The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
September 2016
Intellectual Property (IP) Basics-COC-9/27/2016
Intellectual Property (IP) is increasingly becoming one of the most important sources of revenue for businesses. It is also becoming one of the greatest sources of liability and revenue loss. Startups, entrepreneurs, and companies of all sizes must be aware of how to create, protect and enforce their IP and related rights, as well as how to prevent or reduce the risk of IP infringement claims and litigation. This presentation will educate you on the basics of intellectual property-copyrights, trademarks,…
Find out more »November 2016
Negotiation Basics-COC-11/15/2016
Have you ever felt frustrated that you entered into a "bad deal"? Do you feel intimidated or out of your comfort zone when negotiating? Would you like to feel comfortable, confident and in control when you negotiate? This course will teach the basic skills you need to be a successful negotiator. Learn how to: • Prepare for the negotiation • Get the terms you need/bargain for what you want • Know the difference between “positions” vs. “interests” • Handle aggressive,…
Find out more »March 2017
Branding – How Is Your Business Perceived?
This workshop will give you the tools to disrupt the way you think about your brand. It will allow you the opportunity to imagine or reimagine it through the lens of those you seek to influence! REGISTER NOW Instructed by: Tora Brown
Find out more »April 2017
Finding Funding for Your Business
The session will highlight financing options for small business including alternative lenders, crowdfunding, merchant services, suppliers, investors, etc. Register Now Instructed by: Connie Sparks
Find out more »May 2017
Monster Marketing Mistakes
Yes, it is almost certainly true – you are making mistakes when marketing your business products and services. Come prepared to listen, learn and discuss what you can and should do to fix those mistakes. Bring your business cards and flyers to have them challenged by your peers and a 35-year expert marketing executive – first, as a corporate executive at Disney, Activision, and Panasonic and then as a small business owner just like you. Led by an SBDC Senior…
Find out more »June 2017
Government Contracting – Are There Customers You Haven’t Reached?
The session will feature government contracting as an option for entrepreneurs and business owners who want to diversify and expand their customer base. Participants will be introduced to resources to help with becoming certified to do business with the government and an overview of the process. REGISTER NOW Instructed by: Tora Brown
Find out more »August 2017
Raise Your Prices and Earn More Money
This energetic and informative 90 minute workshop will help you figure out if the prices of your products or services are too low and then how and why you should raise your prices now. Learn proven ways to grow your business and earn more profits from a marketing and sales expert with more than 35 years of successful business experience. We begin with a presentation and then it is your turn – you ask the questions and get answers customized…
Find out more »October 2017
Take Control of Your Business – The Power of Financials
Learn how to take control of your business through the power of financials. Financials can be used to empower you and positively impact your business. Examples will be shared where warning signs were glaring in the financials, but business owners could not spot the warning signs. You will have the knowledge and tools to apply in your business. Financial statements convey a story about a business. You will learn how to interpret and understand the financials, define Metrics and set-up…
Find out more »Marketing Basics
If you are getting ready to start your won small business or have been operating for a short time, this workshop is designed for you! Come ready to learn the sales and marketing basics for a new business so you can avoid common mistakes and maximize the power of your limited budget of time and money. We begin with a presentation and discussion of how to create and execute a marketing and selling program for your specific business idea and…
Find out more »November 2017
Get It In Writing: Contract Basics
This class includes an in-class negotiation and drafting activity. A laptop or tablet is strongly recommended. This class will provide information on contracts every small business should know, including: the basic elements of contracts; how contracts are created (and breached); drafting considerations; "boilerplate" clauses and what they mean, typical contracts most small businesses will encounter in day-to-day operations, such as NDA's, Term Sheets, licenses and independent contractor agreements; and dispute resolution clauses. Register Now Instructor Erica Bristol
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