The LA SBDC Network offers no-cost virtual business workshops for small businesses in Los Angeles, Santa Barbara, and Ventura Counties.
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September 2020
Get Your Local Business on Google Search and Maps
Learn about Google My Business, a free tool for local businesses who want to connect with customers on Google Search and Maps. Get hands-on help creating or updating your business profile or a simple website. Part of the GetDigitalCA four-part small business workshop series. Tuesday, September 22 10:00AM PT REGISTER NOW
Find out more »How To Sell For The Non Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: · The psychological barriers that could be holding you back and the tools required to overcome them. · Understanding the components of an effective sales…
Find out more »Webinar – Facebook and Social Media
This is a basic workshop to learn which are the correct social media networks for your business and the common terminology. We will have examples and interact with Facebook and your business page. How to use Hashtags, tag people, belong to groups, what is Marketplace, and much more. REGISTER NOW
Find out more »Webinar – How to Adapt for COVID-19 – Low/No Cost Marketing Strategies
Learn about helpful strategies to keep your marketing momentum strong, during this down time. Strategies include: -How to Maintain a Social Media presence during a down period -How to Network with Social Distancing -Valuable Marketing Resources to Help You and Your Business Stay Connected -Marketing Decisions: What to do when times are slow? Where to invest? REGISTER NOW
Find out more »Webinar – Facebook y Redes Sociales
Este es un taller básico para aprender cuáles son las redes sociales correctas para tu negocio y la terminología común. Tendremos ejemplos e interactuaremos con Facebook y su pagina de negocios. Cómo usar Hashtags, etiquetar personas, pertenecer a grupos, que es Marketplace, y mucho más. registrarse ahora
Find out more »WEBINAR: Digital Marketing Automation-Grow your Business on Autopilot
This workshop will go over how you can set up an automated Digital Marketing system to grow your business on autopilot. If you have a restaurant, a retail business, a service business or an e-commerce business, you will learn how to take advantage of automation to beat your competitors. In this workshop you will discover: · How to double your sales · How to attract potential customers and where you should be looking for them · How to turn those…
Find out more »Ponga su negocio local en Google Search y Maps
Explore Google My Business, una herramienta gratuita para empresas que desean conectarse con clientes en Google Search y Maps. Parte de la serie de talleres para pequeñas empresas de cuatro partes: GetDigitalCA Thursday, September 24 10:00AM PT REGISTRARSE AQUÍ
Find out more »How To Make Your Business Virtual
Do you have questions about how to transition your business to a virtual one? This talk, led by David Mitroff, Ph.D., discusses business strategies to create your ideal virtual business. The conversation will focus on how to make new business connections, how to analyze your social media platform, how to review your website with a critical eye, and how to approach your overall marketing strategy. REGISTER NOW
Find out more »Facebook & Instagram Advertising Webinar
Get started with Facebook & Instagram and start running your first campaign this week. This webinar is for those who are just getting started, or have never advertised before. Audience Settings Setting Budgets Reviewing Insights How to Run Contests & Sweepstakes Presented by: Laura Nystrom *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before the webinar. REGISTER NOW
Find out more »Make Your Website Work for You
In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help Part of the GetDigitalCA four-part small business workshop series. Wednesday, September 30 10:00AM PT REGISTER NOW
Find out more »October 2020
Webinar – E-Commerce Fall Series – How to Effectively Use Video to Grow E-commerce Sales
How to Effectively Use Video to Grow E-commerce Sales REGISTER NOW
Find out more »Webinar – Say What? Product Advertising and Labeling
This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws. REGISTER NOW
Find out more »Webinar 3 Part Series:Thinking About Building Your Business Website -The Development Path to Explore
So, you are building your business website yourself? Congratulations You’re probably too nervous to celebrate just yet. After all, you have some very big decisions to make. Now the good news – this 3 Part Series will explore the development path before building your business website. Put your business on the right track with development, from the start. Register to attend today! · 10/1/20 Part 1: 10 Important Factors to Consider Before Choosing a Web Host · 10/8/20 Part 2: Tips on Choosing the Web…
Find out more »Use YouTube to Grow Your Business
Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand. Part of the GetDigitalCA four-part small business workshop series. Wednesday, October 7 10:00AM PT REGISTER NOW
Find out more »Webinar – WordPress Survival – Part 1
Using WordPress or thinking about using WordPress, this two part webinar will provide tips and techniques to help make it easier to navigate, increase productivity, and lead the path to more visibility for your business and customers. REGISTER NOW
Find out more »Website and Social Media Content Creation
Do you struggle to create new content every week or month? A strong website or social media strategy are only as good as the content they contain, and this workshop will teach you the key parts of strong copy-Audience, Benefit and Call-to-Action, as well as give you tips on keeping your messaging fresh and impactful. Presented By: Ojen Kassabian *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before…
Find out more »Webinar – Google my Business
With a Profile of my business in Google your company can stand out for free in Maps and Google Search. With the features we will teach, you can interact with existing customers or find new ones. You will learn to enter the information that your company needs so that you appear on the first pages of the search. We will talk about how to enter the type of business, description, how to mount photos, and more. REGISTER NOW
Find out more »Marketing During the Uncertainty of COVID-19
Are you wondering what to do during these times of uncertainty and change? You are not alone. Today, more than ever, as a business owner you need to show up and have a constant presence for your customers. You must create and provide solutions to your customers’ problems. You must be the one approaching them and sharing a solution that is unique and will produce OUTCOMES! No matter what you offer as a product or service, there is a need…
Find out more »Webinar 3 Part Series:Thinking About Building Your Business Website -The Development Path to Explore
So, you are building your business website yourself? Congratulations You’re probably too nervous to celebrate just yet. After all, you have some very big decisions to make. Now the good news – this 3 Part Series will explore the development path before building your business website. Put your business on the right track with development, from the start. Register to attend today! · 10/1/20 Part 1: 10 Important Factors to Consider Before Choosing a Web Host · 10/8/20 Part 2: Tips on Choosing the Web…
Find out more »Leveraging Reports and Analytics 101
In this workshop, you will learn how to leverage Shopify reports to make sense of your customers’ behavior. We’ll explore data analysis fundamentals and will touch on some analysis platforms like Google Analytics and session recording apps that can help you draw valuable insights to shape your sale strategies for success in the months ahead. Register Now
Find out more »Webinar – Google mi Negocio
Con un Perfil de mi negocio en Google tu empresa puede destacarse de manera gratuita en Mapas y Búsqueda de Google. Con las funciones que enseñaremos, podrás interactuar con los clientes existentes o encontrar nuevos. Aprenderás a ingresar la información que necesita tu empresa para que salgas en las primeras páginas de la búsqueda. Hablaremos de cómo ingresar el tipo de negocio, descripción, cómo montar fotos, y más. registrarse ahora
Find out more »Webinar – SBDC Learn How to Prepare for an Investor Pitch (6-Part Series)
The 6-part webinar series is an intensive entrepreneurship education program focused on preparing investor pitch and resources for non-dilutive funding. This 6-part webinar is designed for entrepreneurs who have an early-stage startup or an aspiration to start one, and looking for guidance on fundraising and preparing to pitch to investors. Who should attend? · Aspiring entrepreneurs and entrepreneurs who want to take their business to the next level · Preparing for fundraising from investors and other funding resources Program Details…
Find out more »Webinar – How to Sell, Ship and Market on The Top Marketplaces (4-Part Series)
Thinking about selling on Amazon, eBay, Etsy, Walmart? Learn how to sell, fulfill and market on the top e-commerce marketplaces. We’ll cover the onboarding process, marketing within the marketplace, fulfillment and reporting in the top four marketplaces. Dates: 10/13, 10/20, 10/27, 11/3 REGISTER NOW
Find out more »Webinar – WordPress Survival – Part 2
Using WordPress or thinking about using WordPress, this two part webinar will provide tips and techniques to help make it easier to navigate, increase productivity, and lead the path to more visibility for your business and customers. REGISTER NOW
Find out more »Webinar – TikTok and Help to Grow Your E-Commerce Business
Come and learn about TikTok. It’s one of the most talked about social networking platforms of 2020, but what is it? How can it help grow your e-commerce sales? REGISTER NOW
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