The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
June 2017
Networking 101 – 15 Second Elevator Pitch (Inglewood)
Would you like to improve your ability to communicate what you do to increase clients and customers? Do you have your 15-second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras, SBDC Marketing Consultant will give you a 4-step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales, investors and or strategic…
Find out more »July 2017
Google Digital Marketing 101 (Inglewood Library)
Why should you attend? -Register your business on Google -Attract new customers -Develop a digital marketing strategy -Learn to use free Google tools -Learn to use Google Analytics -Receive a Certificate of Completion -Receive free promotional material -Connect with a Google AdWords Strategist -Receive discount coupons Who should attend? -Small Business Owners -Minority Business Owners -Existing business owners who want to learn more about digital marketing -Existing business owners who want to register their business online -Entrepreneurs who just started…
Find out more »YouTube 101 for Business (INGLEWOOD)
YOUTUBE: -Understanding Youtube as a Social Media Marketing platform -What content can you put on Youtube -How to optimize and monetize Youtube videos -Simple steps you can do to increase Subscribers -How to integrate with Social Media to increase revenue -How to use Youtube as a Marketing Strategy NOTE: Due to the information that needs to be covered and out of respect to attendees, late admittance to class is not permitted. Please allow time for traffic and to find parking…
Find out more »October 2017
Instagram 102 for Business (Inglewood Library)
Since May 2017, Instagram owned by Facebook has been overtaking the Social Media world virtually crushing Snapchat by adding new features such as IG stories, swipe up links, clickable tags and the user favorite Instagram Live. According to CNBC, Mark Zuckerberg, founder of Facebook owner of Instagram reported that Instagram Stories has 200 million daily active users, while Snapchat has 161 million active users which appear to be decreasing almost daily with the copycat features that Instagram has implemented, inspired…
Find out more »November 2017
Social Media Strategy 101 – Inglewood Library
Social Media Marketing can be overwhelming, from posting, to monitoring comments to creating content. As busy small business owners we need to be efficient, lean and make sure our efforts lead to profit. In this workshop you will learn how to authentically connect and create compelling messaging on Social Media to develop lasting relationships that go beyond transactional customers but a tribe of devoted followers to grow your business for success with ease and grace. Attendees will learn: How to…
Find out more »January 2018
How to Create Your Social Media Content (Inglewood Library)
So you set up your Social Media Platform for your business, now what? You need content, but what should you share? Join Deborah Deras, The Social Media Goddess to discover: How to create compelling content that you ideal target market will share The key elements to designing branded content How to design graphics at no cost How to organize your content for faster & easier posting How to convert your followers into paying clients and customers Register Now Instructor Deborah…
Find out more »February 2018
Social Media 101 – (Inglewood Library)
What you'll learn: You've starting using social networks for your organization and now you want to use them more effectively in 2016. This seminar will give you a closer look at these popular social media networks and what they can achieve: Look closer at Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Learn the market for each platform and how companies use them to grow. How to create your company's online personas for customers and contracts to follow and trust &…
Find out more »March 2018
8 Social Media Marketing Strategies (Inglewood Library)
Are you ready to crush your business in the New Year? Don't know where to put your time and energy in social? Frustrated for putting time and money and not seeing results? This is a must-attend workshop for any small business that wants to learn: - What platform is hot and which one is out the window like Vine, Periscope, ect. - How to position for your company to be seen - Why influencer marketing is here to stay -…
Find out more »April 2018
Facebook Live for Business (Inglewood)
Facebook has over a billion subscribers. Would you like to learn how to use Facebook livestreaming to grow your business? How to set up your account Where to stream to get the most impact What to stream to drive business/sales How often to stream 5 C's to increase more sales from your streams Q&A Register Now Instructor Deborah Deras
Find out more »May 2018
LinkedIn for Business (Inglewood)
Social Media Gurus say, LinkedIn is THE Platform of 2018. It is the platform for Business-to-Business business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically, you can build your sales funnel without ever leaving your office. Also at this session, learn how to get great online reviews. We all know in service industries that we have a lot of competition online and it…
Find out more »June 2018
LinkedIn for Business Part 2 (Inglewood)
This high content workshop is designed for those who already have a LinkedIn profile and/or business page and would like to learn how to find prospects, position your brand and turn contacts into clients and customers. This is not a basic/beginner class so those that want to learn basic setup should take the LinkedIn class. During this course you will learn how to: - Discover what your prospects are interested in so you can position your brand as the answer to…
Find out more »July 2018
Fear of Live Streaming (Inglewood)
Would you like to start live streaming but don't know where to begin? Does the idea of pressing RECORD scare you? Do you need a strategy of what to say and how to convert it to sales? Attend this workshop to figure out: * What do I talk about * The equipment you need to stream * How to structure the live * How to instantly stop the fear * How to create a compelling CTA to increase sales …
Find out more »August 2018
YouTube 101 for Business-Inglewood
YOUTUBE: -Understanding Youtube as a Social Media Marketing platform -What content can you put on Youtube -How to optimize and monetize Youtube videos -Simple steps you can do to increase Subscribers -How to integrate with Social Media to increase revenue -How to use Youtube as a Marketing Strategy. Register Now
Find out more »September 2018
Social Media 101-(Inglewood Library)
You’ve started using social networks for your organization and now you want to use them more effectively in 2018. This seminar will give you a closer look at these popular social media networks and what they can achieve: Look closer at Facebook, Twitter, LinkedIn, Pinterest, Google+ & Instagram. Learn the market for each platform and how companies use them to grow How to create your company’s online personas for customers and contacts to follow and trust & move traffic. Do’s &…
Find out more »October 2018
Instagram 101 for Business (Inglewood)
