The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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April 2023
Webinar – How Your Site Can Rank Well on Google
Why is your site not ranking well with Google, you ask? Whether it’s Google or any other search engine, they all have web development rules that need to be followed. If you think your site can rank better, you will want to attend this webinar. Presented by our SBDC Marketing and Web Design Specialist, Darren Elliott, will walk you through how to follow these rules, so search engines will pay closer attention to your site. Sign up today, to…
Find out more »Webinar – How to Understand Google Analytics
As important as site analytics are to a business, there are many business owners unclear what the information means. Totally understandable! That is why our SBDC Marketing and Web Design Specialist, Darren Elliott, created this webinar, where you will not only be shown how to read the report, but understand what it means so you can make smart decisions for your website based on fact. Sign up today to reserve your spot to attend this very informative and insightful webinar.…
Find out more »Webinar – Herramienta de FB e IG en un solo lugar
HERRAMIENTA META DE FACEBOOK E INSTAGRAM PARA TU NEGOCIO Nos complace invitarlo a nuestro próximo seminario web en línea sobre Meta Business Suite. Esta poderosa plataforma ofrece un conjunto completo de herramientas para ayudarlo a optimizar sus operaciones comerciales, aumentar la productividad y mejorar sus resultados. Ya sea que esté buscando optimizar su contabilidad, administrar su flujo de ventas o mejorar sus relaciones con los clientes, Meta Business Suite tiene todo lo que necesita para tener éxito. En…
Find out more »May 2023
Webinar – Google mi Negocio
Lo invitamos a unirse a nosotros para un seminario en línea sobre cómo maximizar el potencial de Google My Business. Ya sea que esté comenzando o buscando mejorar su presencia en línea, este seminario web le brindará información valiosa y estrategias para ayudarlo a aprovechar al máximo esta poderosa herramienta de marketing. En este seminario web, aprenderá cómo: Configurar y optimizar su lista de Google My Business Interactuar con los clientes a través de reseñas y mensajes Utilizar las…
Find out more »Webinar – Google My Business
We invite you to join us for an informative online webinar on how to maximize the potential of Google My Business. Whether you’re just starting out or looking to improve your online presence, this webinar will provide you with valuable insights and strategies to help you make the most of this powerful marketing tool. In this webinar, you will learn how to: Set up and optimize your Google My Business listing Engage with customers through reviews and messaging Utilize…
Find out more »WEBINAR Creating Landing Pages That Work—Digital Ad Success!
Landing Pages are key for Digital Ad Success. While ad design matters, without a follow-up action to capture your prospect, your investment is short-lived. See how to design a great landing page that encourages the actions you want most. Landing pages plus digital ads can achieve your marketing goals and grow your list of qualified prospects. This Workshop Will Teach You How To: Ensure your digital ads deliver more successful results. Set advertising goals and achieve them with smarter landing…
Find out more »WEBINAR E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: The difference between on-site and off-site SEO How to optimize your pages…
Find out more »Webinar – 7 Steps to Maintaining Your WordPress Site
As much fun as it is to develop a WordPress site, it does take a certain amount of knowledge to properly care for and maintain it. In this webinar SBDC Digital Marketing Consultant and Web Developer, Darren Elliott will walk you through the key areas of the WordPress dashboard that pose the highest security threats, and require the most attention, to help keep things running smooth. Maybe you are a DIY web builder, or you want to learn more to better manage…
Find out more »Webinar – How to Strengthen Keywords Using Content Titles, Image Tags and Page Descriptions
Ever wonder how to strengthen your site’s Keywords? Ever wonder how search engines bring you up in search results or maybe, why they are not? This is a good webinar to start with. You will learn how to write effective Titles, Tags and Descriptions, and understand why this is so essential to strengthening the keywords you want your site to have. REGISTER NOW
Find out more »Webinar – Meta for Business- FB and IG in One Place
META BUSINESS SUITE – FACEBOOK AND INSTAGRAM IN ONE PLACE We are excited to invite you to our upcoming online webinar on the Meta Business Suite. This powerful platform offers a comprehensive suite of tools to help you streamline your business operations, increase productivity, and improve your bottom line. Whether you’re looking to streamline your accounting, manage your sales pipeline, or improve your customer relationships, the Meta Business Suite has everything you need to succeed. In this webinar,…
Find out more »Webinar – SEO Tips and Tricks for Your WordPress Website
If you are using WordPress, and you feel your site’s keywords are not working for you, hold on! This webinar, SEO Tips and Tricks for Your WordPress Website, presented by our SBDC Marketing and Web Development Specialist, Darren Elliott, will show you simple SEO tips that will improve how search engines are indexing your site. Sign up today, to learn what SEO improvments you can be making to your site quickly and easily, that are in line with today’s search engine…
Find out more »Webinar – 8 Things to Know and Remember about Keywords Strategies
You don’t have to be web savvy to know how to develop a good keyword strategy for your website. You will however, want to at least know the 8 key points to keep in mind before you take on the task. Join me, Darren Elliott for the second presentation of this three-part series, that’s all about understanding how keywords works, and how we can strengthen them, by having a smart strategy in place. REGISTER NOW
Find out more »WEBINAR E-Smarts: How to Use Technology to Adapt Your Business and Reach New Customers
