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The LA SBDC Network offers no-cost/low-cost business workshops throughout Los Angeles, Santa Barbara, and Ventura Counties.

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El Camino College Business Training Center

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13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
310-225-8277 southbaysbdc.org

September 2019

Dominating Your Local Market Online

September 24 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: – How to guarantee you get found online – 4 Data Companies that determine your Google ranking – that you never even knew existed – Techniques to have your customers telling…

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SBDC Orientation

September 24 @ 6:00 pm - 7:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates   REGISTER NOW NOTE: Late admittance is not permitted, please arrive early. Instructor Larry Johnson

Find out more »

Legal Structure

September 24 @ 6:00 pm - 8:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: – Permit processes – Reviewing how to apply for the permits needed to operate a business – Business licensing requirements – A brief discussion on the implications of legal structures This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you.…

Find out more »

Cybersecurity and the Risk to Your Small Business

September 26 @ 9:00 am - 11:00 am
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Think your small business will not be a victim of a cyber attack? According to Verizon’s 2019 Data Breach Investigations Report, almost half of the breaches impacted small to medium businesses (SMBs). In addition, a report by the U.S. National Cyber Security Alliance estimated that 60% of all SMBs fail within six months of a cyberattack. By attending this seminar, you will hear about various compliance regulations and the related penalties and fines. You will also learn how hackers and others go about…

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Import Workshop

September 26 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide new-to-import and new-to-market clients with information on getting started in international trade. International trade basics will be provided as we walk through to the four import development stages and are introduced to trade assistance resources on the federal, state and local level. Instructor Charles Lowe   REGISTER NOW

Find out more »

October 2019

SBDC Orientation

October 8 @ 9:00 am - 10:00 am
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates. NOTE: Late admittance is not permitted, please arrive early. Instructor: Larry Johnson REGISTER NOW

Find out more »

The Basics of Starting a Business

October 8 @ 10:15 am - 12:15 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Learn the fundamentals of what it takes to get your business started. Topics for discussion determining the feasibility of your business, the importance of business planning, understanding financial and licensing requirements and more. Instructor: Charlie Lowe REGISTER NOW

Find out more »

Dominating Your Local Market Online

October 8 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: -How to guarantee you get found online -4 Data Companies that determine your Google ranking – that you never even knew existed -Techniques to have your customers telling everyone they know about…

Find out more »

How to Start Your Business Financials in Excel

October 9 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. For maximum learning you may bring your laptop to follow along, but it is not required. Basic computer knowledge is required for this class.   Instructor: Andrew Strachan REGISTER NOW

Find out more »

Pitch Perfect 101

October 10 @ 10:00 am - 12:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Why this workshop is important: Entrepreneurs seeking equity (angel and venture) funding must prepare and submit pitches to potential investors.  The vast majority of SBDC clients do not have the experience and presentation skill set to engage investors.  This lack of familiarity with the proper preparation of pitches often leads to failed attempts and hard lessons learned. Pitching investors and lenders is one of the greatest challenges facing entrepreneurs seeking to build and expand their businesses. High impact communications about…

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How to Brand Your Business to Success

October 10 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

In this class you will learn the basics of branding including the key components. We will discuss the importance of establishing a unique brand and brand promise in the marketplace including the need to maintain the consistency of your brand among all key online, in-person & printed customer communication touchpoints (Website, email/social media campaigns, network events, store front signage & printed ads) Instructor: Debbie Goldfarb REGISTER NOW

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Marketing 101

October 10 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. Instructor: Charlie Lowe REGISTER NOW

Find out more »

Optimize Your Business with Technology

October 15 @ 2:00 pm - 4:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Running a business can be a challenging task. Having tools to make it easier and more efficient to do so is essential to staying competitive in today’s marketplace. This workshop highlights tools Google offers to business owners that are easy to implement, affordable, and are simple to learn. We will also identify the benefits of using these tools to help complete daily business task. These tools will help you efficiently run your business, communicate with employees, clients, and potential clients.…

