The LA SBDC Regional Network offers no-cost virtual business workshops for small businesses.
We serve Los Angeles, Santa Barbara, and Ventura counties.
WEBINAR Social Media: Instagram-How to Optimize Storytelling to Build Community and Sales
April 30 @ 12:00 pm - 2:00 pm
free
A brief overview of Instagram. We will compare the benefits of the use of image, sliders, and video including reels and on grid posts. We will discuss real life examples – personalities, brands, and companies – who are using the native functionalities of this platform with Threads to build community, create engagement and increase sales.
Instructor: Chérmelle Edwards (SBDC Advisor) is a writer, photographer, and cultural strategist working across social media platforms. She specializes in creating brand-aligned content for businesses and has over ten years of experience crafting campaigns for clients in fashion, hospitality, and lifestyle industries.