“As the needs of your customers shift, so must your business strategy. Gain insights on how to use digital marketing to reinvent your business and grow your customer base without a massive investment. You will learn how to use digital marketing to: Locate new markets Leverage business partnerships Communicate changes to operations Improve your sales funnel And more…” Instructor: Omari Valentine REGISTER NOW
Find out more »Webinar – Mobile SEO Practices You Need to Know
Having a “Mobile Friendly” site has meant many things, and has been misunderstood by business owners, and misrepresented by site developers. Join our SBDC Marketing and Web Development Specialist, Darren Elliott, as he walks you through the key points to what it takes to have your site regarded as “Mobile Friendly”. Best of all, you can make these improvements without the help of a developer. Sign up today to attend, Mobile SEO Practices You Need to Know,and you will walk away…
Find out more »Webinar – 8 Steps to Improving Your Business’ Local SEO
In this last presentation of my three-part series on Keyword Strategies, we will look at what baffles most business owners; how to strengthen the search engine results within their immediate market area. In this webinar I will explain the steps you can take to draw local searches to your site. Yes, they are all ethical practices, and now you will know how to do them, on your own. Join me for an hour of fun and education, as we wrap…
Find out more »June 2023
WEBINAR Legal Corner: Website Legal Issues
An old school non-techie will go over some of the main legal issues that come up when your business is using a Website. We will cover some of the standards you should comply with. Some are not required by law, but you will want to use them anyway! Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people wanting to build…
Find out more »Webinar – How to Keep a Web Designer on Track and On The Level
If it hasn’t happened to you, it certainly has happened to so many unknowing business owners; An unethical developer can hold your website or domain for ransom. It often begins as a trusting relationship, but turns into a nightmare, quickly. So, what can you do to avoid this? What can you do to protect yourself and your project? Well, our SBDC Web Development Specialist, Darren Elliott, will show you, How to Keep a Web Designer on Track and On The Level. This…
Find out more »Webinar – How to Increase Product Page Ranking and Visibility with Search Engines
So many websites include online stores, but many of them are producing luke-warm results, at best! Why? Most of the time, it is because they fail to follow today’s search engine “rules of the road”. Attend this webinar presented by our SBDC Web and Online Marketing Specialist, Darren Elliott, where he will walk you through a very informative and enlightening presentation. They are easy search engine optimizations you can do yourself! So, enroll today, to create a better…
Find out more »Webinar – Google mi Negocio
Lo invitamos a unirse a nosotros para un seminario en línea sobre cómo maximizar el potencial de Google My Business. Ya sea que esté comenzando o buscando mejorar su presencia en línea, este seminario web le brindará información valiosa y estrategias para ayudarlo a aprovechar al máximo esta poderosa herramienta de marketing. En este seminario web, aprenderá cómo: Configurar y optimizar su lista de Google My Business Interactuar con los clientes a través de reseñas y mensajes Utilizar las…
Find out more »Webinar – Google My Business
We invite you to join us for an informative online webinar on how to maximize the potential of Google My Business. Whether you’re just starting out or looking to improve your online presence, this webinar will provide you with valuable insights and strategies to help you make the most of this powerful marketing tool. In this webinar, you will learn how to: Set up and optimize your Google My Business listing Engage with customers through reviews and messaging Utilize…
Find out more »Webinar: ADA Website Accessibility Basics
This webinar will teach small business owners the basics of Americans with Disabilities Act (ADA) website accessibility, such as understanding the ADA laws; WCAG accessibility standards; alt tags and screen readers; and potential liability for noncompliance. REGISTER NOW
Find out more »WEBINAR E-Smarts: Google Analytics 4 For Beginners
As Google has announced discontinuing data collection for Universal Analytics, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. Attend this 2-hour webinar to discover: What is GA4 and how it is different…
Find out more »Webinar – 8 Steps to Optimizing Your YouTube Videos Rank and Visibility
Videos have become an essential marketing tool for many businesses. Too often, it becomes hard to justify the time spent creating videos, because no one is viewing them. Sound familiar? Video content must follow certain search engines rules. Do you know them? If not, you should join our SBDC Online Marketing and Web Developer, Darren Elliott as he explains what those rules are, 8 Steps to Optimizing Your You Tube Videos Rank and Visibility and the best of all, they…
Find out more »Webinar – 10 Ways to Improve Mobile User Experience
Is your site considered “mobile friendly”? If you are not sure what that means, it is possible that your site is being penalized by search engines for not being in line with today’s mobile requirements. Fortunately, SBDC Digital Marketing Consultant and Web Developer, Darren Elliott is ready to walk you through it. By the end of this informative webinar, you will be clear on what your site needs to have done, and how to properly maintain things, so your site…
Find out more »WEBINAR E-Smarts: 20 WordPress Tips & Tricks for Small Businesses
WordPress is by far the most popular content management system. From blogging to eCommerce, it can be a powerful tool for small business website owners to enhance their online presence. In this webinar, we will review some of the key features and benefits of WordPress, how it differs from other platforms, and how you can set yourself up for success. Attend this 2-hour Webinar to discover: How to get started on WordPress Which features set it apart from the pack Must-have…
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