The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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Effective use of Social Media for Food Businesses
August 22, 2017 @ 1:00 pm - 3:00 pmFree
Social Media Marketing can be overwhelming, from posting, to monitoring comments to creating content. As a busy small business owners we need to be efficient, lean and make sure our efforts lead to profit. In this workshop you will learn how to authentically connect and create compelling messaging on Social Media to develop lasing relationships that go beyond transactional customers but a tribe of devoted followers to grow your business for success with ease and grace. Attendees will learn: How to choose which platform you need to have a presence on. When to post and how to use time saving techniques to post on multiple platforms. How to promote and sell to fans who love you. How to get your raving followers to invite more followers. How keywords, hashtags and free search engine optimization are vital. How your website, email and text campaigns can be integrated into your strategy for quantum results.
Instructors: Deborah Deras & Larry Johnson