The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
- This event has passed.
Digital Marketing Strategies For Measurable Results
February 13 @ 12:00 pm - 1:30 pm
free
A comprehensive marketing strategy leverages Social Media to make information more accessible by combining together technology, content, and social interaction across many platforms including websites, blogs, video-sharing, review sites, email marketing, and event promotion. This session provides an overview of the 9 key areas of social media as defined by David Mitroff, Ph.D. with examples from his work. In this program, discover:
-
- How effective are your current social media efforts?
-
- Are you continually researching new market segments?
-
- Learn to align Social Media initiatives with other marketing strategies
-
- What components of your current marketing plan could leverage Social Media?
-
- How valuable is feedback from your customers for your success?
