Business owners struggle with business decisions that affect the financial health of the company. “Are we selling at the right price?” “Are we making money?” “Can we afford to hire someone?” Many times, these decisions are made without a thorough understanding of the financial implications. This does not need to be the case. There are […]
AI chatbots have moved from clunky scripts to intelligent assistants that can answer customer questions, recommend products, and support sales around the clock. In this session, you’ll learn exactly what AI chatbots are, how they work, and what they can do for your business. We’ll cover the full spectrum of options: done-for-you platforms […]
In this session, we'll explore the vital role marketing materials play in the procurement space. Learn website best practices and pitfalls to avoid, master the art of crafting tailored capability statements, and gain insights into crafting compelling intro emails and effective follow-ups after networking events. Refine your elevator pitch to leave a lasting impression. Equip […]
The New Rules of Social Media Presence: From SEO to AEO, From Algorithms to AI You are posting consistently. You are using hashtags. You are making reels. You are trying trends. Yet reach is unpredictable. Engagement feels random. Growth feels slow. Here is what changed: Social media is no longer just about search engines. It […]
Is your website a dream or a nightmare for mobile users? Join SBDC Digital Marketing Consultant Darren Elliott for this high-impact free webinar: “10 Ways to Improve Your Site’s Mobile User Experience (UEx).” With over 60% of web traffic now happening on smartphones, a “desktop-only” mindset is costing you customers. Darren’s breaking down the essential […]
Looking for an alternative to ChatGPT and curious about what Anthropic’s Claude can do for your business? In this practical 90-minute webinar, you’ll get an overview of Claude and learn how small business owners, consultants, coaches, and creatives can use it to save time, improve communication, and streamline workflows. We’ll explore how Claude can help […]
Presenter: Erica Bristol This webinar will teach business owners how to prepare basic corporate documents such as statements of information; holding director and shareholder meetings, preparing motions and minutes, voting requirements; and other corporate formalities required by the company’s bylaws, operating agreement or by law. REGISTER NOW
A brief overview of Instagram. We will compare the benefits of the use of image, sliders, and video including reels and on grid posts. We will discuss real life examples – personalities, brands, and companies – who are using the native functionalities of this platform with Threads to build community, create engagement and increase sales. […]
This presentation demystifies marketing within the procurement space, guiding on effective strategies to identify key contacts, crucial registration platforms, certification processes, and essential marketing materials, including the crafting of a compelling capabilities statement. REGISTER NOW
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in […]
As a small business owner or entrepreneur, winning government contracts can be a lucrative way to grow your business and increase your revenue. However, finding these opportunities can be a daunting task, especially if you're new to the world of contracting. In this presentation, we'll provide you with valuable insights and practical tips on where […]
Have you ever been forced into an FMEA exercise that felt like a marathon through the jungle with no shoes? This webinar will take a different approach to the risk analysis tool that so many customers require of their suppliers. And, if you haven’t had that experience yet, please attend this webinar so you can […]
Come ready to learn the steps on how to register and complete the Small Business Certification with the State of California. Why not be eligible in helping the State of California meet the requirement of 23% of contracting dollars being awarded to certified businesses? Instructor: Paul Mazbanian REGISTER NOW
Únase a este seminario web gratuito dictado por un experto del DGS junto con el Centro SBDC, para aprender cómo hacer negocios con el estadoEste seminario web incluirá una sesión de preguntas y respuestas en vivo.Los temas incluyen:Programa de certificación SB/DVBECal eProcureCómo mejorar su perfilCómo encontrar oportunidades de licitaciónCómo investigar compras anterioresPartidarios de SB/DVBEFunción comercialmente […]
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork […]
This webinar will explain the legal requirements for offering and selling a corporation’s shares of stock every small business must know, such as understanding why stock is a “security”; compliance with state and federal securities laws, including securities registration and “private offering” exemptions; authorizing, offering, and issuing shares of stock (including shares issued to founders […]
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, […]
This practical webinar is for those who want to learn how to set up and manage Square as their point-of-sale solution. Square is a widely-used payment option known for its simplicity and reliability. The session will cover initial setup, key features, and how to create products, set prices, and organize categories. We will demonstrate processing […]
Join the Long Beach SBDC for our live Q&A addressing questions on how to increase the sales of your business and how to make your operation run more efficiently. SBDC business advisors Mike Huntley and Herb Thompson will interact live with the audience via Zoom and answer questions covering a broad range of topics that […]
Small Business Budget Planning – Forging a Solid Financial Path Managing finances is crucial for the success of any business. Business budgeting provides a roadmap to allocate resources effectively, manage cash flow, and achieve financial goals. Our presentation will review and explain the essentials of building a business budget. REGISTER NOW
Confusion often abounds regarding trademarks, copyrights, patents and trade secrets. These are all intangible creations of the human intellect, usually referred to as “Intellectual Property.” Regardless of the focus of your business, it is likely that Intellectual Property (“IP”) is one of the most valuable assets of your business. This webinar will help you understand […]
The Secure Your Small Business 8-part webinar series is designed to give small business owners, managers, and key staff a plain-language, real-world understanding of today’s most common cybersecurity risks and the practical steps they can take to reduce them. Each session focuses on a specific area of everyday business technology, breaking down what matters most, […]
