The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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September 2023
Increasing Your Profits: Sell More Spend Less
Do you know how to use what you know to make your profits grow? During this workshop you will learn the steps you need to take to create a 90 day action plan to increase your sales. Have you been in business two years or more and hit a wall in your sales? We will teach you how to use the insights specifically around your customers to make changes and grow. Your BEST Customers value lower costs, increased profitability, reduced risk, greater efficiency,…
Find out more »Unleashing The Power of AI To Create Content Faster & Easier: How To Integrate Canva and Chat GPT
This exciting webinar explores the dynamic SYNERGY between Canva and Chat GPT, two powerful tools that can transform the way small businesses approach marketing and communication. In this session, we will discuss how to use Canva for graphic design creation and Chat GPT for content creation to help you connect with your audience and turn “likes” into sales. Canva, is a user-friendly graphic design platform that allows even those who are “non-designers” to create stunning visuals effortlessly. You will…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »Business Finance Literacy Series [Session 1 of 3] What you need to know about Accounting and Financial Record Keeping
How to handle the accounting and financial record keeping is one of the most difficult decisions company owners make. They ask questions such as: Should we use Quickbooks online, Quickbooks desktop or some other program? What records do we need to keep for tax reporting? Should we hire someone to do our bookkeeping? What is the difference between a bookkeeper, accountant and CPA? How do we know we are hiring the right person? Unfortunately, too many small business owners…
Find out more »Unleashing the Power of AI to Create Content Faster & Easier: How to Integrate Canva and Chat GPT
This exciting webinar explores the dynamic SYNERGY between Canva and Chat GPT, two powerful tools that can transform the way small businesses approach marketing and communication. In this session, we will go over how to use Canva for graphic creation and Chat GPT for content creation to help you connect with your audience and turn likes into sales. Since most people scroll and don’t read graphics are a necessity but most small businesses do not have the bandwidth to hire…
Find out more »Webinar – Visual Commerce 101: Boosting E-commerce Sales with Strategic Video Content
c world of e-commerce, video has emerged as a game-changer. This webinar is crafted for new e-commerce entrepreneurs eager to harness the power of video both on their website and across various platforms. Dive into the essentials of creating compelling video content, from product showcases to customer testimonials. Discover strategies to optimize video for conversions, enhance SEO, and engage audiences on social media. Whether you’re looking to build trust, demonstrate product functionality, or simply captivate potential customers, this session will…
Find out more »Special Event: Starting A Franchise: An Inside Look
With over 4,000 franchise companies in more than 90 industries, not every franchise is for every person, and not every person is for every franchise. It’s important to find the RIGHT one for YOU! Starting and being successful in business can be challenging. Franchises have developed a proven process and desire people who will follow the process. These proven processes drastically reduce the failure rate of small businesses and that is why franchise ownership has become so popular for new business…
Find out more »WEBINAR Win the Inbox Battle–Email Marketing 2023 Action Tools!
Are your Email Marketing efforts paying off? Are your contacts engaging and converting? Learn proven strategies to help your messages rise above a noisy inbox and get results. Email open rates have changed. 2023 email marketers need to use the latest tools to motivate opens and engagement. Liz reveals her 10 Top Tips to achieve the best results in 2023. Plus see how to save time and get results using CMS, integrated apps and other action tools! This Workshop Will Teach You The Latest…
Find out more »WEBINAR Legal Corner: What You Should Know Before Starting Your Business
This workshop covers areas vital to understanding before starting your new business. The topics that will be discussed: -Entity choice -Contracts -Insurance -Value of Business Planning -Permits & Licensing -Management priorities for startups. Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people wanting to build their futures. Ben has a reputation for advice that gives business owners confidence…
Find out more »Webinar – WAVE Boot Camp
This boot camp is a comprehensive overview of the free accounting application designed specifically for non-finance people. This boot camp is delivered in a lecture-style format and covers all the key features and functions. Participants will learn how to use Wave for managing their finances, creating invoices, track expenses, and generating financial reports. In two hours, the boot camp will provide a high-level understanding of the application, focusing on the most important aspects that participants need to know in order…
Find out more »Launch Your Business Spanish: Tema: ¡Inicie su Negocio hoy!