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Accounting: The Basics of the Language of Business

October 16 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Accounting is the system of tracking the income, expenses, assets and liabilities of business. Owners, managers, bankers, investors – use accounting terms and concepts to describe the events that make up the “story”. This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to “account” for the transactions in your business.   Instructor: Andrew Strachan REGISTER NOW

Find out more »

Business Loans 101

October 16 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This class will teach what you need to know to apply for a business loan. Topics include: What documents and paperwork you will need to use for the application process from major banks, which banks are currently loaning money and what you will need to qualify, why a business may need financing, sources of credit, and what you should know about credit.   Instructor: Larry Johnson REGISTER NOW

Find out more »

Business Plan Overview

October 17 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Developing a business plan is one of the most valuable activities you can undertake. A good business plan provides a roadmap for success, gives you a sense of control over your future and is essential to attract funding. Business planning might be time consuming and daunting but the good news is you don’t have to start with a blank sheet of paper! The Business Plan Overview workshop guides you through the process of creating a solid, well-structured business plan, tailored to…

Find out more »

Making Facebook Ads Work for You

October 22 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will go over the ins and outs of using Facebook Ads to attract new customers. Whether you’re brand new or have tried Facebook Ads before, this training will give you the insight to stand out from your competitors and get more from your advertising budget. In this workshop you will discover: -The difference between a Facebook Ad and Boosting a Facebook Post -The basics of setting up a Facebook Ad -The strategy behind setting up a Facebook Ad -The entire…

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SBDC Orientation

October 22 @ 6:00 pm - 7:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates NOTE: Late admittance is not permitted, please arrive early. Instructor: Larry Johnson REGISTER NOW

Find out more »

Legal Structure

October 22 @ 6:00 pm - 8:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: Permit processes, reviewing how to apply for the permits needed to operate a business, business licensing requirements, and a brief discussion on the implications of legal structures. This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you. In making a…

Find out more »

How to Estimate Start-Up Costs and Cash Flow

October 24 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses, start-up cost categories, calculating initial costs, calculating the first 90 days projected monthly costs, conducting a break-even analysis, and initial cash flow projection will be reviewed and presented in this hands-on session. Please bring a hand held calculator for your convenience. Instructor: Andrew Strachan REGISTER…

Find out more »

Export Workshop

October 24 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide new-to-export and new-to-market clients with information on getting started in international trade. International trade basics will be provided as we walk through to the four export development stages and are introduced to trade assistance resources on the federal, state and local level. Attendees will receive a FREE online copy of Braddock’s The World Is Your Market: Exporting Made Easier for Small Businesses. Instructor: Charlie Lowe REGISTER NOW

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Social Media 101

October 29 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

What you’ll learn: You’ve started using social networks for your organization and now you want to use them more effectively in 2019. This seminar will give you a closer look at these popular social media networks and what they can achieve: Look closer at Facebook, Twitter, LinkedIn, Pinterest, Google+ & Instagram. Learn the market for each platform and how companies use them to grow How to create your company’s online personas for customers and contacts to follow and trust & move…

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Networking 101- 15 Second Elevator Pitch

October 31 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Would you like to improve your ability to communicate what you do to increase clients and customers? Do you have your 15 second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras, SBDC Marketing Consultant with give you a 4 step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales, investors and…

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November 2019

SBDC Orientation

November 5 @ 9:00 am - 10:00 am
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates   REGISTER NOW NOTE: Late admittance is not permitted, please arrive early. Instructor Larry Johnson

Find out more »

The Basics of Starting a Business

November 5 @ 10:15 am - 12:15 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Learn the fundamentals of what it takes to get your business started. Topics for discussion: -Determining the feasibility of your business -The importance of business planning -Understanding financial and licensing requirements, and more.   Instructor Charlie Lowe REGISTER NOW

Find out more »

How to Start Your Business Financials in Excel

November 6 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. For maximum learning you may bring your laptop to follow along, but it is not required. Basic computer knowledge is required for this class. Instructor Andrew Strachan   REGISTER NOW