At this workshop, you will learn: * How to set up your profile * How to get followers * Choosing the right hashtags * Creatively designing pictures Plus all participants will get an ebook on how to go from likes to sales. Register Now Instructor Deborah Deras
Find out more »November 2018
How to Create Compelling Content (Inglewood Library)
So you set up your Social Media Platform for your business, now what. You need content, but what should you share? Join Deborah Deras, The Social Media Goddess to discover: * How to create compelling content that your ideal target market will share * The key elements to designing branded content * How to design graphics at no cost * How to organize your content for faster & easier posting * How your converts into paying clients and customers Instructor:…
Find out more »February 2019
How to Create a 2019 Content Calendar- Inglewood
Do you struggle to come up with relevant content that is worth posting? Are you aware of how to to monetize your social media to increase your revenue through online sales and visibility? Having a solid content calendar is highly recommended so you can capitalize on all the holidays, events and sales opportunities available to you. Workshop Topics: How to create content that sells remember facts tell but stories sell and you need to connect with your audience…
Find out more »March 2019
Do’s and Don’ts of SBA Financing- Tips To Know Before You Apply
This workshop will clarify the lending options available to small businesses. Increase the likelihood of obtaining funding for your project by knowing the best way to present your request and choose a lender. Whether you have been in business for a long time, are just getting started, or are considering purchasing an existing business this workshop has something for you. Topics: - What not to say to your lender - How to find the right lender for your project -…
Find out more »Facebook Live for Business- Inglewood
Facebook has over a billion subscribers. Would you like to learn how to use Facebook livestreaming to grow your business? 1) How to set up your account. 2) Where to stream to get the most impact. 3) What to stream to drive business/sales. 4) How often to stream. 5) 5 C's to increase more sales from your streams. 6) Q&A Instructor Deborah Deras Register Now
Find out more »April 2019
Networking 101 – 15 Second Elevator Pitch (INGLEWOOD)
Would you like to improve your ability to communicate what you do to increase clients and customers? Do you have your 15 second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras, SBDC Marketing Consultant with give you a 4 step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales, investors and…
Find out more »May 2019
Social Media 101 – Inglewood Library
You’ve started using social networks for your organization and now you want to use them more effectively in 2019. This seminar will give you a closer look at these popular social media networks and what they can achieve: Look closer at Facebook, Twitter, LinkedIn, Pinterest, Google+ & Instagram. Learn the market for each platform and how companies use them to grow How to create your company’s online personas for customers and contacts to follow and trust & move traffic. Do’s &…
Find out more »June 2019
Facebook Live for Business
Facebook has over a billion subscribers. Now is the time to learn how to use Facebook livestreaming to grow your business. 1) How to set up your account. 2) Where to stream to get the most impact. 3) What to stream to drive business/sales. 4) How often to stream. 5) 5 C’s to increase more sales from your streams. 6) Q&A Instructor Deborah Deras REGISTER NOW
Find out more »July 2019
LinkedIn for Business- Inglewood Library
Social Media Gurus say, LinkedIn is THE Platform of 2019. It is the platform for Business to Business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically you can build your sales funnel without ever leaving your office. During this course: -Identify your best targets. -Fill your pipeline with quality prospects. -Get more customers using LinkedIn. -Book more appointments from networking. -Easily obtain video…
Find out more »August 2019
Social Media 101
What you’ll learn: You’ve started using social networks for your organization and now you want to use them more effectively in 2019. This seminar will give you a closer look at these popular social media networks and what they can achieve: Look closer at Facebook, Twitter, LinkedIn, Pinterest, Google+ & Instagram. Learn the market for each platform and how companies use them to grow How to create your company’s online personas for customers and contacts to follow and trust & move…
Find out more »September 2019
Instagram 101
Topics to be cover includes: – How to set up your profile – How to get followers – Choosing the right hashtags – Creatively designing pictures – Plus all participants will get an ebook how to go from likes to sales. Instructor Deborah Deras REGISTER NOW
Find out more »November 2019
Podcasting for Small Businesses (INGLEWOOD)
With more time in the car stuck in traffic commuting and the decline of good music on the radio we are forced with a dilemma of what to do in the car? Like any productive entrepreneur we want to do something that will grow our business? According to Edison Research, online radio including podcasts has grown 61% in the past ten years and NPR data reported in last two years has risen from 3.5 to 5.4 million listeners. It is…
Find out more »December 2019
Sales Strategies for the New Online Age (Inglewood)
As we see classic stores like Toys R Us, Sears close down and Macy’s reduce stores we see the brick and mortar world having a tremendous shift as more consumers feel comfortable buying online. In the past we would place ad in the paper or do a mailing and a numbers game we would convert advertising to business? Now, as times have changed and how we consume information has shifted from print media and even commercials to online Social Media…
Find out more »January 2020
How to Create a 2020 Content Calendar-Inglewood
Do you struggle to come up with relevant content that is worth posting? Are you aware of how to to monetize your social media to increase your revenue through online sales and visibility? Having a solid content calendar is highly recommended so you can capitalize on all the holidays, events and sales opportunities available to you. -How to create content that sells remember facts tell but stories sell and you need to connect with your audience by identifying their pain…
Find out more »February 2020
Facebook Live for Business
Facebook has over a billion subscribers. Now is the time to learn how to use Facebook livestreaming to grow your business. This event will cover: 1) How to set up your account 2) Where to stream to get the most impact 3) What to stream to drive business/sales 4) How often to stream 5) 5 C’s to increase more sales from your streams 6) Q&A Instructor Deborah Deras REGISTER NOW
Find out more »March 2020
Networking 101 – 15 Second Elevator Pitch (INGLEWOOD)
Would you like to improve your ability to communicate what you do to increase clients and customers? Do you have your 15 second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras, SBDC Marketing Consultant with give you a 4 step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales, investors and…
Find out more »
