The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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July 2020
Marketing During the Uncertainty of COVID-19
Are you wondering what to do during these times of uncertainty and change? You are not alone. Today, more than ever, as a business owner you need to show up and have a constant presence for your customers. You must create and provide solutions to your customers’ problems. You must be the one approaching them and sharing a solution that is unique and will produce OUTCOMES! No matter what you offer as a product or service, there is a need…
Find out more »Webinar – Trademark Basics: Can I protect that name, phrase, symbol?
This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how to avoid violating the trademark rights of others. REGISTER NOW
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar.
Find out more »YouTube for Small Business – presented by Deborah Deras
More than any other social media platform, YouTube is a crucial component of your social media strategy. This is because Google owns the world of “search”, and Google owns YouTube, so by having a presence on YouTube, your business will show in search results - in other words, potential customers are more likely to find your business when conducting searches. Participants in this webinar will have a better understanding of: -YouTube as a social media marketing platform -What content can…
Find out more »Webinar – Facebook Page for Business
Do you want to create your Facebook page for your business? It doesn’t matter if you already created your page. We are sure you will learn something new. We will walk you through: -How to create a page -What information should be there -How to manage your settings -Who should you give authorization to admin your page -How to upload pictures and videos, among many other tips If you could connect via a laptop will be better. Just come prepare…
Find out more »Webinar – Facebook Page for Business
Do you want to create your Facebook page for your business? It doesn’t matter if you already created your page. We are sure you will learn something new. We will walk you through: -How to create a page -What information should be there -How to manage your settings -Who should you give authorization to admin your page -How to upload pictures and videos, among many other tips If you could connect via a laptop will be better. Just come prepare…
Find out more »Webinar-E-Commerce Summer Series – Strategies & Tools to Monitor Your Competitions Pricing and Marketing Part 1
E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 15th & July 16th – Strategies and Tools to Monitor Your Competitions Pricing and Marketing – Part 1 REGISTER NOW
Find out more »Webinar – Facebook para su Negocio
¿Quieres crear tu página de Facebook para tu negocio?No importa si ya tienes tú página. Estamos seguros de que aprenderá algo nuevo. Te mostraremos: -cómo crear una página -qué información debes tener -cómo administrar tu configuración -a quién debes autorizar para administrar tú página -cómo subir fotos y videos, entre muchos otros consejos. Si pudiera conectarse a través de una computadora portátil, sería mejor. Solo prepárate para aprender y tomar notas. Siempre podemos tener una sesión individual después registrarse ahora
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar. Register Now
Find out more »Webinar – Legal Issues in Marketing And Promotion
This webinar will introduce small business owners to legal issues in marketing and promotion, such as “puffery” vs. fraud and misleading advertising; steering clear of copyright infringement and rights of privacy/publicity; marketing by phone, fax, email, and text; using social media; differences in federal and state laws; legal protections in marketing; and legal penalties for noncompliance. REGISTER NOW
Find out more »Webinar-E-Commerce Summer Series – Strategies & Tools to Monitor Your Competitions Pricing and Marketing Part 2
E-Commerce Summer Series Featured Topics – Come Ready to Learn: July 15th & July 16th – Strategies and Tools to Monitor Your Competitions Pricing and Marketing (Part 2) REGISTER NOW
Find out more »WEBINAR: Website 103: How to Hire a Professional Web Designer
Once you’ve planned out your website strategy and content, it’s time to hire a web designer. We will give you an introductory course in locating and hiring the perfect fit for your needs and your budget. We will cover: -The difference between a web designer and a web developer -How much you should expect to pay for a website -Where to find great web designers -The selection process, including important questions to ask the designer -10 Common mistakes that can…
Find out more »Impulsa tus ventas con Facebook Live
¿Sabes cómo hacer un Facebook Live? ¿Quieres aprender acerca de etiquetar videos, personas, y más? Aprende con nosotros y comparte tu experiencia y trucos para vender en línea. Registrarse ahora
Find out more »WEBINAR: Dominating Your Local Market Online
This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: -How to guarantee you get found online -4 Data Companies that determine your Google ranking – that you never even knew existed -Techniques to have your customers telling everyone they know about…
Find out more »Webinar – Facebook and Social Media
This is a basic workshop to learn which are the correct social media networks for your business and the common terminology. We will have examples and interact with Facebook and your business page. How to use Hashtags, tag people, belong to groups, what is Marketplace, and much more. REGISTER NOW
Find out more »Webinar – Facebook y Redes Sociales
Este es un taller básico para aprender cuáles son las redes sociales correctas para tu negocio y la terminología común. Tendremos ejemplos e interactuaremos con Facebook y su pagina de negocios. Cómo usar Hashtags, etiquetar personas, pertenecer a grupos, que es Marketplace, y mucho más. registrarse ahora
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. Join us to learn all about: -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar. REGISTER NOW
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. Join us to learn all about: -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar. REGISTER NOW
Find out more »August 2020
Live Q&A: All About Marketing Your Small Business
Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to…
Find out more »Live Q&A: All About Marketing Your Small Business
Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to…
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar. REGISTER NOW
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. -Audience Settings -Setting Budgets -Reviewing Insights -How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar. REGISTER NOW
Find out more »Webinar – Sales Hook to Jumpstart Your Business
Come ready to hook your customer with an easy to learn sales technique. You will explore the following: -What is an opening trigger? -Which hook is best to use? -How to deliver the hook during your sales pitch? -For the brave…test your hook during the webinar REGISTER NOW
Find out more »Webinar – WordPress Survival – Part 2
Using WordPress or thinking about using WordPress, this two part webinar will provide tips and techniques to help make it easier to navigate, increase productivity, and lead the path to more visibility for your business and customers. REGISTER NOW
Find out more »How To Podcast From Home
Now, more than ever during Covid19 and social unrest, people are home burned out on the news and are looking for information to consume that will help them grow both personally and professionally. Your Podcast will organically grow your brand, credibility and will position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Discover how you can strategically use a PODCAST as a way…
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