The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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December 2023
What is the Best Legal Structure for my Company? What are the Tax Advantages?
Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation. This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…
Find out more »WEBINAR E-Smarts: Google Analytics 4 For Beginners
As Google has announced discontinuing data collection for Universal Analytics, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. Attend this 2-hour webinar to discover: What is GA4 and how it is different…
Find out more »Special Event UCLA: “How to Recruit from Universities”
“How to Recruit from Universities” – Would you like to bring on top talent to contribute to your small business? Join the UCLA Industry Relations team to learn how to maximize recruitment efforts and student engagement at local colleges, specifically UCLA! Master the basics of establishing your company profile on Handshake, a job and internship platform for college students, and utilize its tools to better align your opportunities to student interests. REGISTER NOW
Find out more »WEBINAR Legal Corner: Free & Key – Positioning for Success!
This workshop will highlight valuable tips & opportunities that are unknown or overlooked.Free moves that businesses can use for efficiency, cutting costs, etc. Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people wanting to build their futures. Ben has a reputation for advice that gives business owners confidence and independence. Using plain language, a sense of humor and giving…
Find out more »Webinar – WAVE Boot Camp
This boot camp is a comprehensive overview of the free accounting application designed specifically for non-finance people. This boot camp is delivered in a lecture-style format and covers all the key features and functions. Participants will learn how to use Wave for managing their finances, creating invoices, track expenses, and generating financial reports. In two hours, the boot camp will provide a high-level understanding of the application, focusing on the most important aspects that participants need to know in…
Find out more »Restaurant Academy: Menu Money: Maximizing Your Profits With Square
Why think about menu costing? It’s the one factor you have control over in an ever-changing economic environment! Learn the basics necessary to stay on top of how much money is spent/earned on your items to maximize profitability. REGISTER NOW
Find out more »Trademark & Copyright Explained
Confusion often abounds regarding trademarks, copyrights, patents and trade secrets. These are all intangible creations of the human intellect, usually referred to as “Intellectual Property.” Regardless of the focus of your business, it is likely that Intellectual Property (“IP”) is one of the most valuable assets of your business. This webinar will help you understand the differences among the various types of IP and what it is that IP can protect. Finally, you’ll understand how you can invoke that protection, either…
Find out more »WEBINAR Human Resources: New Hire Onboarding
New Hire Onboarding teaches you the many various mandatory new hire paperwork requirements and processes to successfully bring a new employee into your business in California. Doing it correctly from the beginning minimizes your risk of unintentional violations of the many State and Federal HR mandates. Instructor: Sara Nicholson REGISTER NOW
Find out more »Forming Your Corporation : LLC S-CORP & MORE
We will discuss forming a Corporation, an S-Corporation, a Limited Liability Company, a Partnership, or a Sole Proprietorship. If you are unsure which category you are in, we are here to help. REGISTER NOW
Find out more »WEBINAR Money Matters: Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »WEBINAR How to Increase Profitability
Do you know what to do to increase the profitability of your business? In this workshop, learn the 5 ways to improve profitability. Learn how to review your company’s financials and compare your business performance with industry competitors. In conjunction with your advisor, you will be able to access reports customized for your business that shows where you are excelling and where improvement is needed. You will also see how to quickly and easily create an online pitch or business…
Find out more »Permits and Licenses for Restaurants and Food Business
Permits and Licenses for Restaurants and Food Business Not sure of the legal process to start your food service business? We’ve got you covered! We will provide a step-by-step process to complete the state and local business registration steps. This will include incorporation, Fictitious Business Statement, Business License, Seller’s Permit, how to quickly and cost effectively obtain your health permit for operation. Bring your questions, we’ve got answers. https://us02web.zoom.us/j/87634738441?pwd=RlVyb REGISTER NOW
Find out more »Webinar – Finding Funding
Explore a variety of funding types for your business including disaster assistance related. Capital is critical for all businesses. The type of business, your capital needs, and additional factors may influence what you explore, along with the current climate. There are many types of capital including owner investment, profit reinvestment, loans from a bank, loans from an alternative financial resources(non-banks), equipment financing, tax credits, supplier credit, credit lines, equity lines, Angel Investors, Venture Capital Investors, money invested by family…
