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The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.

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August 2023

Unleashing the Power of AI: Elevating Small Business Marketing

August 24, 2023 @ 10:00 am - 11:30 am
Free

Join us for an exciting and informative webinar that explores the immense benefits of harnessing Artificial Intelligence (AI) for small business marketing. In an era defined by technological advancements, AI has emerged as a game-changer, revolutionizing the way businesses connect with their customers and drive growth. During this engaging session, we will delve into the myriad advantages that AI brings to the table for small businesses. Discover how AI-powered marketing tools and strategies can help you enhance customer engagement, optimize…

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Webinar – How to Build a Mobile App (on a budget) for Your E-commerce Business

August 24, 2023 @ 10:00 am - 11:00 am
Free

Please join us for Webinar – How to Build a Mobile App (on a budget) for Your E-commerce Business with Ramin Ramhormozi       REGISTER NOW

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Webinar – Email List Building: Key Strategies to Implement Today – E-commerce

August 24, 2023 @ 10:00 am - 11:00 am
Free

Please join us for Webinar – Email List Building: Key Strategies to Implement Today – E-commerce with Ramin Ramhormozi       Please join us for Webinar – Email List Building: Key Strategies to Implement Today – E-commerce with Ramin Ramhormozi       REGISTER NOW

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Unleashing the Power of AI: Elevating Small Business Marketing – PART 2

August 24, 2023 @ 10:00 am - 11:30 am
Free

Join us for PART 2 of our exciting and informative webinar that explores the immense benefits of harnessing Artificial Intelligence (AI) for small business marketing. In an era defined by technological advancements, AI has emerged as a game-changer, revolutionizing the way businesses connect with their customers and drive growth. During this engaging session, we will delve into the myriad advantages that AI brings to the table for small businesses. Discover how AI-powered marketing tools and strategies can help you enhance…

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WEBINAR Social Media: How to Tell Your Story, Sell Your Brand

August 24, 2023 @ 1:00 pm - 2:30 pm
Free

This workshop is to help businesses with existing social media platforms to take their business to a higher level. This workshop will answer: What is Social Media storytelling. What is the difference between building a business and selling a brand? You will learn key ways to tell a story without overselling your audience. We will discuss examples of current brands and businesses who are leveraging specific platforms to ‘sell’. You will leave the webinar with an understanding of how to communicate…

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Developing An Actionable Business Plan

August 24, 2023 @ 1:00 pm - 3:00 pm
Free

You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business.         In this class we will actively work on:     • Defining your business model     • Identifying your place in the market     • Identifying your customers and revenue channels     • Identifying expansion opportunities     • Costing and pricing     • Revenue…

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Special Event: Social Media Marketing: Strategy For Small Businesses (Culver City Chamber/ CBT)

August 24, 2023 @ 2:00 pm - 3:30 pm
Free

Social Media can be a daunting task, especially as a small business owner. Do you know what tools are out there to make your social media presence attract new customers? Is your brand clearly showcasing your value to your target market? Have you had a chance to plan your content for the year? REGISTER NOW

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Disciplined Entrepreneurship: 24 Steps To A Successful Startup

August 24, 2023 @ 3:00 pm - 5:00 pm
Free

Disciplined Entrepreneurship will change the way you think about starting (or growing) a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products.  Yes, entrepreneurship can be taught, provided that you are coachable. REGISTER NOW

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The Live Business Plan

August 25, 2023 @ 2:30 pm - 5:30 pm
Free

Demonstrate knowledge as to how to set their business for success.        Develop a well-structured business plan.        Develop well-structured financial projections.        Grow a business faster and physically healthier        Make better business decisions.        Develop a Pitch deck, business plan, financial forecast, benchmarking and milestones/metrics        Convey the organizational structure of business operations.        Utilize the business plan as a management tool to ensure milestones, sales targets, changes, and business goals.        Predict the outcome of the company’s results in future periods.        Assess what additional assets…

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Basics of SEO & Web Analytics

August 25, 2023 @ 2:30 pm - 4:30 pm
Free

Are you looking to get more traffic to your website from Google search?  Curious how to measure the effectiveness of your SEO activity?  Join us for a seminar on how to build an effective SEO strategy as well as a dive into the tools and metrics that are used to measure SEO success.  We will provide vital techniques that any small business can use to attract more visitors, drive more leads, and ultimately drive sales.  We’ll help you find valuable…

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Restaurant Academy: Cottage Food Ready-7 Steps to Launching a Food Business at home

August 26, 2023 @ 10:00 am - 11:30 am
Free

Have you always wanted to start a food business from home but didn’t know where to begin? Are you looking for a holiday side hustle you can  run from your own kitchen? Join Celeste Young-Ramos as she walks you through starting a legal food business from home. Learn which foods are allowed  and how to navigate the paperwork needed to get set up in a few short weeks. We’ve put together the 7 steps needed to get your home-based  food…

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Trademark & Copyright Explained

August 28, 2023 @ 3:00 pm - 5:00 pm
Free

Confusion often abounds regarding trademarks, copyrights, patents and trade secrets. These are all intangible creations of the human intellect, usually referred to as “Intellectual Property.” Regardless of the focus of your business, it is likely that Intellectual Property (“IP”) is one of the most valuable assets of your business.  This webinar will help you understand the differences among the various types of IP and what it is that IP can protect. Finally, you’ll understand how you can invoke that protection, either…

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WEBINAR Orientation: What the SBDC Can Do for You!