Learn How to File Your Fictitious Business Name Free, live webinar for new and aspiring business owners You’re ready to start your business — but before you can move forward, you need to file a Fictitious Business Name (FBN). If you’re not sure where to start (and hiring a lawyer isn’t an option), this free […]
Stop guessing and start growing! Join SBDC Digital Marketing Specialist Darren Elliott for this high-energy, in-depth webinar. Discover the 7 Steps How to Strengthen Your Site’s Keywords to demystify search intent, master key phrases, and drive high-quality traffic to your digital doorstep. So, if you’re a small business owner looking to boost your site traffic, […]
The Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs provide an opportunity for small businesses to tap into federal funding to conduct research and development on promising new innovations and technologies. With $4 billion available annually, the programs are a source of seed capital for early stage companies. SBIR/STTR funding can […]
Unlock the true potential of your business with our upcoming webinar, “Elevate Your Business Plan with Software Powered Innovation.” Dive into a comprehensive workshop designed to elevate your business planning process, ensuring that you not only chart a course for success but do so efficiently and effortlessly. In this power-packed session, we will guide you […]
Certifications as a Growth Strategy is a must-attend workshop for businesses looking to secure government contracts. Whether you’re contract-ready or preparing for opportunities, this session will provide valuable insights and resources to help you succeed. Government certifications can enhance your credibility and give you a competitive edge. Additionally, a representative from the Small Business Administration will […]
Presenter: Erica Bristol This webinar will teach business owners the basics of owning and running a California limited liability company or “LLC,” such as what is an “LLC,” management, operating agreement basics, required and optional filings, member duties and liability, common mistakes, and best practices. REGISTER NOW
Part inspiration hub, part visual search engine, Pinterest is where ideas turn into action. From stay-at-home parents to small business owners and creators, it’s a powerful platform for discovery, planning, and growth. Learn how pins and boards really work, how to turn content into clickable calls-to-action and how to build community around themes that connect […]
Running payroll smoothly and compliantly is critical for small businesses. In this workshop, we’ll cover essential payroll best practices to help you avoid costly mistakes and ensure that your team is paid accurately and on time. Whether you’re new to payroll or looking to improve your existing process, this session will provide valuable insights and […]
Most of us don’t realize that every time we deal with a customer or another business contracts are involved. There are 4 main ways to reduce liability. Contracts on their own can reduce your risk of liability. LLCs and Corps reduce liability. Insurance can reduce liability. But you need contracts to make them work for you. Learn the ABC’s of […]
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in […]
Are you a business owner or entrepreneur ready to take control of your marketing but not sure where to start? This hands-on workshop is designed to help you understand and implement the core marketing strategies every business needs to grow. In this session, we’ll break down the essentials and help you build a solid foundation to boost […]
“Get Organized, Stay Compliant: The Essential Guide to Recordkeeping and Compliance for Small Business Owners!” “Get the know-how to stay compliant and stress-free—learn how to organize your books, meet compliance guidelines, and use digital systems that simplify bookkeeping. REGISTER NOW
In this engaging session, we'll delve into the five essential sections that every powerful Capabilities Statement must include: Core Competencies, Past Performance, Differentiators, Company Data, and Contact Information. You'll learn how to showcase your strengths, highlight your success stories, and set your business apart from the competition. We'll also explore the art of esthetic design, […]
Financial statements can feel like a foreign language, but they tell a powerful story when you know how to read them. This webinar explains the difference between a Profit & Loss Statement and a Balance Sheet, what each one reveals about your business, and how they work together. You’ll gain confidence using these reports to […]
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It’s as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash […]
If you are looking to make your business bankable this webinar is for you! We know that finances can be scary but with the right help, it can be the new best friend of your business. Join us as we look at what’s needed to make sure you are bankable and ready to grow your […]
Understanding the basics of marketing is vital for successful launch and growth of any business. Marketing is the discipline where you learn how to create & maintain demand, relevance, reputation, competitive positioning and more. Marketing is integral in all facets of launching, growing and maintaining your business in the short and long term. Marketing provides unique insights […]
Are you at a point where you need funding for the continued growth of your business? Are you unsure how to find the right sources of funding? Do you know the exact amount of cash-flow needed to grow your business? Join SBDC advisors Shaila Patankar and Max Ordonez for a workshop that identifies some key questions to ask when […]
The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your […]
The Secure Your Small Business 8-part webinar series is designed to give small business owners, managers, and key staff a plain-language, real-world understanding of today’s most common cybersecurity risks and the practical steps they can take to reduce them. Each session focuses on a specific area of everyday business technology, breaking down what matters most, […]
This class is designed for small business owners aiming to collaborate with prime contractors. Participants will learn how to position their businesses as attractive subcontractors, master the bidding process, and understand the contractual obligations involved. Key topics include identifying opportunities, networking strategies, compliance with industry standards, and effective communication with prime contractors. This course is […]
