As a new entrepreneur, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them into loyal customers. In part two of this two-part workshop, you will learn the last stages of the customer journey from purchase to advocacy. We will walk through how to convert customers with the right content and an easy checkout process, as well as how to build loyalty and advocacy with online reviews and referral programs.

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