The LA SBDC is hosted by
The LA SBDC is hosted by
Entrepreneurs know marketing is essential, but they may struggle with turning audiences into buyers. Without a clear strategy, they can focus on the wrong things, such as going viral instead of driving sales or selling too aggressively without building trust. This webinar will provide an overview of marketing funnel basics to help you think about […]
LinkedIn and other online professional and social media sites are powerful tools if used correctly. What if you could leverage the power of these platforms to create new opportunities for both business and personal growth. Learning Points: Make your online profiles and presence stand out! Becoming a REAL influencer Hacks to be invited to exclusive […]
Do you want to monetize your You Tube Channel? If so, reserve your spot for this webinar today, to join our Digital Marketing Specialist, Darren Elliott as he discusses You Tube’s monetization programs and their requirements. This informative webinar will help you decide which monetization program would be best for you. This webinar will discuss […]
This workshop will uncover the mysteries of using Facebook Ads to grow your business. Regardless of your experience in Facebook Ads, this training will teach you how to set up your campaigns for success and get more from your advertising budget. In this workshop you will learn: i. If you’re running your Facebook Ads correctly ii. The 5 […]
The future of ecommerce is live. Discover how small shops are cashing in with TikTok Live, Instagram Live, and Amazon Live — no fancy studio needed. Get scripts, simple tech setups, and proven hooks to boost real-time sales and repurpose your live streams for repeat revenue. REGISTER NOW
Stop writing from scratch every time! Learn how to turn one piece of content into emails, product blurbs, social posts, and ads using AI. This session shows you simple workflows and free tools to multiply your reach — without multiplying your workload. REGISTER NOW
Google is the #1 search engine in the world—but guess who’s #2? YouTube. Since it’s owned by Google, your YouTube videos can literally show up on the front page of Google search results when optimized correctly. That’s a game-changer for small businesses looking to get more eyes on their products or services. Even YouTube Shorts […]
Bad photos kill sales — but pro shoots cost $$$. Learn how to use AI tools to remove cluttered backgrounds, add lifestyle scenes, and even generate new images that wow shoppers. Perfect for side hustlers on a budget. Instructor: Ramin Ramhormozi REGISTER NOW
Where are shoppers dropping off? Map out your customer’s buying path and plug the leaks that cost you sales. Learn free tools, heatmaps, and simple tweaks that keep shoppers moving all the way to Buy Now. Instructor: Ramin Ramhormozi REGISTER NOW
The three-part series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and Internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it yourself tips on Content, Web Design, and Search Engine […]
Presenter: Erica Bristol Social media influencers and “brand ambassadors” can be invaluable for marketing and promoting company products on the internet. But federal and state advertising laws and intellectual property (IP) rights lurking in the background may create liability for the small business (and the influencer/brand ambassador). This webinar discusses legal issues affecting the use […]
Discover the basics of getting ‘on’ social media. In this workshop we’ll briefly cover main social platforms – what are they and how to use them. We’ll discuss key terminology, cover how-to’s (ie.e how to post, share stories, upload a video, write captions and create hashtags.) We’ll cover best practices including how to use apps as a […]
The three-part series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and Internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it yourself tips on Content, Web Design, and Search Engine […]
Reddit threads show up in Google results every day — so why aren’t more entrepreneurs using it? In this tactical session, you’ll learn how to use Reddit as a content discovery, keyword research, and link-building tool to support your SEO. We’ll cover what to post (and where), how to avoid getting banned, and ways to […]
This workshop is to help businesses with existing social media platforms to take their business to a higher level. This workshop will answer: What is Social Media storytelling. What is the difference between building a business and selling a brand? You will learn key ways to tell a story without overselling your audience. We will discuss […]
Optimize storytelling for community building and sales on two prominent social media platforms: Facebook and LinkedIn. In this user-friendly overview, we’ll explore the unique features of both platforms, compare the benefits of sharing text and image updates, and explore real-life examples of personalities, brands, and companies leveraging these platforms to foster engagement and drive sales. […]
Take your brand to new heights with Canva. Our intermediate workshop goes way beyond graphics to show you how to fully leverage Canva to elevate your business. You’ll learn tips and tricks to: – Create stunning branded templates, presentations, social posts – Build an impressive online presence and aesthetic – Streamline your workflow and manage […]
Learn the exact strategies to get your business seen by customers searching right in the Glendora area. Join the University of La Verne SBDC and the City of Glendora for a high-impact, live workshop that will teach you how to turn Google searches into foot traffic and phone calls. What You Will learn: In this […]
Social Media Marketing sells products, services and helps your business while also enhancing your brand and PR. The key is to combine organic posts, social selling and paid advertising that targets past customers and prospects similar to them. Find out the demographics of popular social media platforms for selling along with the latest strategy to achieve […]
Are you curious about AI but not sure where to start? This interactive session is your chance to have all your AI questions answered—from beginner basics to advanced strategies. You can ask questions about AI such as how to: Boost your SEO visibility Create social media content that converts Write and repurpose blog […]
This workshop will define the basics of Artificial Intelligence (AI) through the lens of ChatGPT. What is AI? What is ChatGPT? Should ChatGPT be used in your social media strategies? We’ll discuss how to use ChatGPT as a tool to create, visualize and strategize content for social media. Instructor: Chérmelle Edwards (SBDC Advisor) is a writer, photographer, […]
If you use the multipurpose design platform that has created a more beautiful brand for your business and wonder what else can I do? This is the class for you. This class is designed for intermediate + advanced Canva users who have a paid plan. Recommended classes before taking this one is Canva 101 and […]
What if you could grow your business without working longer hours? In this hands-on workshop, you’ll learn how to build a powerful, automated marketing system—supercharged with AI—that works for you 24/7. Whether you’re a solopreneur or managing a growing team, this session will show you how to leverage cutting-edge tools to attract more leads, convert […]
In this workshop we’ll discuss what Social Media is and is not. We’ll define the difference between social media for personal use and business use. We’ll discuss today’s main platforms including best use cases based upon popular industries. You’ll learn how to select the right social platform(s) for your business including what to post (content); […]
Pinterest isn’t just for recipes and home decor—it’s a visual search engine with serious buying intent. Learn Pinterest SEO, pin design best practices, shopping features, and how to build a content strategy that drives consistent traffic and sales. Instructor: Ramin Ramhormozi REGISTER NOW