The LA SBDC Regional Network offers no-cost virtual business workshops for small businesses.
We serve Los Angeles, Santa Barbara, and Ventura counties.
Brand Ready: Prep for the Holiday Season
The holiday season is one of the biggest opportunities of the year to grow your business—but making the most of it requires more than simply adding a holiday promotion.
In this hands-on strategy workshop, we’ll look at how to prepare your business, brand, and marketing efforts for the busiest shopping season of the year.
Attendees will learn how to:
- Audit your current brand presence — identify what’s working, what may be getting in the way, and where you have opportunities to stand out.
- Optimize your calls to action and customer journey — create clear, compelling reasons for customers to take the next step.
- Maximize what you already have — explore creative ways to repurpose and get more mileage out of your existing content, creative, and marketing assets.
- Strategically test something new — identify opportunities to experiment with new ideas, messaging, or approaches that could support your holiday goals.
Together, we’ll turn these insights into a practical holiday strategy tailored to your business, so you leave with clarity on what to prioritize, what to test, and how to put your efforts toward driving holiday revenue.
Presented by: Business Advisor, Asia David
*The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before and the day of the webinar.
