 pm
In the fast-paced world of digital marketing, staying organized and ahead of trends is crucial, especially for small businesses. This webinar is designed to empower small business owners and marketers with the tools and insights needed to build a comprehensive and adaptable content calendar for 2024.
Key Takeaways:
Understanding the Importance of a Content Calendar:
- Learn why a content calendar is a vital tool in your digital marketing strategy, helping you stay consistent, relevant, and engaging.
Analyzing Trends and Audience Needs:
- Discover how to analyze market trends and understand your audience’s evolving needs to create content that resonates and drives engagement.
Strategic Planning for Various Platforms:
- Get insights on customizing your content for different digital platforms, including social media, blogs, and email marketing, ensuring a cohesive and integrated approach.
Content Ideation and Creativity:
- Explore creative ways to brainstorm content ideas that align with your brand’s
message and audience interests.
Tools and Resources:
- Learn about the latest tools and resources to streamline your content planning and execution processes.
Measuring Success and Adjusting Strategies:
- Understand how to measure the impact of your content and make data-driven adjustments to your strategy.
Special Features:
- Live Q&A Session with Digital Marketing Experts
- Access to Exclusive Content Planning Templates
- Learn how to get 1-1 support from small business expert consultants at no cost