Find out more »Webinar – AI: Let’s Talk About Potential Benefits, Drawbacks and Risks
Artificial Intelligence is here, and likely for a long time. However, there is a lot more to learn about AI before making it a part of a marketing plan. This is why our SBDC Digital Marketing Consultant, Darren Elliott, will be addressing the potential benefits, drawbacks and the risks involved with AI, and how it is currently being used in the marketing industry. Reserve your place today, to attend this informative webinar! REGISTER NOW
Find out more »Webinar: Improving Employee Retention, Recruitment and Culture
Description: As employers nationwide continue to struggle to find quality employees, employers must focus on their current staff and company culture to attract the best candidates for new available positions. This webinar will touch on ways to improve your current staff morale, offer tips for recruiting the best available candidates, and focus on your overall company culture. Presented by Kevin McVearry, a business advisor for the SBDC since 2012, with over 25 years of experience recruiting, training, and retaining employees…
Find out more »Webinar – The Formula to Writing Effective Search Engine Friendly Content
If you are frustrated or confused on how to write web content to strengthen keywords, and have it be friendly for search engines to understand, then we have good news for you! Join COC’s SBDC Online Marketing Specialist, Darren Elliott who will make sense of the writing process, and dispel the myths about how to strengthen your site’s keywords. Darren will also share the formula for writing effective content, that Search Engine Specialists don’t want you knowing. It’s fun, it’s educational and it best of all…..it works! REGISTER…
Find out more »WEBINAR Customer Retention & Referral Tools To Your Team!
Customer Retention and Referrals Can Grow Your Business Faster Than Any Other Action: Are you using the latest tools to power sales using customer retention and referrals? Join this webinar to learn the best tools to help grow your business faster. This Workshop Will Teach You: How to accelerate business using customer retention tools. Team building sales tools that grow your prospects and referrals. Tools that encourage your past customers to grow your business. How to connect feedback to your…
Find out more »Developing An Actionable Business Plan
You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business. In this class we will actively work on: • Defining your business model • Identifying your place in the market • Identifying your customers and revenue channels • Identifying expansion opportunities • Costing and pricing • Revenue…
Find out more »WEBINAR Legal Corner: How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…
Find out more »Webinar – How to Develop a Growth Mindset for Business Success
A growth mindset encourages an environment of new ideas, helping your business beat the competition and stand out in the market. In this webinar you will learn the basics to adopt a growth mindset to take your business to the next level of success. REGISTER NOW
Find out more »Canva Magic for Small Businesses
Unlock the secrets of visual storytelling for your business with our exclusive webinar on “Canva Magic for Small Business Owners.” Whether you’re a budding entrepreneur or a seasoned business owner, mastering the art of graphic design can elevate your brand’s presence and captivate your audience. Introduction to Canva: Dive deep into the world of Canva, a user-friendly graphic design tool tailored for non-designers Templates & Tools: Explore a plethora of templates suitable for various business needs, from social media posts to business…
Find out more »WEBINAR Biz Basics: Marketing 101
Understanding the basics of marketing is vital for successful launch and growth of any business. Marketing is the discipline where you learn how to create & maintain demand, relevance, reputation, competitive positioning and more. Marketing is integral in all facets of launching, growing and maintaining your business in the short and long term. Marketing provides unique insights and direction to develop a product/service, identify/reach your target market, create compelling content, engage/inform customers and establish brand relevance. During this class we will introduce the concepts…
Find out more »Webinar – Localize to Optimize: Mastering Local SEO for E-commerce Success
In the ever-competitive world of e-commerce, standing out to your local customer base is more important than ever. ‘Localize to Optimize’ is a webinar designed specifically for new e-commerce merchants who want to harness the power of local SEO to elevate their online presence. In this one-hour session, we’ll unravel the intricacies of Local SEO and guide you through effectively setting up your business for local search success. From optimizing your Google My Business listing to crafting localized content and…
Find out more »Webinar – Protecting the Company’s “Secret Sauce”: Trade Secret Basics
This webinar will teach small business owners how to protect the company’s inventions, ideas and secrets. Attendees will learn the basics of trade secret law; the kinds of information that can be protected as a trade secret; confidentiality requirements; ownership issues; how to avoid losing trade secret protection; and how to avoid violating the trade secret rights of others. REGISTER NOW
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