This presentation is a guide to Government and Corporate Procurement for Small Businesses. This presentation offers a clear, beginner-friendly overview of the procurement process, explores special set-asides, and assesses readiness for participation. Ideal for small business owners keen on navigating the complexities of government and corporate contracts. Class Objectives: • Understand the nuances of corporate […]
Unlike social media posts that disappear in 24 hours, YouTube content keeps working for you for months and years. In this session, you’ll learn how to set up and optimize a YouTube channel for your ecommerce brand, create videos that rank in search, and use product demos and tutorials to drive consistent traffic back to […]
Thinking of starting a business, but not sure what kind? You’re not alone. Many aspiring entrepreneurs are fueled by passion and the dream of being their own boss—but often lack clarity on the type of business that truly fits their strengths, lifestyle goals, and market realities. In this interactive 2-hour workshop, you’ll learn how to: […]
The Disabled Veterans Business Enterprise (DVBE) certification is just one certification that offers several benefits to veterans with disabilities who are looking to establish or grow their businesses, including a 3% set-aside requirement by the State of California. Join us to learn more about how you can take advantage of the DVBE designation and other Veteran […]
This critical HR training will guide you through the basics of what HR is and how to prepare your business for employees before you hire them. Learning these steps will help protect your business from unintended risks and provide you valuable California based HR knowledge and best practices. Instructor: Sara Nicholson (SBDC Advisor) brings over 25 […]
In this intermediate, hands-on session, for those using basic Claude, you’ll go beyond basic prompting and unlock the real power of Claude for your business. Designed for small business owners, entrepreneurs, and professionals building a side hustle, this webinar focuses on using Claude to create structured projects, reusable artifacts, and streamlined systems that save time […]
Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of […]
In this intermediate, hands-on session, for those using basic Claude, you’ll go beyond basic prompting and unlock the real power of Claude for your business. Designed for small business owners, entrepreneurs, and professionals building a side hustle, this webinar focuses on using Claude to create structured projects, reusable artifacts, and streamlined systems that save time and increase […]
Come ready to learn Sales Strategies Tips for Your Business as you explore the following: Skill Set vs. Style Pricing Competitive Advantage Value Proposition Instructor: Anngel Benoun REGISTER NOW
Food Service Operations – Setting Guidelines For Your Team To Ensure Maximum Efficiency This session focuses on building clear, practical guidelines for food service teams to streamline daily operations, reduce errors, and maximize productivity. Participants will learn how to establish standards that improve communication, ensure consistency in service quality, and optimize workflow in fast-paced environments. […]
Are you in or thinking about starting a family business. For everything that can be great about them, there are also some real serious drawbacks to them. Think about how complex businesses or families can be on their own. And now mixing them ???? Learn about what to consider and how to overcome challenges family businesses bring. Instructor: Ben Martin (SBDC Advisor) and Attorney […]
In this workshop, you will learn what you need to know in order to conduct a successful media interview about your product or service. The media is everywhere nowadays in the form of traditional broadcast and print organizations as well as podcasts, live social media events and “citizen journalists.” As a result, misinformation is rampant, and it […]
The Secure Your Small Business 8-part webinar series is designed to give small business owners, managers, and key staff a plain-language, real-world understanding of today’s most common cybersecurity risks and the practical steps they can take to reduce them. Each session focuses on a specific area of everyday business technology, breaking down what matters most, […]
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in […]
Most product decisions are made on gut feeling, and that’s an expensive habit. In this session, you’ll learn how to use AI tools to analyze market trends, validate demand, and stress-test product ideas before you spend a dollar on inventory. We’ll cover how to use ChatGPT, Claude, and Perplexity to uncover unmet customer needs, analyze […]
This training is designed to assist California small business owners audit their in-house Human Resources files and HR processes. Instructor: Sara Nicholson (SBDC Advisor) brings over 25 years of HR experience, helping small business owners find solutions to their human resources needs. She has worked across Southern California and Mexico, guiding business owners with a […]
Requisitos de accesibilidad física para establecimientos comerciales abiertos al públicoObligaciones del empleador bajo el Título I de la ADA y acomodaciones razonablesRequisitos de accesibilidad digital para sitios web y plataformas en líneaConsecuencias legales del incumplimiento y estrategias para minimizar el riesgo de litigaciónRecursos prácticos y pasos concretos para lograr y mantener el cumplimiento con la […]
Learn the fundamentals of what it takes to get your business started. We will discuss what it takes to be a successful entrepreneur and the important steps that need to be taken to begin your business. Topics of discussion will include: -What it takes to be an entrepreneur -Legal requirements and different legal types […]
Come ready to learn the steps on how to register and complete the Small Business Certification with the State of California. Why not be eligible in helping the State of California meet the requirement of 23% of contracting dollars being awarded to certified businesses? Instructor: Paul Mazbanian REGISTER NOW
Presenter: Erica Bristol This webinar will provide the legal requirements for “home improvement contracts” used by roofers, flooring companies, and other contractors regulated by the California State License Board (CSLB), such as homeowner 3-day, 5-day and 7-day cancellation rights, using “home improvement salespersons”; deposit restrictions; and insurance, workers’ compensation and other mandated disclosures. […]