Social Media Marketing can be overwhelming, from posting, to monitoring comments to creating content. As busy small business owners, we need to be efficient, lean and make sure our efforts lead to profit. In this workshop, you will learn how to authentically connect and create compelling messaging on Social Media to develop lasting relationships that go beyond transactional customers but a tribe of devoted followers to grow your business for success with ease and grace. Attendees will learn: How to choose which platform you need to have a presence on. When to post and how to use time-saving techniques to post on multiple platforms. How to promote and sell to fans who love you. How to get your raving followers to invite more followers. How keywords, hashtags and free search engine optimization are vital. How your website, email and text campaigns can be integrated into your strategy for quantum results.

Deborah Deras, the presenter for this workshop and a social media consultant for the Southbay SBDC, has extensive experience in social media and online marketing. She has successfully presented to corporations all throughout the world. She has served as an influencer for campaigns with Verizon, Pine-Sol, Coca-Cola, Allstate and much more. Her interactive style, engagement, and easy to understand practical advice that business leaders can put into action immediately to grow their businesses. She is the author of multiple books and is a sought-after keynote speaker and spokesperson.

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Instructed by:

Deborah Deras