If you’re launching a new business website (or sprucing up an existing site), this workshop is for you!

Learn how to create a search-friendly website that’s useful for customers and supports your business goals. In addition, learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online advertising. We’ll also introduce tools that will help you run your business online, including Google Analytics and Trends.

In this workshop we’ll offer tips for:

• • Building a goal-oriented website
  • Creating useful content for your audience

• Ensuring your site is useful for visitors, on any and every device
• Increasing visibility with search engine optimization (SEO)
• Creating a free Google My Business listing
• Improving your website’s visibility in Google’s organic search results, on all devices
• Advertising your business on Google

Presenter: Roberto Martinez

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