August 29, 2023 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

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Business Finance Literacy Series [Session 3 of 3] How to Analyze your Company’s Financials for Better Decision Making

August 29, 2023 @ 9:00 am - 10:00 am
Free

Business owners struggle with business decisions that affect the financial health of the company. Are we selling at the right price? Are we making money? Can we afford to hire someone? Many times, these decisions are made without a thorough understanding of the financial implications.  This does not need to be the case. There are simple mathematical calculations that can be used to answer key business questions. Performance Measurements are simple mathematical calculations that can be used to monitor sales,…

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Webinar – Social Selling: Tips and Strategies for Success – E-commerce

August 29, 2023 @ 10:00 am - 11:00 am
Free

Please join us for Webinar – Social Selling: Tips and Strategies for Success – E-commerce with Ramin Ramhormozi   REGISTER NOW

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WEBINAR The Basics of Starting a Business

August 29, 2023 @ 3:00 pm - 5:00 pm
Free

Learn the fundamentals of what it takes to get your business started. We will discuss what it takes to be a successful entrepreneur and the important steps that need to be taken to begin your business.   Topics of discussion will include: -What it takes to be an entrepreneur -Legal requirements and different legal types including sole proprietorship (DBA), and LLC and S-Corp, -Building your team of experts, including CPA’s, Atty, Bank, Web and marketing experts and industry mentor -Office…

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Business Profit Projections

August 30, 2023 @ 10:00 am - 11:30 am
Free

Business Projections 101 If you are looking to make a profit in your business this webinar is for you! We know that numbers can be scary but with the right help it can be the new best friend of your business. Join us as we take an honest look at what needs must be met to start, grow and keep you in the green. The only thing that can make you cents is MONEY! Let us help! REGISTER NOW

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Webinar – Website Templates: What You Need to Know Before You Purchase One

August 30, 2023 @ 10:30 am - 11:30 am
Free

Today, there seems to be many website builders and templates to choose from.  Each platform provides their own unique set of tools and features. How do you figure out, which would be most useful to you and your website visitors?  If you are considering a website for your business, you should attend this very informative webinar.  Our SBDC Digital Marketing Consultant, Darren Elliott, will highlight and explain the key considerations, including the Pros and Cons for each of the top…

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Webinar – Exporting…A New Customer Base to Consider

August 30, 2023 @ 12:00 pm - 1:00 pm
Free

Come and learn about exporting, as a new customer base to consider for your business.  It may be the perceived complexity of exporting, time intensity, language barriers or just not being ready to think about it. Featured Speaker, Jeff Henderson, who was awarded The Export Achievement Certificate and The Certificate of Congressional Recognition with many years of industry experience.  He will provide tips on how to get past the perceived challenges and explore an exporting strategy as a tool.  Why…

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Webinar: AI Content for Websites and Marketing

August 30, 2023 @ 12:00 pm - 1:00 pm
Free

Artificial Intelligence is here, and likely will be for a while.  There is a lot more to learn before incorporating AI generated content into your business website and/or marketing. SBDC Digital Marketing Consultant, Darren Elliott, will provide tips on when you may want to use AI as a tool.  Being aware of potential risks when using AI is another area that will be explored.    REGISTER NOW

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WEBINAR Legal Corner: How To Set Up & Register Your Business

August 30, 2023 @ 3:00 pm - 5:00 pm
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California.   Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…

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Webinar – E-commerce Sales Tax Demystified

August 31, 2023 @ 10:00 am - 11:00 am
Free

Please join us for Webinar – E-commerce Sales Tax Demystified with Ramin Ramhormozi       REGISTER NOW

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Preparing to Hire Your First Employee

August 31, 2023 @ 10:00 am - 11:30 am
Free

Preparing to Hire Your First Employee Getting ready to hire a first employee can be exciting, but scary. We will introduce you to the things first time employers must know. In this webinar you will learn: Deciding When It’s Time to Hire The Cost of Hiring Determining Positions to Hire Preparing to Attract Employees The Onboarding Process Training Process Invite Link https://us02web.zoom.us/j/88553640943?pwd=K0ZTcW4rakwxTXVXL2daZW5paFJHUT09 REGISTER NOW

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Webinar – WAVE Boot Camp (Spanish)

August 31, 2023 @ 7:30 pm - 9:45 pm
Free

ecíficamente para personas no financieras.  Este campo de entrenamiento se dicta en formato de conferencia y cubre todas las características y funciones mas importantes.  Los participantes aprenderán a usar Wave para administrar sus finanzas, crear facturas, realizar un seguimiento de los gastos y generar informes financieros.  En dos horas, el entrenamiento brindará una comprensión de alto nivel de la aplicación, centrandose en los aspectos más importantes que los participantes deben saber para comenzar a usar Wave de manera efectiva.  El…

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September 2023

Clearing the Fog of Certification-Grow Your Local Business

September 5, 2023 @ 9:00 am - 10:00 am
Free

The certification process can be very confusing and many times feel very labor-intensive.  PCR SBDC presents a webinar to clear the confusion of the application process. During this workshop you will learn: $Billions of Public Contracting Dollars are within Los Angeles County Agencies for Certified Small Business How to leverage Statewide Small Business Certification to open may other Local Small Business Public Contracting Opportunities REGISTER NOW

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