The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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June 2023
How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »Webinar – Business Planning #1
Come ready to work on your business in this two-part training. Business planning is a tool to help your business! It’s an opportunity to create a road map and tell the story of the business with a focus on key elements. Highlighted Topics: Creating a Business Plan Goal Development Business Development Marketing Plans Advertising Strategies Financials – Overview REGISTER NOW
Find out more »How To Become Loan Ready
If you are looking to make your business bankable this webinar is for you! We know that finances can be scary but with the right help it can be the new best friend of your business. Join us as we look at what’s needs to make sure you are bankable and ready to grow your business when applying for a loan. REGISTER NOW
Find out more »Webinar – 8 Steps to Optimizing Your YouTube Videos Rank and Visibility
Videos have become an essential marketing tool for many businesses. Too often, it becomes hard to justify the time spent creating videos, because no one is viewing them. Sound familiar? Video content must follow certain search engines rules. Do you know them? If not, you should join our SBDC Online Marketing and Web Developer, Darren Elliott as he explains what those rules are, 8 Steps to Optimizing Your You Tube Videos Rank and Visibility and the best of all, they…
Find out more »Webinar – 10 Ways to Improve Mobile User Experience
Is your site considered “mobile friendly”? If you are not sure what that means, it is possible that your site is being penalized by search engines for not being in line with today’s mobile requirements. Fortunately, SBDC Digital Marketing Consultant and Web Developer, Darren Elliott is ready to walk you through it. By the end of this informative webinar, you will be clear on what your site needs to have done, and how to properly maintain things, so your site…
Find out more »WEBINAR Biz Basics: How to Start Your Business Financials in Excel
Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. We will also see how you can download your bank activity and use filters to analyze the data, a powerful tool. Basic computer knowledge is required for this class. Instructor: Andrew Strachan (SBDC Advisor) REGISTER…
Find out more »How To Create Content On Canva
In this hands-on interactive webinar, instructor Deborah Deras will teach you how to be successful at using organic, social media content in your marketing campaigns. Through incredibly effective use of social media content, Deborah herself has booked huge clients such as Verizon, Coca-Cola, Proctor & Gamble, NASA, Caltech, and J.P. Morgan. You will learn how to: Create Instagram Reels/TikToks/YouTube Shorts on Canva How to create Carousel posts How to animate posts How to use your brand colors and fonts consistently…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »Developing An Actionable Business Plan
You can’t get there if you don’t know what or where “there” is. This class is intended to assist both startups and expanding or scaling businesses in developing an actionable and measurable plan for the next steps in growing a profitable business. In this class we will actively work on: • Defining your business model • Identifying your place in the market • Identifying your customers and revenue channels • Identifying expansion opportunities • Costing and pricing • Revenue…
Find out more »Business Plans Made Simple
In this webinar we’ll cover: Free business plan template demo Market research tools Free Resources and Support Financial projections Break-even analysis Live Q & A REGISTER NOW
Find out more »YouTube For Business
Who owns the SEARCH engine, Google? Who owns YouTube, Google? When your potential customers/clients go online to search for your products or services they look on Google. If they are under 33, I promise you, they will go first go to YouTube which is also a search engine for videos. When you create an online presence on YouTube you have the ability to come up in Google search and YouTube search double the discoverability for half the effort. It also…
Find out more »Webinar – Veterans, Military and Spouses Series: Finding Funding
Explore a variety of funding types for your business. Capital is critical for all businesses. The type of business, your capital needs, and additional factors may influence what you explore. There are many types of capital including owner investment, profit reinvestment, loans from a bank, loans from an alternative financial resources(non-banks), equipment financing, tax credits, supplier credit, credit lines, equity lines, Angel Investors, Venture Capital Investors, money invested by family & friends, Crowd Funding, etc. REGISTER NOW
Find out more »Webinar – Filing a Federal Trademark Registration Application: The Basics
Navigating the United States Patent and Trademark Office (USPTO) trademark registration process can be confusing, and a minefield for small businesses. The filing fees are nonrefundable, so getting it right the first time is a must. This webinar will explain how to help you: Obtain a USPTO federal trademark registration, including pre-application considerations Selecting the TEAS or TEAS-Plus application Selecting the 1a (“Use”) or 1b (“Intent to Use”) basis Determining class numbers and descriptions of goods and services Overcoming USPTO…