Find out more »

Pitch Perfect 102

November 7 @ 10:00 am - 12:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Why this workshop is important: Entrepreneurs seeking equity (angel and venture) funding must prepare and submit pitches to potential investors. Poor presentation of pitches often leads to failed attempts and hard lessons learned. Pitching investors and lenders is one of the greatest challenges facing entrepreneurs. High impact communications can motivate investors. This workshop provides participants with the opportunity to practice their pitches in a safe and supportive environment leading to constructive and meaningful feedback. Who should attend this workshop? Entrepreneurs seeking angel, venture or lending…

Find out more »

Website 101: How to Plan Your New Website

November 7 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$15

Planning a website is as important as planning to build a house. We will review the design concepts and content structure to build an effective website that will drive and convert traffic from organic search and discuss how to fit it into your overall digital marketing content plan. We will also cover the essential free tools for monitoring and managing your website’s health. This workshop explores the concepts behind good design and is not a hands-on training. Instructor: Omari Valentine…

Find out more »

Business Plan Overview

November 12 @ 11:00 am - 1:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Developing a business plan is one of the most valuable activities you can undertake. A good business plan provides a roadmap for success, gives you a sense of control over your future and is essential to attract funding. Business planning might be time consuming and daunting but the good news is you don’t have to start with a blank sheet of paper! The Business Plan Overview workshop guides you through the process of creating a solid, well-structured business plan, tailored to…

Find out more »

Accounting: The Basics of the Language of Business

November 13 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Accounting is the system of tracking the income, expenses, assets and liabilities of business. Owners, managers, bankers, investors – use accounting terms and concepts to describe the events that make up the “story”. This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to “account” for the transactions in your business.   Instructor Andrew Strachan   REGISTER NOW

Find out more »

Business Loans 101

November 13 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This class will teach what you need to know to apply for a business loan. Topics include: -What documents and paperwork you will need to use for the application process from major banks -Which banks are currently loaning money and what you will need to qualify -Why a business may need financing -Sources of credit -What you should know about credit. Instructor Larry Johnson REGISTER NOW

Find out more »

Instagram 101

November 14 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Topics to be cover includes: – How to set up your profile – How to get followers – Choosing the right hashtags – Creatively designing pictures – Plus all participants will get an ebook how to go from likes to sales. Instructor Deborah Deras   REGISTER NOW

Find out more »

Marketing 101

November 14 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. Instructor Charlie Lowe REGISTER NOW

Find out more »

Legal Structure

November 19 @ 6:00 pm - 8:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: – Permit processes – Reviewing how to apply for the permits needed to operate a business – Business licensing requirements – A brief discussion on the implications of legal structures This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you.…

Find out more »

SBDC Orientation

November 19 @ 6:00 pm - 7:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates   REGISTER NOW NOTE: Late admittance is not permitted, please arrive early. Instructor Larry Johnson

Find out more »

Hiring Your First Employee

November 20 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Has your business grown to the point that you need a pair of extra helping hands? Don’t miss this exciting workshop where we will provide tips and strategies to help you and your business hire your first employee. This exciting workshop includes numerous tasks business owners need to complete prior to, during, and after hiring their first employee. A great workshop for any business regardless of industry or purpose!   Instructor Danielle Jenkins REGISTER NOW

Find out more »

How to Estimate Start-Up Costs & Cash Flow

November 21 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses, start-up cost categories, calculating initial costs, calculating the first 90 days projected monthly costs, conducting a break-even analysis, and initial cash flow projection will be reviewed and presented in this hands-on session. Please bring a hand held calculator for your convenience. Instructor Andrew Strachan  …

Find out more »

Import Workshop

November 21 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide new-to-import and new-to-market clients with information on getting started in international trade. International trade basics will be provided as we walk through to the four import development stages and are introduced to trade assistance resources on the federal, state and local level. Instructor Charles Lowe   REGISTER NOW

Find out more »
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