¡Comenzar un negocio es un proceso muy fácil! Una vez que hayan decidido que es lo que quieren vender ¡están a mitad de camino! Pero para manejarlo efectivamente, se requiere planificar y tomar decisiones financieras importantes. Esta capacitación está diseñada para brindarle una descripción general de los aspectos que tienen que considerar antes de comenzar un negocio. Al final del curso tendrán todo el conocimiento y nuestro apoyo para hacer su sueño una realidad. Los temas incluirán: Propiedad…
Find out more »WEBINAR Human Resources Basics and Preparing your Business for Employees
This critical HR training will guide you through the basics of what HR is and how to prepare your business for employees before you hire them. Learning these steps will help protect your business from unintended risks and provide you valuable California based HR knowledge and best practices. Instructor: Sara Nicholson REGISTER NOW
Find out more »Business Finance Literacy Series [Session 2 of 3] Using an Excel Document for Financial Modeling and Forecasting
A simple Excel financial model can be created using your company’s financial data (historical and/or forecasted). CFOs and financial analysts use Excel models to determine if/when a company will be profitable, what is the correct selling price, how many “widgets” need to be sold to be cover cost, and how much money is available to pay expenses. Financial models are used for start-ups and for on-going analysis to make sure the company is operating…
Find out more »Financial Fitness: Income Statement
An income statement is a financial statement that shows the company’s income and expenditures. It also shows whether a company is making profit or loss for a given period. The income statement, along with balance sheet and cash flow statement, helps you understand the financial health of your business. If you need help with your income statement and where to start, this webinar is for you! REGISTER NOW
Find out more »Webinar – Captivating Commerce: Crafting Unique Content to Engage and Retain E-commerce Customers
In the bustling digital marketplace, standing out is more crucial than ever. The key? Unique content that not only captures attention but also resonates deeply with your audience. Dive into the world of creative content creation tailored for e-commerce in this insightful webinar. REGISTER NOW
Find out more »Webinar – Business Model (Spanish)
Plan de Negocio – El plan es tu mapa y guía para que tu negocio tenga éxito y pueda enfrentarse a los diferentes retos de manera eficiente. REGISTER NOW
Find out more »From Handyman To Contractor
During this workshop you will learn what you need to become a licensed contractor and how to build the career path of your dreams. Learn how to utilize your skills to make connections and build your client list. REGISTER NOW
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »Webinar – Business Planning #1
: Come ready to work on your business in this two-part training. Business planning is a tool to help your business! It’s an opportunity to create a road map and tell the story of the business with a focus on key elements. Highlighted Topics: Creating a Business Plan Goal Development Business Development Marketing Plans Advertising Strategies Financials – Overview REGISTER NOW
Find out more »Webinar: 3-Part Series: Build a Strong Keyword Strategy for Your Website – Descriptions
Ever wonder how to strengthen your website’s Keywords? Ever wonder how search engines bring you up in search results or maybe, why they are not? You will learn how to write effective Titles, Tags and Descriptions, and understand why this is so essential to strengthening the keywords you want your website to have. 9/13(10:30 am – 11:30 am) – Titles 9/13(12:00 pm -1:00 pm) – Tags 9/20(10:30 am – 11:30 am) – Descriptions REGISTER NOW
Find out more »Webinar – Fundamentals of Food Businesses
Fundamentals of Food Businesses gives an overview on the various food business models. From Cottage Food Law (which allows preparing approved foods at home) to full-service restaurants and everything in between. This webinar will allow attendees to explore their ideas and think about different business models for their food business dream, and show steps to each with easily explained phases. Presented by Kevin McVearry, Business Advisor with the SBDC since 2012, with over 25 years of experience opening and operating…
Find out more »Webinar: 5 Website Put-Offs that Lower Business Likeability and Creditability
How many times have you been to a website where you found certain elements that ruined your online experience? It happens too often where typos, low quality images, broken links, incorrect or outdated information can drive consumers away from your website. It seems like a small enough issue, and could be fixed within minutes. Unfortunately, the small issues become big turn-offs to your website visitors. Join our SBDC Digital Marketing Consultant, Darren Elliott, as he uncover the top 5 Website Put-Offs that Lower…
Find out more »Turning Your Dream Into A Business
This class will help you take the first steps to become a new business owner or legitimize a side hustle or hobby. In this class we will help you: • Figure out what you don’t know • Define your basic business model • Outline the basic steps of setting up your entity and bank account • Figure out the appropriate licenses, permits and insurances • Understand available funding strategies • Begin to form your basic business plan REGISTER NOW
Find out more »The Live Business Plan
Demonstrate knowledge as to how to set their business for success. Develop a well-structured business plan. Develop well-structured financial projections. Grow a business faster and physically healthier Make better business decisions. Develop a Pitch deck, business plan, financial forecast, benchmarking and milestones/metrics Convey the organizational structure of business operations. Utilize the business plan as a management tool to ensure milestones, sales targets, changes, and business goals. Predict the outcome of the company’s results in future periods. Assess what additional assets…
Find out more »WEBINAR E-Smarts: Dominating Your Local Market Online
This workshop will go over methods and strategies to leverage online marketing and social media to dominate your local market. If you’re looking for ways to attract new customers then this training will show you how to avoid common pitfalls and get ahead of your competition. In this workshop you will discover: i. The 4 areas of Digital Marketing that are essential to a successful business ii. Why the way people perceive you online makes all the difference iii. The proper way to…
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