Find out more »WEBINAR Legal Corner: Avoiding Law Suits – Alternative Dispute Resolution
Law suits are very common, but they can be avoided. Learn how to set up your business so it can stop being a target of law suits. The workshop also covers alternatives to going to court to settle a business dispute. Alternative Dispute Resolution is very popular because it is much faster and much cheaper than court and just as powerful! This workshop is led by Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With…
Find out more »Business Plan Webinar
Having a business planning process is a necessity for your business whether you are trying to build an internal roadmap for your business concept or you are looking for funding. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. Presenter: Andrew Cohen REGISTER NOW
Find out more »Webinar – Campamento de Quickbooks Online
Este campo de entrenamiento es un programa de capacitación breve e intensivo diseñado para que personas no financieras aprendan a usar QuickBooks en línea. El campo de entrenamiento cubre las características y funciones básicas, incluida la configuración de cuentas, la gestión de facturas y gastos, el seguimiento de ventas e ingresos, la generación de informes financieros y la conciliación de extractos bancarios. El enfoque está en las habilidades prácticas, con el objetivo de brindar a los participantes el conocimiento y…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »Webinar – Business Planning #2
Come ready to work on your business in this two-part training. Business planning is a tool to help your business! It’s an opportunity to create a road map and tell the story of the business with a focus on key elements. Highlighted Topics: Creating a Business Plan Goal Development Business Development Marketing Plans Advertising Strategies Financials – Overview REGISTER NOW
Find out more »WEBINAR E-Smarts: Dominating Your Local Market Online
This workshop will go over methods and strategies to leverage online marketing and social media to dominate your local market. If you’re looking for ways to attract new customers then this training will show you how to avoid common pitfalls and get ahead of your competition. In this workshop you will discover: i. The 4 areas of Digital Marketing that are essential to a successful business ii. Why the way people perceive you online makes all the difference iii. The proper way to…
Find out more »WEBINAR QUICKBOOKS ONLINE SERIES
6/7/2023 – SETTING UP QBO: Learn how to set up QBO by customizing settings, setting up customers, vendors, chart of accounts, product and service items. Decide which version of QBO works for you. Learn how to set up bank feeds, bank rules and get bank synchronization tips. 6/14/2023 – QBO SALES & EXPENSES: Learn how to customize QBO for your sales and expenses, create sales receipts and invoices, receive customer payments and make payment links. Learn how to correctly enter expenses and…
Find out more »Webinar – Intro to Certifications and Contracting Opportunities for Veterans, Military and Spouses
The session will feature certifications and contracting opportunities as an option for Veteran, Military and Spouse entrepreneurs and business owners who want to diversify and expand their customer base. Participants will be introduced to resources to help with becoming certified to do business with the Federal, State and Local government and an overview of the process. REGISTER NOW
Find out more »WEBINAR E-Smarts: 20 WordPress Tips & Tricks for Small Businesses
WordPress is by far the most popular content management system. From blogging to eCommerce, it can be a powerful tool for small business website owners to enhance their online presence. In this webinar, we will review some of the key features and benefits of WordPress, how it differs from other platforms, and how you can set yourself up for success. Attend this 2-hour Webinar to discover: How to get started on WordPress Which features set it apart from the pack Must-have…
Find out more »Webinar – WAVE Boot Camp (Spanish)
Este campo de entrenamiento logra una descripción general completa de la aplicación de contabilidad gratuita diseñada específicamente para personas no financieras. Este campo de entrenamiento se dicta en formato de conferencia y cubre todas las características y funciones mas importantes. Los participantes aprenderán a usar Wave para administrar sus finanzas, crear facturas, realizar un seguimiento de los gastos y generar informes financieros. En dos horas, el entrenamiento brindará una comprensión de alto nivel de la aplicación, centrandose en los aspectos…
Find out more »July 2023
Business Profit Projections
Business Projections 101 If you are looking to make a profit in your business this webinar is for you! We know that numbers can be scary but with the right help it can be the new best friend of your business. Join us as we take an honest look at what needs must be met to start, grow and keep you in the green. The only thing that can make you cents is MONEY! Let us help! REGISTER NOW
Find out more »How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits •…
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